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Articles
1-100 out of 100 article(s)
| Title |
Author |
Type |
Date |
Words |
| Etihad's Inspired Service wins top marketing award. |
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Nov 4, 2009 |
348 |
| Yield Software Introduces New Offering Enabling Agencies to Improve Search Marketing Margins, Staff Efficiency and Productivity. |
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Nov 3, 2009 |
435 |
| Del Monte Foods Chooses Consumer Promotions and Shopper Marketing Agencies of Record. |
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Nov 3, 2009 |
826 |
| Acxiom Experts Discuss Digital Addressable TV, iDirect Marketing and Insight-Driven Customer Engagement During ad:tech NY 2009. |
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Nov 2, 2009 |
382 |
| United States : FG denies oil marketers import licence. |
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Oct 26, 2009 |
305 |
| Zoom Media & Marketing and #TAXI Partner to Discourage Drunk Driving. |
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Oct 26, 2009 |
952 |
| United States: United Marketing Group and Teleformix to Develop Call Center. |
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Oct 22, 2009 |
376 |
| United States: PanTech Design Selects Marketing Matters to Spearhead National PR Campaign. |
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Oct 16, 2009 |
372 |
| TNB launches card marketing web site. |
Morrison, David |
Website overview |
Oct 14, 2009 |
231 |
| Canada : Cabela's Selects Webtrends Analytics 9 and Marketing Warehouse to Deliver a Better Customer Experience. |
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Oct 14, 2009 |
458 |
| Sobieski Vodka and Madison Square Garden Expand Their Multi-Year Marketing Agreement. |
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Company overview |
Oct 13, 2009 |
773 |
| Jared Macke Joins Scottrade to Lead Online Marketing. |
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Oct 6, 2009 |
366 |
| United States : Desktop Marketing Launches WiseGuys CRM Messaging. |
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Oct 6, 2009 |
352 |
| Deutsche Telekom Chooses SAS Marketing Campaign Management as New International Standard. |
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Oct 5, 2009 |
710 |
| Startups connect with investors on their way to market: seed track program one of many resources available to fledgling firms such as AgileNano. |
Randolph, Ned |
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Oct 5, 2009 |
806 |
| Building better local marketers: enabling franchisees to translate national marketing strategy into local execution. |
Gombert, Pete |
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Oct 1, 2009 |
1493 |
| Marketing matters: because most coatings manufacturers have a broad, complex business model that embraces multiple customer targets, the selling and marketing of coatings requires a vigilant and precise understanding of customers and their needs. |
Morrow, Bonnie A. |
Interview |
Oct 1, 2009 |
2879 |
| Pharmaceutical patents: incentives for research and development or marketing? |
Brekke, Kurt R.; Straume, Odd Rune |
|
Oct 1, 2009 |
13191 |
| Powered by Idaho: the Idaho Potato Commission continues to keep a national icon fresh with innovative marketing. |
Pemsler, Seth |
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Oct 1, 2009 |
738 |
| Do you have a sales prevention department in your company? Part I. |
Tehrani, Nadji |
|
Oct 1, 2009 |
856 |
| Twenty years of competition reshape the U.S. food marketing system. |
Kaufman, Steve Martinez Phil |
Reprint |
Oct 1, 2009 |
2803 |
| Wipe out? Although the recession has slowed growth in some sectors, wipes remain an active category with marketers rolling out new products. |
Esposito, Christine; Meisel, Melissa |
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Oct 1, 2009 |
2103 |
| Google and WPP Marketing Research Awards Program Accepting Second-Round Proposal Submissions. |
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Sep 23, 2009 |
566 |
| Aero Fulfillment Services to Implement Pageflex Storefront to Develop the Aero Navigator Marketing Portal. |
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Sep 21, 2009 |
444 |
| Reportlinker Adds Sweet and Salty/Savory Snacks in the U.S.: Lifestyle Marketing and New Product Development in the New Economy, 3rd Edition. |
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Sep 15, 2009 |
4668 |
| WE tv Rolls Out National Marketing Campaign to Ring in Season Two Premiere of Popular Wedding Makeover Series, "My Fair Wedding with David Tutera". |
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Sep 14, 2009 |
1367 |
| Sell from the center. |
Karrh, Jim |
Column |
Sep 14, 2009 |
705 |
| Sales involvement necessary for marketing campaigns: men and women on the street give valuable input on what clients need. |
Harris, Scott |
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Sep 14, 2009 |
680 |
| OLB Group Launches Aggressive Marketing Campaign Including Free 14 Day Trial for Leorex Anti-Aging Products. |
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Sep 10, 2009 |
533 |
| IC Places Signs Marketing Campaign Agreements with Major Online Retailers. |
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Sep 9, 2009 |
564 |
| SAS Wins CRM magazine Marketing Solutions Award. |
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Sep 8, 2009 |
500 |
| Herbalife hears familiar chorus: ex-workers allege 'pyramid scheme.'. |
Hyland, Alexa |
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Sep 7, 2009 |
1575 |
| ImpreMedia, Mayweather Promotions and Golden Boy Promotions Announce Innovative Marketing Campaign Channeled Exclusively through Digital Media to Support September 19 Mayweather-Marquez Welterweight Fight. |
