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MarketingExperiments.com (Jacksonville, FL), a research firm that conducts real-time marketing experiments, has acquired MarketingSherpa (Warren, RI), a research firm that publishes marketing case studies and benchmark data.


MarketingExperiments.com (Jacksonville Jacksonville.

1 City (1990 pop. 29,101), Pulaski co., central Ark., inc. 1941. The city has varied industries, including printing and publishing and the manufacture of electronic equipment, ordnance, and plastic and metal products.
, FL), a research firm that conducts real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example.  marketing experiments, has acquired MarketingSherpa (Warren, RI), a research firm that publishes marketing case studies and benchmark A performance test of hardware and/or software. There are various programs that very accurately test the raw power of a single machine, the interaction in a single client/server system (one server/multiple clients) and the transactions per second in a transaction processing system.  data. No terms were given. MarketingSherpa publishes interviews with marketing VPs and directors of agencies, surveys of its newsletter readership read·er·ship  
n.
1. The readers of a publication considered as a group.

2. Chiefly British The office of a reader at a university.
 of 237,000 marketing, advertising and PR professionals, industry-wide results data, lab tests, surveys of third party lists and communities, and analysis of research data published by other research firms and service providers.
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Publisher
Date:Dec 22, 2006
Words:80
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