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MarketingSherpa.co.uk Launches Site and Newsletter for Britain's Internet Marketers; Is Selected as a Strategic Partner by BWDMA.


Business, Marketing & Multimedia Editors

LONDON--(BUSINESS WIRE)--May 12, 2000

Online professional information publisher, MarketingSherpa.com, has launched MarketingSherpa.co.uk, a new Web site and weekly email newsletter for professional Internet marketers in the United Kingdom. The site and newsletter are free resources available to all at http://www.marketingsherpa.co.uk.

The London-based editorial team of www.MarketingSherpa.co.uk brings practical news to Britain's Internet marketing See Internet advertising.  professionals: marketers at Internet companies, Internet marketing specialists at traditional offline companies and marketers within the agency and related supplier community. The site and publication feature Case Studies of British companies; interviews with high-profile Internet marketing professionals in the UK; practical "how-to" reports; and insider news and gossip. Subscribers will also receive free weekly updates on new job openings and professional events.

The Company also announced that MarketingSherpa.co.uk has been selected and appointed as a strategic alliance partner by the British Web Design and Marketing Association (BWDMA BWDMA British Web Design and Marketing Association ). The BWDMA (http://www.bwdma.co.uk) is "committed to raising standards by providing a catalyst to encourage training, proliferate best practice, stimulate sharing of knowledge."

MarketingSherpa.com CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Anne Holland, who formerly served as an Internet marketing consultant to the Economist Intelligence Unit The Economist Intelligence Unit (EIU) is part of The Economist Group. It is a research and advisory company providing country, industry and management analysis worldwide and incorporates the former Business International Corporation, a U.S.  and as a marketing leader for Jane's Publishing, said, "As an American who's worked with many British marketers, I realized our marketplaces are different, and therefore our challenges and techniques must necessarily be different. That's why we recruited a native British editorial staff based in London, and why we are so proud that the BWDMA has officially selected us to become their partner."

The premiere issue of MarketingSherpa.co.uk features a case study of natural health and body care purveyor (World-Wide Web) Purveyor - A World-Wide Web server for Windows NT and Windows 95 (when available).

http://process.com/.

E-mail: <info@process.com>.
, ThinkNatural.com (http://www.thinknatural.com) and expert tips on building opt-in email lists. News coverage includes Marks and Spencer's (http://www.marks-and-spencer-gifts.co.uk) online strategies, CollectPoint's (http://www.collectpoint.com) innovative ecommerce fulfillment service, and ISP (1) See in-system programmable.

(2) (Internet Service Provider) An organization that provides access to the Internet. Connection to the user is provided via dial-up, ISDN, cable, DSL and T1/T3 lines.
 LineOne's (http://www.linone.net) new spokesperson.

To submit news or article ideas, contact Andrew Mackie
    Andrew James Mackie (born August 7, 1984), is a professional Australian rules football player who plays in the Australian Football League. Early Life
    His father Mark was best known as a field umpire in the 1990 and 1992 SANFL Grand Finals.
    , editor of MarketingSherpa.co.uk, at editor@marketingsherpa.co.uk. Free subscriptions are available at http://www.marketingsherpa.co.uk.

    About MarketingSherpa.com:

    Founded January 2000, MarketingSherpa, Inc. brings practical news and tips to dot com dot com - com  marketers, Internet marketers at major offline companies, and marketers for Internet marketing-related suppliers and agencies to enable them to do their jobs more easily and grow their careers.
    COPYRIGHT 2000 Business Wire
    No portion of this article can be reproduced without the express written permission from the copyright holder.
    Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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    Publication:Business Wire
    Date:May 12, 2000
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