Market of non-firefroof office metal furnishings.IntroductionNon-fireproof metal furnishings furnishings the extra type or quantity of hair on the head, tail, ears or legs, specified for a particular breed. For example, the feathers in setters, the beard in Bearded collies, the eyebrows in Schnauzers. for office use such as filing cabinets, cupboards, and mobile files are growing in demand with the expansion of the economy and the business sector. The markets of metal furnishings include institutional and retail markets. Big producers of the furnishings such as Bostinco and Datascrip are more interested in targeting institutional market, but Lion, Elite and a number of other brands focus more on retail market. Normally institutional market demands higher quality. Metal furnishings include non-fireproof furnishings such as ordinary filing cabinets, stallenkas (office cupboard) and mobile files (Roll O Pack) and fireproof fire·proof adj. Impervious or resistant to damage by fire. tr.v. fire·proofed, fire·proof·ing, fire·proofs To make fireproof. Verb 1. furnishings such as safes, fireproof filing cabinets, vault vault, ceiling over a room, formed in any one of a variety of curved shapes. Nature of Vaults A vault is generally composed of separate units of material, such as bricks, tiles, or blocks of stone, so shaped or cut that when assembled they form a doors and deposit safes. The grouping is based on process of production and technical specifications. There are quite many or more than 13 brands of non-fireproof metal furnishings found on the domestic market. However, only six of them are categorized cat·e·go·rize tr.v. cat·e·go·rized, cat·e·go·riz·ing, cat·e·go·riz·es To put into a category or categories; classify. cat as major brands in production including Bostinco, Lion, Chubbsafes (Komodo), Elite, Acroe and Datascrip (PT Matahari
Other than Chubbsafes Indonesia Indonesia (ĭn'dənē`zhə), officially Republic of Indonesia, republic (2005 est. pop. 241,974,000), c.735,000 sq mi (1,903,650 sq km), SE Asia, in the Malay Archipelago. and Lion, the producers of the other four brands--Acroe, Elite, Bostinco and Datascrip--have no fireproof products like safes, fireproof filing cabinets and vault doors. Mosler
v. 1. To limit one's profession to a particular specialty or subject area for study, research, or treatment. 2. To adapt to a particular function or environment. themselves in the production of fireproof furnishings including safes, vault doors and fireproof filing cabinets and they do not sell non-fireproof metal furnishings such as ordinary filing cabinets and office cabinets. Major Brands of non-fireproof metal furnishings Metal furnishings Bostinco has been known in the market for the past 50 years. It is known as the brand of high quality metal office equipment. Unlike many other producers, the producer of Bostinco produces only 1 grade of product. The market target of Bostinco is B to B (Business to Business). The producer of Chubbsafes, a major brand of fireproof safes or office equipment also produces other metal furnishings like filing cabinets, stallenkas and mobile file. Lion has also found in the market for the past 30 years. The products of Lion include various office equipment like filing cabinet, stallenkas, office desk, mobile file, racking rack 1 n. 1. a. A framework or stand in or on which to hold, hang, or display various articles: a trophy rack; a rack for baseball bats in the dugout; a drying rack for laundry. system, safes, fireproof filing cabinets, office workstation, multi-file system, etc. Lion consists of two grades 2-standard and economic. The difference lies in the thickness thickness (thik´nes) a measurement across the smallest dimension of an object. triceps skinfold (TSF) thickness of their steel plates below 7 mm and above 0.7 mm. Marketing of Lion products is mainly (60%) through distributors, the rest directly to users. Elite has also quite popular in the market of metal furnishings. Elite products are available in various types in thickness of metal furnishings. Its standard thickness however, is 0.7 mm. Acroe Atmipro products of metal furnishings produced by ATMI ATMI American Textile Manufacturers Institute ATMI Association for Technology in Music Instruction ATMI Advanced Technology Materials, Inc. ATMI Application-to-Transaction Manager Interface ATMI According to My Information ATMI Atm Interface Unit Surakarta Surakarta or Soerakarta (both: s  räkär`ta), city (1990 pop. 503,827), on central Java, Indonesia, on the Solo River. (Akademi Teknik Mesin Industri) under the Foundation of Karya Karya may refer to places in Greece:
Specifications of non-fireproof metal furnishings Basically, production of non-fireproof metal furnishings like filing cabinets, stallenkas and mobile file, through a simple process begins with cutting, bending, punching/drilling, cast, painting and assembling and installation (particularly for mobile file). The quality of products depend on the materials used (thickness of steel plates) types of rails used, precision in the process of cutting, bending, punching, etc. Other important factors in the process of production are painting system. Good painting system produces protects the furnishings from rust, pressure and scrapping. Painting system of epoxy epoxy Any of a class of thermosetting polymers, polyethers built up from monomers with an ether group that takes the form of a three-membered epoxide ring. The familiar two-part epoxy adhesives consist of a resin with epoxide rings at the ends of its molecules and a curing polyester polyester, synthetic fiber, produced by the polymerization of the product formed when an alcohol and organic acid react. The outstanding characteristic of polyesters is their ability to resist wrinkling and to spring back into shape when creased. powder coating Powder coating is a type of dry coating, which is applied as a free-flowing, dry powder. The main difference between a conventional liquid paint and a powder coating is that the powder coating does not require a solvent to keep the binder and filler parts in a liquid suspension in PT Bostinco is one of the superiorities of the products of Bostinco as the result of the painting is homogenous homogenous - homogeneous as resistant to scrapping and pressure. Painting is preceded with anti rust pretreatment pretreatment, n the protocols required before beginning therapy, usually of a diagnostic nature; before treatment. pretreatment estimate, n See predetermination. in five phases degreasing, rinsing, treatment with phosphate phosphate, salt or ester of phosphoric acid, H3PO4. Because phosphoric acid is tribasic (having three replaceable hydrogen atoms), it forms monophosphate, diphosphate, and triphosphate salts in which one, two, or three of the hydrogens of the , rinsing, demineralization demineralization /de·min·er·al·iza·tion/ (de-min?er-al-i-za´shun) excessive elimination of mineral or organic salts from tissues of the body. de·min·er·al·i·za·tion n. . Producers and distributor Companies operating in metal furnishings industry generally produce ordinary filing cabinets (non-fireproof), stallen kas and mobile file. Some of them produce fireproof metal furnishings like safes, fireproof filing cabinets, deposit safes or vault doors. PT Chubbsafes Indonesia with sole agent PT Indolok Bakti Utama produces the post complete sets of metal furnishing products--from filing cabinets, office cabinets, mobile file, safes, and fireproof filing cabinets to vault doors. PT Bostinco, PT Elite Permai Metal Works and PT Acroe Indonesia (ATMI Surakarta) specially produce steel storage systems. The three company do not produce fireproof filing cabinets, safes and vault doors. PT Lion Metal Works, one of major producers of metal office equipment, produces ordinary filing cabinets as well as fireproof filing cabinets and safes in limited variations. This company does not produce vault doors and deposit safes. PT Tjakrindo Mas in Surabaya Surabaya, Surabaja, or Soerabaja (s  rəbī`ə, Du. s and PT Matahari Alka with sole agent
of PT Datascrip in Jakarta Jakarta or Djakarta (both: jəkär`tə, jäkär`tä), city and special district (1990 pop. 8,227,746), capital and largest city of Indonesia, NW Java, at the mouth of the canalized Ciliwung River, on Jakarta , produce office wooden, plastic and steel
furnishings. The two companies have production units for "sheet
metal line", wood panel line and plastic line.