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Sep 3, 2009 |
833 |
| Marketing boost for small hotels. |
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Sep 1, 2009 |
165 |
| Virtual marketing with a voice. |
Herrmann, Michele |
Brief article |
Sep 1, 2009 |
113 |
| Focus your marketing power. |
Tenn, Ben |
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Aug 31, 2009 |
835 |
| Imation Promotes Jeffrey Meredith to Vice President of Global Marketing and Product Management. |
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Aug 27, 2009 |
578 |
| Research and Markets: New Protection from Brand Infection Report Includes Conversations with Leading Global Marketers. |
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Aug 26, 2009 |
650 |
| scheme to get employees off the road and onto the metro - O2 Marketing Communication buys silver Nol cards for its employees. |
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Aug 24, 2009 |
547 |
| Ambush Marketing And The London Olympics 2012. |
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Aug 24, 2009 |
891 |
| scheme to get employees off the road and onto the metro - O2 Marketing Communication buys silver Nol cards for its employees. |
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Aug 23, 2009 |
547 |
| infoGROUP's MarketZone Solution Helps Customers Cut Marketing Costs and Be More Efficient. |
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Aug 20, 2009 |
616 |
| SpongeTech[R] Delivery Systems, Inc. Expands its Marketing and Sales Campaign Towards the Government and Military Sector. |
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Aug 20, 2009 |
626 |
| Zoom Media & Marketing and LocaModa Sign Strategic Partnership. |
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Aug 17, 2009 |
486 |
| The simple truth about marketing success. |
Sink, Chuck |
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Aug 14, 2009 |
536 |
| Online Sales Leader Journey Education Marketing, Inc. Chosen to Handle Sales of ConceptShare Online Tool for Sharing Visual Projects. |
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Aug 5, 2009 |
585 |
| TIE Kinetix Provides Marketers with Real-Time Analytics Tools for Controlling and Measuring Online Channel Effectiveness. |
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Aug 5, 2009 |
651 |
| On differentiation and positioning: every company wants to be a peacock in the land of penguins but few companies know how to do it right! part I. |
Tehrani, Nadji |
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Aug 1, 2009 |
665 |
| India : SABMiller enhances in-store customer marketing with Infosys Technologies. |
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Jul 31, 2009 |
314 |
| United States : Small and Large Drug Companies Allocate Tens of Millions in Marketing Dollars to Generate Billions. |
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Jul 30, 2009 |
384 |
| Painter expands canvass; artist brushes up marketing skills in order to reach buyers. |
Haldane, David |
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Jul 27, 2009 |
345 |
| Howzat for a community approach to brand marketing campaigns? |
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Jul 22, 2009 |
379 |
| Amy M. Fowler Joins Mintz Levin as Chief Marketing Officer. |
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Jul 22, 2009 |
459 |
| JCPenney Launches "Schooled in Style" Back-to-School Marketing Campaign. |
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Jul 14, 2009 |
1003 |
| Savvy solutions. |
Robinson, Tennille H. |
Brief article |
Jul 1, 2009 |
307 |
| The squeeze: selling in tough times: you can sell your bank out of current hard times as long as you move proactively and have a focused game plan. Here are 10 steps to help you achieve this goal. |
Schneider, Jim |
Cover story |
Jul 1, 2009 |
2213 |
| Tell more stories: that's the Record's goal. |
Harris, David |
|
Jul 1, 2009 |
683 |
| 15 ways to keep your job. |
Tehrani, Rich |
|
Jul 1, 2009 |
1320 |
| Don't cut customer outreach in a recession. |
Tehrani, Rich |
Brief article |
Jul 1, 2009 |
246 |
| French retail chain Carrefour is now marketing at least 11 products with the Marine Stewardship Council (MSC) logo. |
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Jul 1, 2009 |
97 |
| Consumer-driven healthcare marketing: using the web to get up close and personal. |
Rooney, Keila |
Essay |
Jul 1, 2009 |
4533 |
| Maze: tips to optimize working with senior care suppliers. |
Willaman, Mark |
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Jul 1, 2009 |
854 |
| Stewart Offers Title Agencies a One-Stop-Shop for Marketing Services via StewartMarketing.com. |
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Jun 29, 2009 |
592 |
| Significant Shift in Use of New Media for Pharmaceutical Marketing Programs. |
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Jun 29, 2009 |
698 |
| Vermont Pharmaceutical Gift Ban & Disclosure Act Statutory Summary & Analysis. |
Zick, Colin |
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Jun 29, 2009 |
1900 |
| Air2Web and Commonwealth Marketing Group, Inc. Announce Innovative Premium SMS Program Using DirectTEXT for Customer Care. |
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Jun 26, 2009 |
472 |
| Research and Markets: Entertainment Marketing Sourcebook; Instant Access To 3,000+ Sponsors, Entertainment & Media Companies, Retail Chains & Service Providers. |
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Jun 25, 2009 |
198 |
| R&D intensity, marketing intensity, and organizational performance. |
Krishnan, Hema A.; Tadepalli, Raghu; Park, Daewoo |
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Jun 22, 2009 |
5491 |
| go2 Media Launches Dynamic Content Marketing. |
