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1-100 out of 100 article(s)
Title Author Type Date Words
Delight customers with the magic experience: MAGIC stands for Make a Great Impression on Customer. To truly differentiate themselves, companies must focus on staging experiences that produce the moments of magic. Bin, Johnson Ong Chee Dec 1, 2008 1267
Mountain Gear Announces Key Metrics Achieved Using PowerReviews to Deliver Comprehensive Customer Marketing Campaign. Jul 22, 2008 519
Arluck Promotions: Ford Racing Partners with Barbasol Shaving Cream in Unique Marketing Campaign. Jul 22, 2008 330
Yahoo!-Google Partnership to Raise Cost for Marketers, Keyword Prices on Yahoo! Could Jump over 20% According to SearchIgnite Report. Jul 15, 2008 616
National Marketing Campaign Emphasizes Changing Landscape of Sharp. Jul 14, 2008 1078
Meebo Inks Revenue and Marketing Partnerships With Major Music Industry Players. Jul 10, 2008 619
Phoenix Marketing International Announces Joint Marketing Agreement to Broaden Customers' Marketing Reach and Profitability. Jul 8, 2008 403
Marketing in a downturn. Thoma, Martin Jun 30, 2008 677
Travelocity Wins Best Overall Branding Award from the Association of Travel Marketing Executives. Jun 30, 2008 393
Social Network Industry's First "Destination Widget" Offers Fastest Go To Market Platform for Online Social Marketing and Promotions. Jun 26, 2008 933
Lyris, Inc. Enables Marketing and Advertising Agencies to Streamline and Optimize Their Customers' Online Marketing Campaigns. Jun 23, 2008 803
Want to build audience? think like a marketer. Christie, Carole Jun 22, 2008 745
Sun Life Financial Wins Stevie Award for Interactive Multimedia Marketing in 6th Annual American Business Awards. Jun 20, 2008 498
In Tough Economic Times, Stretch Your Marketing Dollars With Signs. Jun 18, 2008 328
PRSA Co-Hosts Joint Communicators Luncheon Featuring Top Sports Marketing Executives. Jun 17, 2008 909
Crate and Barrel Partnership with DonorsChoose.org Wins National Cause Marketing Award. Jun 12, 2008 505
Mall Networks Receives Award for Best Marketing & Customer Relationship Technology at the 2008 MITX Technology Awards. Jun 11, 2008 703
NextGen Marketing Group Launches Innovative "V-Market" - Virtual Marketing Services Platform Nationwide. Jun 10, 2008 659
Jingwei International Selected by Best Buy China for Multi Year Direct Marketing Contract. Jun 9, 2008 549
Infor Introduces New CRM Solution to Maximize Marketing Efficiency. Jun 9, 2008 813
Forget the 'elevator pitch'--work on your mantra. Nadillo, Rudy Jun 6, 2008 697
PMA Capital Welcomes Jennifer Johnston as the New Senior Vice President and Chief Strategic Marketing Officer. Jun 5, 2008 383
Environmental health marketing: momentum, synergy, and future steps. Blake, Rob; Samarya-Timm, Michele Jun 1, 2008 1413
How to market during a recession. Brief article Jun 1, 2008 210
Arizona State Credit Union Earns National Honors for Marketing and Branding. May 29, 2008 432
VoIP Leader Vonage Launches Five9 for Marketing Campaigns. Company overview May 21, 2008 463
International Financial Institution Wins Unica's Annual Marketing Success Award. May 19, 2008 656
Show, don't tell, marketing strategy gains momentum: return on investment varies for campaigns focused on experiences. Lewis, Connie May 19, 2008 985
The right way and wrong way to say 'no'. Storey-Manseau, Laurie J. Column May 9, 2008 837
Legislation marks significant boost to FDA post-market safety efforts. Pickett, Joseph May 6, 2008 584
Penton's PROMO Magazine Announces 2008 Interactive Marketing Award Winners. Awards list May 5, 2008 452
Federated Media Updates Speaker List and Announces Initial Sponsors for Conversational Marketing Summit New York. May 1, 2008 579
Marketing: the big questions answered: how to increase the effectiveness of your marketing spending. Sevier, Robert A. May 1, 2008 1610
