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Articles
1-100 out of 100 article(s)
| Title |
Author |
Type |
Date |
Words |
| Hill farms in carbon branding initiative; Welsh farmers hope to gain marketing edge. |
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Nov 26, 2009 |
468 |
| Kenya follows Ethiopia in branding its coffee: in a bid to improve the visibility of its coffee internationally and to increase value for farmers, Kenya is finally following in the footsteps of Columbia and Ethiopia by branding its coffee. Solomon Mburu reports from Nairobi. |
Mburu, Solomon |
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Nov 1, 2009 |
1015 |
| Keeping focus: the importance of innovation in an economic downturn. |
Jones-Bliss, Betty; Kapetanovic, Kristyn |
|
Oct 1, 2009 |
584 |
| NAMA Webinar. |
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Brief article |
Oct 1, 2009 |
126 |
| Media mix matters more than ever. |
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Oct 1, 2009 |
625 |
| Farm Market iD enters a joint venture agreement with Agri ImaGIS Technologies. |
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Brief article |
Jul 1, 2009 |
61 |
| Technical Writing. |
|
Brief article |
Apr 1, 2009 |
59 |
| Specialty Public Relations Campaign. |
|
Brief article |
Apr 1, 2009 |
94 |
| When marketing budgets tighten, interactive can pay dividends. |
Okumura, Ken |
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Jan 1, 2009 |
1391 |
| Wool marketing boards facing two headaches; Farming. |
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Nov 26, 2008 |
547 |
| Chemtura Corp. |
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Brief article |
Nov 1, 2008 |
61 |
| An Olympic experience. |
McDonald, Shanetta |
|
Nov 1, 2008 |
721 |
| Market research roundup. |
|
Industry overview |
Oct 1, 2008 |
1754 |
| Rainy River farmers take the market by the horns; Abattoir, farmers' market, eat-local campaign have growers, producers encouraged. |
Ross, Ian |
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Oct 1, 2008 |
1153 |
| Saskatchewan news. |
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Oct 1, 2008 |
392 |
| Passing the gavel. |
Jahnke, Pam |
|
Oct 1, 2008 |
883 |
| The state of farm broadcasting. |
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Oct 1, 2008 |
1325 |
| 2008 NAMA boot camp draws agri-marketers to Kansas City: sessions on creative in AG, new media and global marketing attract new faces ... |
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Brief article |
Oct 1, 2008 |
226 |
| The problem of search engine marketing in concentrated b2b markets like Ag: quality vs. quantity of the audience. |
Cooper, Hyler, Sr. |
|
Oct 1, 2008 |
1226 |
| Updates from the media. |
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Sep 1, 2008 |
745 |
| New coffee brand to boost farmers' income. |
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Aug 1, 2008 |
313 |
| AgriCharts Launches Mobile Website for Agricultural Markets. |
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Jul 30, 2008 |
290 |
| NAFB "wave study" to offer valued new producer research. |
|
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Jun 1, 2008 |
590 |
| Solutions for agri-marketers. |
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Jun 1, 2008 |
1365 |
| Updates for agri-marketers. |
|
Calendar |
Jun 1, 2008 |
93 |
| Two local groups receive agricultural marketing grants. |
|
|
May 23, 2008 |
222 |
| Ceres, Inc., Thousand Oaks, CA, will market its agricultural seed and traits under the trade name Blade Energy Crops in the U.S. |
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Brief article |
May 1, 2008 |
89 |
| A success story: Ceres doing what most firms strive for; moving toward marketing of a product. |
Madler, Mark R. |
|
Apr 28, 2008 |
751 |
| Houston: we have a success! |
Henderson, Lynn |
Brief article |
Apr 1, 2008 |
299 |
| News release. |
|
Brief article |
Apr 1, 2008 |
117 |
| Developing successful programs. |
|
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Mar 1, 2008 |
1982 |
| farming: Autumn quality campaign helps to boost lamb sales in England. |
|
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Jan 23, 2008 |
224 |
| Program helps small food businesses thrive overseas: the Branded Program provides Northeast food suppliers with some $4 million in matching USDA Foreign Agriculture Service grants to promote their products internationally. |
