Marketing tool kit for members released.The AICPA AICPA See American Institute of Certified Public Accountants (AICPA). and the New Jersey Society of CPAs have jointly created a free resource, the CPA (Computer Press Association, Landing, NJ) An earlier membership organization founded in 1983 that promoted excellence in computer journalism. Its annual awards honored outstanding examples in print, broadcast and electronic media. The CPA disbanded in 2000. Marketing Tool Kit, to help small firms and sole practitioners promote themselves and increase their visibility. The tool kit contains print advertisements members can run in local publications, marketing brochures they can distribute to current and potential clients, electronic versions of the CPA logo with the tagline tag line also tag·line n. 1. An ending line, as in a play or joke, that makes a point. 2. An often repeated phrase associated with an individual, organization, or commercial product; a slogan. "America Counts on CPAs" and general marketing advice and online marketing tips. Members can access it online at www.aicpa.org/ cpamarketing by logging in A colloquial term for the process of making the initial record of the names of individuals who have been brought to the police station upon their arrest. The process of logging in is also called booking. as user cpamarketing with password toolhit 1! Questions can be e-mailed to cchinnici @aicpa.org. |
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