Meat Marketing & Technology Magazine Names Yovich Executive Editor; Veteran Journalist Brings Award-Winning Business Reporting, Insight to Leading Trade Publication.

Business Editors

CHICAGO--(BUSINESS WIRE)--Oct. 29, 2003

Meat Marketing & Technology, the leading magazine serving the $91 billion U.S. beef and pork processing industries, has named award-winning business journalist Daniel J. Yovich its new Executive Editor, effective immediately.

In this role, Yovich will direct the magazine's overall editorial content and lead MMT's coverage of key business trends and issues impacting the industry. Yovich also will lead beef and pork industry coverage on Meatingplace.com, the industry's leading online news source.

"During the past year, Daniel has thoroughly immersed himself in the industry and established strong working relationships with key executives," said Mark Lefens, Publisher and Editor-in-Chief. "His business profiles of leading companies such as Smithfield Foods, Swift & Co, Cargill Meat Solutions and others have been top rate and he has quickly developed an understanding of the critical business issues affecting our readers."

"Daniel is the right editor at the right time for MMT," added Lefens. "His leadership will further extend the magazine's position as the most authoritative, credible information source in the market."

Yovich brings more than 15 years experience as a journalist to MMT, including three years as Senior Foreign Correspondent for United Press International, where he served as Sarajevo Bureau Chief during the Bosnian conflict, and a stint as Senior Financial Writer for BridgeNews. As a newspaper reporter, Yovich's investigative work at the Chicago Daily Southtown, the Gary, Ind., Post-Tribune, and The Times of Northwest Indiana earned awards from the Associated Press, Inland Press Association, five Peter Lisagor Awards from the Society of Professional Journalists and a 1997 Pulitzer Prize nomination.

"Meat processors are at the epicenter of tremendously important challenges facing the entire food industry, including safety, biosecurity, labeling, exports and marketing issues," said Yovich. "This is a very exciting time and I look forward to making MMT an indispensable information resource."

Yovich replaces former MMT Editor Daniel J. Murphy, who recently joined the American Meat Institute as Vice President of Public Affairs.

Meat Marketing & Technology magazine is published by Marketing & Technology Group, an integrated media company serving multiple channels of the meat and poultry processing industries. In addition to MMT, the company's properties include Poultry and CarneTec magazines and industry Web sites, www.meatingplace.com and www.carnetec.com. In 2002, MTG launched its fourth magazine, Plate, serving the $300 billion foodservice industry.

For more information, contact Bill McDowell, Vice President/Editorial Director at [phone].