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Matrix Semiconductor first to receive Rom Card certification from the MultiMediaCard Association.

Matrix Semiconductor, Inc.--a developer of high-density, three-dimensional semiconductors--has announced that the Company's Matrix 3-D Memory technology (3DM) has received the MultiMediaCard Association's (MMCA (MultiMediaCard Association, Beaverton, OR, www.mmca.org) A membership organization founded in 1998 to promote the MultiMediaCard (MMC) storage module used in cellphones, PDAs and other small handheld devices. ) first ROM (Read Only Memory) card certification. This means that Matrix 3DM is the first programmable ROM technology that is certified See certification.  as electrically compatible with the MultiMediaCard (MMC See MultiMediaCard and Microsoft Management Console. ) standard and, therefore, ready-to-use for content distribution to MMC-enabled devices.

Matrix 3DM brings two key advantages for publishing on MultiMediaCards: Lower memory cost and faster time to market through quick-turn programming. Matrix 3DM is an inexpensive, high-capacity, permanent, nonvolatile memory See non-volatile memory.  and the first product based on Matrix's core innovation--the design and manufacture of three-dimensional low-cost semiconductor products using standard materials and methods. MultiMediaCards offer a compelling means to bring applications and content to millions of portable devices including mobile phones, personal digital assistants (PDAs), MP3 music players, and portable video game consoles This is a list of video game consoles by the era they appeared in. Eras are named based on the dominant console type of the era (even though not all consoles of those eras are of the same type). Some eras are referred to based on how many bits a major console could process. . These features, together with Matrix 3DM's one-time programmability, make 3DM-based MMCs an ideal platform for publishing and distributing digital content, in much the same way that the CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
 brought easy multimedia content distribution for the personal computer.

"Matrix Semiconductor considers the 3DM ROM certification by the MMCA as a key step in the adoption of our technology as a digital publishing medium for portable devices," said Dan Steere, vice president of marketing for Matrix Semiconductor. "With the estimated installed base of memory card slots A socket for inserting a printed circuit board or a PC Card (CardBus card). See PC Card.  in cell phones and PDAs expected to double to 200 million in two years, Matrix is confident that there is a strong infrastructure in place for publishers to target and distribute their content to a rich array of mobile platforms."

"As the first to pursue and receive MMCA-certified ROM compliance, Matrix Semiconductor has demonstrated a very strong commitment to helping make the MMC standard a platform for mobile content distribution," said Andy Prophet prophet [Gr.,=foreteller], a religious leader and spokesperson, particularly used in the Bible. The prophets emitted messages from the divine through inspired speech, the interpretation of omens and dreams, and the casting of lots and divination. , Executive Director of the MMCA. "The MMC is increasingly becoming the memory card standard for portable devices, like cell phones and digital cameras, and the Association is excited to have Matrix Semiconductor and its unique technology as one of the many options for those seeking to sell content to the rapidly growing installed base of MMC devices."
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Title Annotation:Read Only Memory
Comment:Matrix Semiconductor first to receive Rom Card certification from the MultiMediaCard Association.(Read Only Memory)
Publication:EDP Weekly's IT Monitor
Geographic Code:1USA
Date:Aug 30, 2004
Words:358
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