PT Tjakrindo in the past three years began to develop fireproof products in the form of steel cabinets with high security system. Profiles of suppliers Among seven suppliers of non-fireproof metal furnishings, 3 are trading companies as a sole agents for the products of affiliates. PT Indolok Bakti Utama, for example, is a sole agent for the products of PT Chubbsafes Indonesia, a local unit of the Swedish based multinational company Gunnebo Group. PT Acroe Indonesia is a sole agent for the product of Acroe-Atmipro for office furnishings and is a business wing of Bakti Karya Foundation which owns the Surakarta Industrial Machine Technique Academy (ATMI). In the beginning ATMI was financed by a Swiss agency, but later it grew to become self supporting. The ATMI factory stands over a 3.5 hectare hectare (hĕk`târ, –tär), abbr. ha, unit of area in the metric system, equal to 10,000 sq m, or about 2.47 acres. plot of land with modern machines highly computerized. Most of its machines are from Europe Europe (y r`əp), 6th largest continent, c.4,000,000 sq mi (10,360,000 sq km) including adjacent islands (1992 est. pop. 512,000,000). and a small part from China. The production
machines include punching machine a machine tool for punching holes in metal or other material; - called also punch press ltname>.See also: Punch (Agostino Agostino may refer to:
PT Datascrip which is the sole agent for PT Matahari Alka, which is its affiliate, is a trading company with products including office furnishings, office furniture, office machines, camera, etc. PT Datascrip has branches in 7 large cities in Indonesia This is a list of cities in Indonesia, by major island or region: Java and Bali
Companies which deal mainly with projects instead of retailers or distributors, normally have many branches. Fore example, PT Indolok Bakti Utama has branches in 20 cities, PT Bostinco in 6 cities. PT Lion Metal Works and PT Elite Permai which sell their products through agents/distributor, have no many branches. PT Elite does not even have branch. All producers of metal furnishings have been in operation for more than 20 years excepting PT Acroe Indonesia, which has operated only for 16 years. PT Bostinco is the oldest in operation since 1952. PT Indolok Bakti Utama, PT Lion Metal Works and PT Elite Permai Metal Works have been in operation for more than 30 years. In Surabaya, a major producer of metal furnishings PT Tjakrindo Mas produces various types of products such as office equipment, office furniture, hospital furnishing, electric panels, PVC PVC: see polyvinyl chloride. PVC in full polyvinyl chloride Synthetic resin, an organic polymer made by treating vinyl chloride monomers with a peroxide. pipe, etc. The company has more than 2,000 workers in its production units including 300 in its office metal furnishing division. PT Tjakrindo Mas is a producer of filing cabinets and stallen kas with the brand of Brother and VIP for middle to lower market segment. Its production capacity is 10,000 units per year for ordinary filing cabinets and 500 units per month for safes. Around 40% of its production is exported. In the past two years PT Tjakrindo through its subsidiary PT Briliant Lancar Jaya Jaya (born Maria Luisa Ramsey on March 21, 1970, in Manila, Philippines) is a Filipino pop singer with African American ancestry. Biography She is known in the Philippines as the Queen of Soul. produced metal furnishings for higher market segment with the brand of BRILLIANT. Scale of Companies Most recommended producers of metal furnishings have 400-700 workers each. PT Acroe, which is a sales agent, has only 20 workers, but its factory (ATMI) employs around 500 workers. PT Indolok Bakti Utama, a trading company has almost 500 workers mostly in the sales department both in the head office and in branch offices including technicians who offers after sales service. The production capacity of the companies based on their consumption of steel plates range from 600 to 1,600 tons (Transparent Optical Networking Services) A marketing term for providing dark fiber to a customer. The customer is responsible for generating the transmission signal and interpreting it at the other end. See dark fiber. per year. The capacity is not only for metal furnishings such as filing cabinet, mobile file and office cabinet, but also other furnishings such as steel racking (for warehouse), cable tray A cable tray system, according to the US National Electrical Code, is "a unit or assembly of units or sections and associated fittings forming a rigid structural system used to securely fasten or support cables and raceways." Cable trays are used to hold up and distribute cables. (of PT Lion Metal Works), work station etc. PT Elite Permai