Marketing and Public Relations Experts Join Corporate Strategies Group Inc.; Gina Kilker, APR, Appointed Vice President of Client Services and Chris Holbert Named Account Manager.
SCOTTSDALE, Ariz.--(BUSINESS WIRE)--May 15, 2002
Supporting their continued growth, Corporate Strategies Group Inc. (CSG CSG - constructive solid geometry ), a leading marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales firm serving technology-based companies, Wednesday announced the appointment of marketing and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most veterans, Gina Kilker, as vice president of client services, and Chris Holbert as account manager.
Bringing over 18 years of experience in the technology, healthcare and hospitality industries, Kilker will lead the client services organization, ensuring that as Corporate Strategies Group continues its rapid growth path, they are able to maintain the high degree of service and support that their clients currently enjoy.
Prior to joining CSG, Kilker was the founding marketing director for Cyclone Commerce Corp., a collaborative commerce software company, where she initiated and built award-winning marketing communications, public relations and sales support programs instrumental to the company's growth and success.
In addition, Kilker has led marketing and public relations for companies including Adaptive Broadband Inc. and Microtest Inc. During her nine-year tenure at the latter, she led the company's global marketing and communications activities. Her experience in the hospitality industry includes the positions of director of public relations for the Paradise Valley Paradise Valley may refer to:
Joining CSG as account manager is Holbert, who will be responsible for implementing and managing client marketing programs. Holbert has extensive experience in corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. , promotional strategy and sales support, having worked for companies that include Bank of America
Bank of America (NYSE: BAC TYO: 8648 ) is the largest commercial bank in the United States in terms of deposits, and the largest company of its kind in the world. , Border's Inc., Pioneer Press, American Cancer Society American Cancer Society,
n.pr established in 1913, this national volunteer-based health organization is committed to the elimination of cancer through prevention and treatment and to diminishing cancer suffering through advocacy, scholarship, research, , ILX Resorts, and RainStar University.
Holbert's knowledge extends to the banking sector, international retail, hospitality, non-profit, healthcare, and education markets.
A result-oriented, team player, Holbert's writing skills enabled her to create RFP (Request For Proposal) A document that invites a vendor to submit a bid for hardware, software and/or services. It may provide a general or very detailed specification of the system.
1. (business) RFP - Request for Proposal.
2. responses for Bank of America that far exceeded their expectations for return per proposal and helped win the largest annual spend contract in the bank's commercial card history at more than $400 million per annum Per annum
While at Borders Inc., Holbert coordinated and promoted positive, high-visibility events such as Border's sponsorship of Lilith Fair, the American Arts Alliance campaign with Paul Newman and Border's first-ever international store opening in Singapore.
"The talent we have brought to the company and our clients will enable us to continue to support our rapid growth and ensure a high degree of customer satisfaction," said Elizabeth Perrine, president of Corporate Strategies Group.
"Gina and Chris are both talented and creative communications professionals, and I am confident that our clients will be delighted by their ability to create and implement successful communications strategies."
Corporate Strategies Group Inc., is a leading marketing communications firm specializing in developing and executing marketing and public relations strategies for local, national and international technology-based companies. The company is located at 8722 E. Via de Commercio, Scottsdale, AZ 85259. More information can be found at www.CorporateStrategiesGroup.com or by contacting 480/607-0070.