Kibbe, Cindy |
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Jan 18, 2008 |
452 |
| Broadcast media sales reps. |
|
Directory |
Jan 1, 2008 |
329 |
| Canada's 2007 best of show. |
Clarke, Debra |
|
Jan 1, 2008 |
756 |
| Updates for agri marketers. |
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Calendar |
Jan 1, 2008 |
333 |
| Priority must be to promote UK poultry; farming. |
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Nov 24, 2007 |
476 |
| Export brands receive boost; farming. |
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Sep 11, 2007 |
234 |
| What the rural lifestyle market means to agri-marketers. |
Green, Mark |
|
Sep 1, 2006 |
693 |
| Harvest tune: growers are ramping up their promotions for apples and pears this year, giving retailers more ways to sell more fruit. |
Turcsik, Richard |
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Aug 1, 2006 |
2225 |
| AgriTalk, the national radio talk show hosted by Mike Adams focusing on issues surrounding rural America. |
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Brief article |
Jul 1, 2006 |
107 |
| What media directors want from ag media providers. |
Haller, Ted |
|
Jul 1, 2006 |
1634 |
| 19th NAMC--sponsors. |
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Brief article |
Jun 1, 2006 |
60 |
| Monsanto Dairy, St. Louis, MO, a division of Monsanto Co. specializing in health and breeding products for dairy animals, has selected Osborn & Barr Communications as its agency of record. |
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Brief article |
May 1, 2006 |
71 |
| AdFarm, Kansas City, MO, announces it has hired Ted Haller to lead the agency's media strategy, planning and placement services. |
|
Brief article |
May 1, 2006 |
82 |
| What clients are expecting from their agencies. |
Kelley, Daniel |
|
May 1, 2006 |
2090 |
| The basics of employer branding. |
|
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Apr 1, 2006 |
697 |
| Regional best of NAMA results. |
|
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Mar 1, 2006 |
10251 |
| Cause-related marketing offers value. |
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Brief Article |
Jan 1, 2006 |
230 |
| Millions of poinsettias get their start locally: Ecke Ranch collects royalties off 70% of holiday flowers grown in North America. |
Weeks, Katie |
|
Dec 12, 2005 |
833 |
| Measuring word of mouth marketing. |
Erickson, Kathleen |
|
Nov 1, 2005 |
643 |
| Carolinas/Virginia NAMA visits Progressive Farmer's Pine Ridge Farm. |
|
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Nov 1, 2005 |
213 |
| NAFB and me: raising our 'altitude': "no amount of genius can overcome a preoccupation with detail.". |
O'Neill, Bill |
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Nov 1, 2005 |
322 |
| Influencing the influencer: how companies are building relationships with these professionals. |
Hickel, Sabrina |
|
Sep 1, 2005 |
1369 |
| You've always been there ... |
Schuermann, Bill |
Brief Article |
Jul 1, 2005 |
233 |
| The real world of AgriMarketing. |
Gable, Stephanie |
Brief Article |
Jun 1, 2005 |
208 |
| Pulling the levers to improve profitability. |
Boehlje, Michael |
|
Jun 1, 2005 |
1405 |
| CRM--R stands for relationship: two companies focus on relationships to grow sales, increase customer retention. |
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Jun 1, 2005 |
1718 |
| Graduate management degrees: deepening perspective, enhancing the tool kit. |
Akridge, Jay |
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Apr 1, 2005 |
1469 |
| New words for a new media. |
Mays, Steve |
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Mar 1, 2005 |
754 |
| Lechler Inc., St. Charles, Ill., and Tecomec S.p.A. have formed a strategic alliance for Lechler's Agricultural Products Division to become the exclusive Master Distributor for North America of the GEOline brand of agricultural sprayer accessories. |
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Mar 1, 2005 |
65 |
| Arvesta announces winner Of EVEREST promotion. |
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Brief Article |
Jan 1, 2005 |
78 |
| What are we really marketing? |
Reese, Monte |
|
Jan 1, 2005 |
532 |
| Putting an experienced face on selling. |
Snyder, Cindy |
|
Jan 1, 2005 |
1006 |
