McKessonHBOC and DuPont Pharmaceuticals Company Form National Contract Sales and Marketing Alliance for Select Cardiovascular and Anti-Parkinson's Disease Products.SAN FRANCISCO--(BW HealthWire)--April 27, 1999-- Sales Force Begins Detailing Products to Physicians McKesson HBOC HBOC HBO & Co of Georgia HBOC Hereditary Breast and Ovarian Cancer HBOC Hemoglobin-Based Oxygen Carrier HBOC Hawke's Bay Orienteering Club (New Zealand) HBOC Hunter Bird Observers Club HBOC Horse Breeders and Owners Conference , Inc. (NYSE NYSE See: New York Stock Exchange :MCK MCK McKinsey & Company (consulting firm) MCK Mohawk Council of Kahnawake (Quebec) MCK Mon Colle Knights (children's TV show) MCK Mirror Classes Kit MCK Maintenance Check ) (McKessonHBOC) and DuPont Pharmaceuticals, a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of DuPont (NYSE:DD), announced today that the companies have formed a multi-year agreement for a national contract sales alliance under which a general sales force recruited, hired and trained by McKessonHBOC will help DuPont Pharmaceuticals' sales force promote its leading products for the treatment of cardiovascular disease Cardiovascular disease Disease that affects the heart and blood vessels. Mentioned in: Lipoproteins Test cardiovascular disease and Parkinson's disease Parkinson's disease or Parkinsonism, degenerative brain disorder first described by the English surgeon James Parkinson in 1817. When there is no known cause, the disease usually appears after age 40 and is referred to as Parkinson's disease. . The McKessonHBOC Pharmaceutical Partners sales force, called Alliance Sales Partners, began detailing products to physicians on March 29, 1999. Alliance Sales Partners is a division of McKessonHBOC's Pharmaceutical Partners Group (PPG PPG Points Per Game (basketball player statistic) PPG Power Play Goals (hockey) PPG Planning Policy Guidance (UK) PPG Programmable Pulse Generator PPG Power Puff Girls ). PPG, formed in 1998, provides a wide range of marketing support and information services See Information Systems. from development through commercialization to pharmaceutical and biotechnology companies Top 100 Biotechnology Companies The following is a list of the top 100 biotechnology companies ranked by revenue. The first nine companies qualify for the list of the top 50 pharmaceutical companies. . These services provide the kind of support needed to speed products to market and maximize profits throughout the product lifecycle Product lifecycle or product life cycle is the course of a product's sales and profits over time. The five stages of each product lifecycle are product development, introduction, growth, maturity and decline. . The newly deployed representatives comprise a dedicated sales force that details select DuPont Pharmaceuticals' cardiovascular and neurology products. Their efforts will be in support of DuPont Pharmaceuticals district, regional and national sales goals. McKessonHBOC is utilizing its Technology Solutions, a state-of-the-art sales force automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. system to manage and report on sales performance. McKessonHBOC also is providing DuPont Pharmaceuticals additional marketing and sales service initiatives, including its TrialScript(SM) alternative sampling program, drug compliance and persistency programs, sample and mail-fulfillment services, and marketing information and ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). analysis. "Our internal capability for state-of-the-art sales force automation accelerated our ability to get our representatives and management team online and scale up quickly," said James Lodigiani, president of Alliance Sales Partners. "We view this relationship to be a vital part of our growth plans in the designated territories," said Steve Goldszak, senior vice president of sales for DuPont Pharmaceuticals. "We believe the combination of McKessonHBOC's pharmaceutical services capabilities and DuPont Pharmaceuticals' sales force and product line will lead to success." "Through this partnership, McKessonHBOC has established an experienced, custom-trained sales force that has the specialized skills and knowledge base required to effectively detail DuPont Pharmaceuticals' therapeutic products in key regions across the country," said Robert Glaser, president, McKessonHBOC Pharmaceutical Partners Group. "Our unique and comprehensive model for recruiting, training, sales force automation and fulfillment processing is a high-quality solution for our commercial partners, and we look forward to supporting DuPont Pharmaceuticals' sales objectives with its cardiovascular and neurology products." McKessonHBOC has established a team of highly experienced senior managers to lead the partnership efforts with DuPont Pharmaceuticals. This includes a regional management team with almost 50 years of phaiance sales management. Members of the McKessonHBOC Alliance Sales Partners' senior management team include: -0-
-- James Lodigiani, president of Alliancens, leading co-promotion and
contract sales agre sales
management with Roche Laboratories e most successful regions of the
country.
-0- "Our vision is to create a new model in alliance sales support," said Lodigiani. "In order to capture 'best-of-ble very seriously." "We are impressed with executives from the Alliance Sales Partners teae Delivery Systems, Direct Mail and Fulfillment Services, Kelly/Waldron, Technology Solutions and Bioservices. Healthcare Delivery Systems is a leading supplier of marketing support programs, reimbursement services, patient assistance pres, data analysis and marketing information servthe healthcare industry with sales force distriervices provides biomedical bi·o·med·i·cal adj. 1. Of or relating to biomedicine. 2. Of, relating to, or involving biological, medical, and physical sciences. support services support services Psychology Non-health care-related ancillary services–eg, transportation, financial aid, support groups, homemaker services, respite services, and other services to the pharmaceutical and biotechnology industries, U.S. government, universities and institutions, and contract research organizations. Other McKessonHBOC Pharmaceutical Partners Group manufac largest pharmaceutical supply management and hading businesses in pharmaceutical and medical-surgical distribution, information technology for healthcare providers, services for payors and outsourcing. More information about McKessonHBOC is available on the company's World Wide Web site at: http://www.mckhboc.com. For specific inide business that focuses on research, developme company is also a leader in medical imaging. ould cause actual results to differ materially from those projected. These statements may be identified by ttes" and similar words. Risks and uncertainties include the speed of integration of acquired businesses, the impact of continued competitive pressures, success of strategic initiatives, implementation of new technologies, continued industry consolidation, changes in customer mix, changes in pharmaceutical manufacturers' pricing and distribution policy, the changing U.S. healthcare environment and other factors discussed from time to time in reports filed by McKesson HBOC, Inc. with the Securities and Exchange Commission. The company assumes no obligation to update information contained in this release. Note to Editors: McKessonHBOC news releases are available at no charge through McKessonHBOC's NewsOnDemand fax service. To immediately receive an index of available releases, call 800/344-6495 and press 2. |
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