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Jun 22, 2009 |
569 |
| Paid, Inc. Raises the Bar for Brand Management, Social Media Marketing Services for Music, Sports, Entertainment Talent. |
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Jun 18, 2009 |
1044 |
| Research and Markets: The Entertainment Marketing Sourcebook - Order Now. |
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Jun 10, 2009 |
204 |
| ProConcept Marketing Group, Inc. to Market 24 Karat Gold Collectible Merchandise. |
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Jun 10, 2009 |
407 |
| Canadian IT Channel Executive Mike Gazdic Joins SYNNEX Canada as Vice President of Marketing. |
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Jun 9, 2009 |
608 |
| Arizona State Credit Union Earns Multiple National and International Marketing Awards. |
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Jun 4, 2009 |
511 |
| Instant physical therapy marketing: here are some ideas to reach potential patients, clients, and referral sources. |
Chhoda, Nitin |
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Jun 1, 2009 |
1459 |
| Fear is not a growth strategy: why the last thing you should cut right now is marketing. |
Chambers, Larry |
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Jun 1, 2009 |
1611 |
| Show them your strength. |
Libby, Bill |
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Jun 1, 2009 |
776 |
| Reaching those who search (and fail) on their own: information professionals must go beyond providing good service and do a better job of marketing to those who don't use libraries or information centers. |
Latham, John R. |
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Jun 1, 2009 |
692 |
| Pfizer Animal Health goes to work on experiential marketing. |
Hoffer, Sarah |
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Jun 1, 2009 |
1328 |
| Is shopper marketing doomed? While it is much talked about, shopper marketing success still seems elusive for many in the industry. |
Zahn, David |
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Jun 1, 2009 |
824 |
| Finance and marketing: Robert Shaw explains the recommendations of his CIMA-backed report on how management accountants can help marketers to add more value. |
Shaw, Robert |
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Jun 1, 2009 |
1200 |
| Intellidyn's Outsourced Marketing Services Help Firms Remain Competitive, Build Market Share with Less Staff. |
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May 20, 2009 |
624 |
| National Health Partners Announces New Agreement with a National Internet Marketing Company. |
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May 20, 2009 |
1019 |
| Catalysis: judging marketing ideas; Interface ; Company profiles and personalities. |
|
Company overview |
May 18, 2009 |
313 |
| It's all in the gift bag: items should showcase group and sponsors. |
Donohue, Michele |
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May 15, 2009 |
1388 |
| Creative Minx Marketing Announces Licensing Representation for Electronic Arts. |
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May 13, 2009 |
463 |
| When businesses say tweet, tweet, customers listen: marketers find value in social media campaigns. |
Lewis, Connie |
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May 11, 2009 |
743 |
| Sustainable communications: how to make your messaging greener. |
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Brief article |
May 8, 2009 |
76 |
| Ways to attract more sleep patients and increase referrals. |
Johnson, Duane |
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May 1, 2009 |
1183 |
| Adding flavor to the Caribbean marketing mix: simple, cost-effective strategies can help you reach the diverse audiences of the region. |
Nelson, Brevard |
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May 1, 2009 |
1458 |
| Killer Advertisements. |
|
Brief article |
May 1, 2009 |
26 |
| Greenwashing rampant in consumer marketing. |
Scheer, Roddy |
Brief article |
Apr 17, 2009 |
259 |
| The role of market embeddedness in market scanning and marketing competence. |
Frazier, Barbara J.; Huddleston, Patricia |
Survey |
Mar 22, 2009 |
7814 |
| Up and coming: mark your calendar with these regional business events. |
|
Calendar |
Jan 1, 2009 |
858 |
| Riding the wild waves of recession requires skilled hands at the helm: as Dutch and Belgian shrimp and value-added fish product marketers prepare for what the new year will bring in today's storm-tossed economy, they are confidently up for the task. |
Saulnier, John M. |
Company overview |
Jan 1, 2009 |
3999 |
| Evaluating the assessment outcomes in the principles of marketing course. |
Gerlich, R. Nicholas; Sollosy, Marc |
Report |
Jan 1, 2009 |
3355 |
| Entrepreneurial services marketing initiatives facilitating small business growth. |
Maritz, Alex |
|
Sep 22, 2008 |
4824 |
| Marketing blues: Hilda Hoy and Anja Lamprecht, Manna Communications, Germany, review ideas concerning marketing strategy, and how emotion is passe. |
Hoy, Hilda; Lamprecht, Anja |
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May 1, 2008 |
1300 |
| New EU approach to medicines for children. |
Wright, Elisabethann; Clements, Susan |
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Sep 1, 2007 |
1591 |
| The networked industry and its pitfalls: in the following paper, Adriana Salvatore and Paolo Prisco from BearingPoint, discuss the opportunities and associated risks using a network of external professionals. The potential implications of such risks and the relevant measures that companies should put in place are detailed. |
Salvatore, Adriana; Prisco, Paolo |
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Sep 1, 2007 |
1349 |
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