Sending the right signals: in the Japanese consumer market, without the right marketing, even the most brilliant products and original ideas can fall flat on their face. J@pan Inc spoke to Kiyofumi Someya about marketing in Japan, and specifically of the hurdles facing small-medium enterprises. Greenberg, Joseph Industry overview May 1, 2008 1480
Innovation in marketing success. Henderson, Lynn Cover story May 1, 2008 2905
Unica's Marketing Innovation Summit Attracts World's Leading Marketers. Apr 30, 2008 722
New Draft Guidance On Multi-Level Marketing And Pyramid Selling. Alexander-Cook, Kim Apr 28, 2008 569
A success story: Ceres doing what most firms strive for; moving toward marketing of a product. Madler, Mark R. Apr 28, 2008 751
Major league soccer seeks new fans: Chivas USA partners with mayor to boost youth interest; 13 valley clinics planned. Madler, Mark R. Apr 14, 2008 762
Tourism shines: alliance hires marketing team to update program. Kareem, Nadra Apr 14, 2008 653
New Eastbridge Report Examines Voluntary Marketing Practices. Apr 10, 2008 238
Marketers See The Value Of Engaging With Today's Power Influencers At Forrester's Marketing Forum. Apr 9, 2008 671
Barneys New York Predicts Your Shopping Future: Leverages Proclivity Systems to Drive Marketing and Maximize Sales. Apr 1, 2008 767
The key to entrepreneurship for musicians: marketing and selling. Savage, Dylan Apr 1, 2008 3932
Marketing your indexing business. Hall, Amy Apr 1, 2008 967
Unica Announces Finalists for 2008 Marketing Success Award. Mar 27, 2008 748
New York Times "Consumed" Columnist to Headline Kitchen Marketing Conference this April. Conference news Mar 26, 2008 367
Unica Strengthens and Extends Capabilities for Better Cross-Channel Marketing with Latest Affinium Release. Mar 26, 2008 895
Bazaarvoice ReStyle Helps Marketers Integrate Social Commerce Into Multichannel Campaigns. Mar 24, 2008 641
Caribou Coffee(R) Selects Valtira's Online Marketing Platform. Mar 18, 2008 494
ING Leads Firms Offering Annuities in Marketing of Products to Financial Advisors Says New Report from Corporate Insight. Mar 17, 2008 410
What's up with this? A copywriter signs the lift note? Swift, Paul Brief article Mar 7, 2008 196
Madison Square Garden and Sobieski Vodka, Poland's #1 Premium Vodka, Announce a Multi-Year Marketing Agreement Effective March 1, 2008. Mar 6, 2008 738
Jangl Launches Its Mobile Media Initiative With Innovative Technology Providers, Leading Social Web Destinations, Marquee Brands and Leading Marketers. Mar 6, 2008 845
Unica Positioned in the Leaders Quadrant in "Magic Quadrant for Marketing Resource Management, 1Q08". Mar 5, 2008 895
Developing successful programs. Mar 1, 2008 1982
Sovereign bank uses 'cause marketing' to boost electronic bill activation. Goodman, Len Mar 1, 2008 458
One Source Visual Marketing Solutions Opens West Coast Headquarters in San Francisco. Feb 29, 2008 371
New Homebuilding Software Alliance Joins Ten Best-Selling Software Companies in Marketing and Integration Initiative. Feb 27, 2008 825
Dynamax Technologies Forges Strategic Marketing, Business Development Partnership with St. Clair Interactive Communications. Company overview Feb 27, 2008 918
Oakwood Worldwide Earns Top Award for Most Creative Marketing Program from Corporate Housing Providers Association. Feb 26, 2008 582
Technology Industry Veteran Richard Goulet Joins NextGen Marketing Group. Feb 20, 2008 566
Walgreens Ready Response(TM) Marketing Program Update. Feb 14, 2008 672
GEMAS 2008 celebrates best of breed in the marketing industry. Feb 14, 2008 467
Manchester United Develops Its Customer Marketing Capability with smartFOCUS. Feb 11, 2008 461
hawkeye Wins Three Diamond Awards for Innovative Marketing. Feb 8, 2008 468
rEvolution's Negro Leagues Baseball Mobile Museum Tour for Yellow Roadway Worldwide Wins Global Marketer's Diamond Award for Best Practices in Marketing. Feb 7, 2008 608
Alltel Wireless Unveils Strategic Marketing Campaign to Support No. 12 Penske Racing Team Sponsorship. Feb 6, 2008 920
Textual revolution: add texting messaging to your marketing arsenal. Grill, Mindy Feb 1, 2008 1664
