Master International Franchise Purchases Century 21 Sub-Franchising Rights to South America.ONTARIO--(BUSINESS WIRE)--July 28, 1998--Master International Franchise Corporation (MIFC MIFC Malaysia International Islamic Financial Centre MIFC Malaysia International Fireworks Competition MIFC Minnesota Interagency Fire Center MIFC Maritime Intelligence Fusion Center MIFC Mumbai International Financial Centre (India) ) CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Philip J. Yeager, announced today the recent purchase of Century 21(TM) subfranchising rights for all of South America South America, fourth largest continent (1991 est. pop. 299,150,000), c.6,880,000 sq mi (17,819,000 sq km), the southern of the two continents of the Western Hemisphere. . The rights will permit MIFC to sell territorial sub-franchises for each country individually or in multiple units to local and international investors. Mr. Yeager, who also serves as CEO of CENTURY 21 Mexico, has over 24 years of experience in developing, owning and operating CENTURY 21 Territorial Subfranchises in California, Oregon, Washington, and Mexico. Mr. Yeager said, "Over the years that I have been an owner and CEO of CENTURY 21 Territories, the business has changed. Now, regional owners of territories are made up of investors that may buy and develop several countries at a time. These investors expect a turnkey See turnkey system. operation, and hire experienced real estate franchise consultants to limit the down time it takes for start-ups. These investors expect the consultant to train their executives and staff in the use of proven franchise procedures." Bo Wallsten, President of Master International Corporation states, "Our experience in Mexico serves as a model for the countries of South America." Mr. Wallsten added, "Because of the enthusiasm for franchising and related services, the Territorial Subfranchisor expansion in South America is going to be much quicker than it was in Mexico. We have learned a lot about the benefits that the CENTURY 21 system can offer to South American entrepreneurs." MIFC, based in Mexico City Mexico City Spanish Ciudad de México City (pop., 2000: city, 8,605,239; 2003 metro. area est., 18,660,000), capital of Mexico. Located at an elevation of 7,350 ft (2,240 m), it is officially coterminous with the Federal District, which occupies 571 sq mi and Ontario, California Ontario is a city located in San Bernardino County, California, United States. As of the 2000 Census, the city had a total population of 170,373. It is the home of LA/Ontario International Airport and the huge Ontario Mills shopping mall (the largest in Southern California and one , is an international franchising consulting firm Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee consulting company business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a currently serving clients in North, Central and South America, Asia and Europe.
CONTACT: Century 21/Master International Franchise, Ontario
Philip Yeager
Fax: 909/460-0018
or
Master International Corporation, Mexico City
Bo Wallsten, 525/202-6777
Fax: 525/202-9227
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