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Media Metrix Reports Gateway and Compaq Lead U.S. Home PC Penetration.


Business Editors

NEW YORK--(BUSINESS WIRE)--July 18, 2000

H-P and Dell in Hot Pursuit

For the first time, Gateway and Compaq have taken the lead from Packard Bell See Packard Bell NEC.  as the most owned brand of Windows PCs An x86-based computer that runs some version of Windows. See x86 and Windows.  at home in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , each with 10.3 percent share of U.S. home Windows PC users compared to Packard Bell's 9.2 percent of share, reports Media Metrix (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: MMXI MMXI Media Metrix ), the pioneer and leader in Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 and Digital Media measurement worldwide.

Also of note, Dell and Hewlett-Packard have the highest growth rates Growth Rates

The compounded annualized rate of growth of a company's revenues, earnings, dividends, or other figures.

Notes:
Remember, historically high growth rates don't always mean a high rate of growth looking into the future.
 in ownership from 1997 to 2000 at 551 percent and 430 percent, respectively.

In a separate survey, Media Metrix research shows a decline in at-home Macintosh ownership from a high of 4.9 million households in January 1996 down to 3.8 million households in January 2000 for an average annual decrease of around 5 percent. Household penetration of PCs overall has grown from 35.4 million households in 1996 to 55.5 million households in 2000.

"The sales efforts of Compaq and Dell over the last two years to expand beyond the business PC market into the home market have paid off, especially for Dell," said Bruce Bruce, Scottish royal family descended from an 11th-century Norman duke, Robert de Brus. He aided William I in his conquest of England (1066) and was given lands in England.  Ryon, senior vice president of Media Metrix' New Media Group. "Macintosh softness in at-home penetration indicates that the number of households leaving the Macintosh fold is outpacing the sales success of the iMac, both in replacing older Macintosh households and in gaining new households."

HARDSCAN REPORT

MEDIA METRIX, INC inc - /ink/ increment, i.e. increase by one. Especially used by assembly programmers, as many assembly languages have an "inc" mnemonic.

Antonym: dec.
.

US Home PCs using Windows

Q1 1997 to Q1 2000

Number of PCs by OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  (000s)

Windows PC Brands (000s)  1997 Q1  1998 Q1  1999 Q1  2000 Q1 '97-'00
                                                              Growth

All PCs(a)                 28,019   35,285   39,679   52,486      87%

Gateway                     1,806    2,129    3,368    5,425     200%
Compaq                      1,500    1,944    3,515    5,390     259%
Packard Bell                6,222    5,986    5,236    4,841     -22%
Hewlett Packard               722    1,018    1,757    3,825     430%
Dell                          528      740    1,208    3,435     551%
IBM                         2,611    2,468    2,490    3,208      23%
AST                           472    1,296    1,757    2,278     382%
Acer                          889    1,265    1,721    2,250     153%
Micron                        (b)      494      549      842     127%
Emachines                     (b)      (b)      (b)      825     100%
All Others                 12,306   13,082   14,389   20,166      64%


(a) Total number of Windows PCs in households. There are multiple

Windows PCs per household

(b) Part of the All Others grouping

HARDSCAN REPORT

MEDIA METRIX, INC.

US Home PCs using Windows

Q1 1997 to Q1 2000

Share of PCs by OEM (%)

Share of Total Windows PCs   1997 Q1    1998 Q1    1999 Q1    2000 Q1

All PCs                       28,019     35,285     39,679     52,486

Gateway                         6.4%       6.0%       8.5%      10.3%
Compaq                          5.4%       5.5%       8.9%      10.3%
Packard Bell                   22.2%      17.0%      13.2%       9.2%
Hewlett Packard                 2.6%       2.9%       4.4%       7.3%
Dell                            1.9%       2.1%       3.0%       6.5%
IBM                             9.3%       7.0%       6.3%       6.1%
AST                             1.7%       3.7%       4.4%       4.3%
Acer                            3.2%       3.6%       4.3%       4.3%
Micron                          (b)        1.4%       1.4%       1.6%
Emachines                       (b)        (b)        (b)        1.6%
All Others                     43.9%      37.1%      36.3%      38.4%


(b) Part of the All Others grouping

NATIONAL SURVEY OF HARDWARE OWNERSHIP

MEDIA METRIX, INC.

US PC Households

Q1 1996 to Q1 2000

Number of Households (000s)

Households (000s)         1996 Q1  1997 Q1  1998 Q1  1999 Q1  2000 Q1

Total Households with PCs  35,388   39,558   43,667   49,999   55,487

IBM Compatible Windows     20,906   27,778   30,854   36,614   41,628
IBM Compatible Non-Windows  6,962    6,711    7,503    7,339    7,207
Apple Macintoshes           4,947    4,547    4,054    4,096    3,837
Other PCs                   2,525    1,949    2,312    3,009    3,396


About Media Metrix

Media Metrix, Inc., with over 800 clients, is the leader and pioneer in Internet and Digital Media measurement and the industry's source for the most comprehensive, reliable, and timely audience ratings, e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. , advertising and technology measurement services. Media Metrix' AdRelevance division, through its superior ad tracking technology, provides clients the most comprehensive data on where, when, how and how much Web marketers and their competition are advertising online.

Media Metrix has worldwide majority-owned operations through partnerships with media and market research leaders around the world. Media Metrix' European European

emanating from or pertaining to Europe.


European bat lyssavirus
see lyssavirus.

European beech tree
fagussylvaticus.

European blastomycosis
see cryptococcosis.
 affiliate, known as MMXI Europe, operates in France, Germany, Sweden and the United Kingdom. Media Metrix also operates in Australia, Canada, Japan, Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies.  and the United States. The Company provides advertising agencies, media companies, e-commerce marketers, financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
 and technology companies with the most comprehensive coverage of all digital media (including more than 21,000 Web sites and online properties). Media Metrix utilizes its patented, superior operating-system metering methodology to track Internet and Digital Media audience usage behavior in real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example.  - click-by-click, page-by-page, minute-by-minute. Media Metrix has a sample of more than 100,000 people under measurement worldwide, yielding monthly, weekly, and daily data collection and reporting. Please visit us at www.mediametrix.com for more information.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Geographic Code:1USA
Date:Jul 18, 2000
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