Technically speaking. Alleyne, Sonia Brief article Feb 1, 2008 265
FDA-Approved Materials: American Marketing & Sales d/b/a Innovative Designs Launches New Green Line of Products. Jan 30, 2008 587
Clover Hill Marketing Gives Orange County Businesses More Flexibility. Jan 29, 2008 466
The 'Green' Consumer: Catalina Marketing Looks Inside Their Shopping Basket. Jan 23, 2008 392
VoIP, Inc. Announces Proprietary Patented "Click-to-Call" Technology Used in Recent Marketing Campaigns. Jan 23, 2008 723
Independent Research Firm Identifies Unica as the Sole Leader in Marketing Leadership and Relationship Marketing Solutions. Jan 17, 2008 681
Med1Online Introduces New Business Partner Marketing Programs. Jan 7, 2008 547
Ariba Helps Companies Rein in Marketing Spend. Jan 3, 2008 1055
Anthem Music Group ... A business plan built on retail profits: David Kilkenny's new band instrument venture offers a full line of high-value instruments, plus a marketing program that places retail profits first. Jan 1, 2008 1871
Profit-focused insurance marketing. Jaffe, Jay M. Brief article Jan 1, 2008 130
Almost 200 marketers and publishers attending SIPA conference bask in the south beach sun and the glow of internet revenue. Conference news Dec 24, 2007 318
How to make a big splash on a small budget. Storey-Manseau, Laurie J. Dec 21, 2007 568
Company Profile for Fletcher Marketing Services -- FMS. Company overview Dec 21, 2007 206
Refer With Care - Legal Considerations For Referral Marketing Programs. Chaiet, Les Dec 18, 2007 781
Avnet Electronics Marketing Receives Platinum Recognition from NEDA. Dec 14, 2007 399
Pluris Introduces its Marketing Optimization and Recommendation Engine (MORE)(TM) for Touch point and Channel Management. Dec 12, 2007 626
Xiom Corp. Launches Latin American Marketing Campaign. Dec 10, 2007 494
In-Store or In Consultation, PULSE Health & Wellness Initiatives Redefines Healthy Brand Marketing. Dec 6, 2007 646
AB Watley Launches the UltimateTrader(R) Global Marketing Campaign with PromoBusiness.com. Dec 6, 2007 436
Dynamic Leisure Corporation Forms Marketing and Affiliate Alliance with IOWorld Media's RadioIO.com. Dec 6, 2007 708
Side-stepping teh 'A' word: top annuity writers use marketing icons to make consumers feel more comfortable about retirement planning. Panko, Ron Dec 1, 2007 1976
Front and center: marketing trends make customer--rather than product--the focus. Gretzner, Bonnie Cover story Dec 1, 2007 1743
Social marketing for reduction in alcohol use. Sharma, Manoj; Kanekar, Amar Dec 1, 2007 1282
Extra! Extra! Read all about it! Publish or perish: why does a TV talk-show host like Oprah publish a magazine? For the same reason that financial services institutions generate newsletters, magazines and various types of Internet periodicals: It's an effective way to stimulate dialog with your target segment. Wax, Bill Nov 1, 2007 1397
Stop and smell the brand: how to put the sense of olfaction into marketing action. Stephens, Jeff Oct 1, 2007 1450
How marketing can support the sales effort. Jul 1, 2007 833
All about smarketing: sales + marketing = smarketing. It's what you get when sales and marketing work together cooperatively. Hubbard, Jack Jul 1, 2007 1687
Things worth knowing: the ABA Marketing Conference, Sept. 16-18, offers practical information about issues of importance to you. Conference news May 1, 2007 503
Ignored and distrusted: marketing, rebrand thyself! Hall, Robert May 1, 2007 796
Let's meet at 10: is it a good idea to set up regular, formal meetings with employees from other departments in order to get feedback on your marketing plans or operations? The pros and cons of using so-called 'marketing committees.'. Marlin, Brenda Cover story Mar 1, 2007 1876
A Cinderella story: how marketing, among other things, helped a fading bank to reposition itself, enhance its image and rejuvenate the brand. Baisley, Tony Jan 1, 2007 1896

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