| Border crossing: is there a difference between marketing to U.S. vs. Canadian producers? |
Anderson, Robynne M. |
|
Jan 1, 2005 |
1998 |
| Connecting sustainable agriculture to consumers. |
Davidson, Steve |
|
Jan 1, 2005 |
978 |
| AFBF leads Japanese visitors on a tour of the Big Apple. |
|
Brief Article |
Nov 1, 2004 |
143 |
| Is there more? |
Gable, Stephanie |
Brief Article |
Nov 1, 2004 |
273 |
| Pursuing perfection. |
Reddick, Bekah |
|
Nov 1, 2004 |
1154 |
| The tangible presence of virtual agribusiness: intangible as they may seem, "virtual businesses" are increasing in agribusiness. Their rise as a business model is a trend, experts say, that portends benefits for clients and employees alike. |
Erickson, Kathleen |
|
Oct 1, 2004 |
1293 |
| Market research, one sale at a time: price tracking product gives companies a complete picture of the market. |
|
|
Oct 1, 2004 |
1232 |
| Convention helps agrimarketers make their mark. |
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Brief Article |
Jun 1, 2004 |
116 |
| Selling to key customers. |
Downey, Scott |
|
Jun 1, 2004 |
1709 |
| Observations ... |
Schuermann, Bill |
Brief Article |
May 1, 2004 |
290 |
| Finding the right size. |
Anderson, Robynne M. |
|
May 1, 2004 |
1426 |
| Making your mark at best of NAMA. |
Schuerman, Bill |
Brief Article |
Apr 1, 2004 |
242 |
| Judges evaluate the best of the best. |
|
|
Apr 1, 2004 |
422 |
| Opportunity: made possible by Nexera: a premium end-use product results in groundbreaking work for agency AdFarm and client Dow AgroSciences Canada. |
Wall, Ron |
|
Apr 1, 2004 |
1164 |
| Small acreages are potential big business for agrimarketers. |
Erickson, Kathleen |
Cover Story |
Mar 1, 2004 |
2108 |
| Local dealers of agricultural inputs: who's your buyer? |
Foley, Daniel |
|
Mar 1, 2004 |
1457 |
| Broadcast media sales reps. |
|
Brief Article |
Jan 1, 2004 |
293 |
| Selling to commercial producers successfully: it's based on what we know and what we do with it! |
Erickson, Kathleen |
|
Jan 1, 2004 |
1882 |
| 20 years of change: it has been 20 years since the first Best of CAMA was hosted in Calgary, Alberta. This year, the show, touted as the "Academy Awards of Canadian Agrimarketing," returned to Calgary to celebrate excellence in agricultural communications. But a lot has changed in the 20 years since the first Best of CAMA, or has it? |
Ostash, Lindsay |
|
Jan 1, 2004 |
1267 |
| Award reflects on client and agency. |
|
|
Jan 1, 2004 |
486 |
| Marketing AG high school goes beyond ABCs. |
Gardner, Den |
|
Jan 1, 2004 |
1268 |
| Small farm market still important to agrimarketers. |
|
|
Jan 1, 2004 |
375 |
| Relationship marketing. |
Schuermann, Bill |
Brief Article |
Nov 1, 2003 |
142 |
| It's no free lunch, however. |
Schuermann, Bill |
Brief Article |
Nov 1, 2003 |
134 |
| Lely USA Inc. and Vermeer Manufacturing form a new strategic alliance to market Lely equipment in the United States. |
|
Brief Article |
Nov 1, 2003 |
112 |
| Beyond reach and frequency. |
Aeschliman, David C. |
|
Nov 1, 2003 |
1671 |
| Making a stand for agriculture: focused on specific issues or industries, the initiatives are making a dent in public opinion. The rewards may not be huge growth in sales, but the opportunity to keep selling at all. |
Anderson, Robynne M. |
|
Oct 1, 2003 |
1189 |
| Realities in farm radio. |
|
|
Oct 1, 2003 |
678 |
| Two leading Florida-based companies are joining forces to increase the marketing of Florida oranges and grapefruit. |
|
Brief Article |
Sep 29, 2003 |
72 |
| Land O'Lakes Farmland Feed LLC. |
|
|
Sep 1, 2003 |
145 |
| AG communications and the small-town Wal-Mart business cycle: Mike Gustafson, 2003-2004 NAMA president, talks about how this cycle presents opportunities. |
|
|
Sep 1, 2003 |
436 |
| How message monies are shifting. |
Aeschliman, David C. |
|
Sep 1, 2003 |
1375 |
| Senate panel eases farm sale limits. |
|
Brief Article |
Sep 1, 2003 |
300 |
| Making the most of trade shows: what's the fastest way to accelerate awareness of a company's new message? turn farmers into racecar drivers! (Farm Show Guide). |
Fox, David |
|
Jul 1, 2003 |
1030 |
| Changing role of media in agrimarketing. (Agricultural Publications Summit LLC). |
Aeschliman, David C. |
|
Jul 1, 2003 |
1938 |
| Island hopping for fun & profit. (Agricultural Publications Summit LLC). |
Welsh, Paul |
|
Jul 1, 2003 |
1438 |
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