Metal Works also produces gas cylinders on request of Pertamina PERTAMINA Perusahaan Pertambangan Minyak Dan Gas Bumi Negara , and PT Tjakrindo Mas in Surabaya produces hospital furnishing and electric panels. The turnover of the suppliers of metal furnishings ranges from Rp 9 billion to Rp 15 billion a month, excepting PT Acroe Indonesia which has a turnover of only around Rp 600 million per month. The turnover, however, includes sales turnover of other metal equipment like steel racking, work station, cable tray, etc. PT Indolok Bakti Utama has income mainly from the sales of fireproof products like safes, vault doors, safety deposit, fire extinguisher fire extinguisher: see fire fighting. etc. The income of PT Acroe Indonesia, all come from the sales of metal office equipment including filing cabinets, cupboards, lockers, etc. Marketing Most producers of metal furnishings are domestic market oriented o·ri·ent n. 1. Orient The countries of Asia, especially of eastern Asia. 2. a. The luster characteristic of a pearl of high quality. b. A pearl having exceptional luster. 3. . Among the producers already exported part of their production include PT Lion Metal Works, PT Bostinco, PT Elite Permai, PT Tjakrindo Mas and PT Indolok PT Bostinco and PT Indolok Bakti Utama (Chubbsafes) more than other producers sell their products directly mainly to institutional buyers. Metal furnishings are produced by PT Bostinco mostly on requests PT Lion Metal Works, PT Elite Permai and PT Tjakrindo Mas distribute their products mainly to retail companies. The three companies rely more on distributors and retailer rather than on branches in expanding their sales. PT Lion Metal Work does not have a branch. After Sales Service After sales services in the form of guarantee or repair in case of any damage, are important to determine success in sales of metal furnishings. Big producer offer after sales services as follows: * Guarantee Normally for 1 year and afterward af·ter·ward also af·ter·wards adv. At a later time; subsequently. Adv. 1. afterward - happening at a time subsequent to a reference time; "he apologized subsequently"; "he's going to the store but he'll be back here contract is offered for maintenance or repair service which is available any time needed. * Service/repairs (maintenance contract) Indolok (Chubbsafe) has 131 technicians in 20 branches for maintenance service. * Customer service (response time to complaint) Those based in Jakarta all offer to respond to any call for maintenance within a day. PT. INDOLOK BAKTI UTAMA has Corrective and Preventive Action Corrective and Preventive Action (CAPA) is a concept within Good Manufacturing Practice (GMP). CAPA focuses on the systematic investigation of discrepancies (failures and/or deviations) in an attempt to prevent their reoccurrence. for any complaints from customers. It has Hotline Communications Hotline Communications Limited (HCL) was a software company founded in 1997, based in Toronto, Canada, with employees also in the United States and Australia. Hotline Communications' main activity was the publishing and distribution of a multi-purpose client/server communication Facility in the form of facsimile, e-mail, telephone working round the clock. Characteristics of Users Brands of products being used There are at least 14 brands of ordinary metal furnishings (non-fireproof) used by major banks both state and private banks in the country. A survey shows: * Brands of ordinary filing cabinets vary widely from those categorized in a classification such as Bostinco, Datascrip, to lower class such as Lion and Elite. * Lion brand of filing cabinets has widest market coverage. The survey shows that Lion is used by 70% bank offices surveyed. * Ordinary filing cabinet product of Bostinco is quite dominant in big banks in Jakarta, but this brand was not known in Semarang Semarang (səmä`räng), city (1990 pop. 1,249,230), capital of Central Java prov., N Java, Indonesia, on the Java Sea and at the mouth of the Semarang River. An important port, it is one of the major commercial centers of Java. , Medan, Surabaya, Banjarmasin Banjarmasin or Bandjarmasin (both: bän'jərmä`sĭn), city (1990 pop. 481,371), capital of Kalimantan Seletan prov. and Makasar Makasar: see Ujung Pandang, Indonesia. . Like Bostinco, filing cabinets of Chubbsafes are widely used by big banks in Jakarta, but almost none of banks in the region use that brand with only BNI BNI Business Network International BNI Business Networking International BNI Bank Negara Indonesia BNI Bechtel National, Inc. BNI British Nursing Index BNI Barrow Neurological Institute (Phoenix, AZ) of Medan branch uses the brands. * Ordinary filing cabinets of Datascrip have good reputation in quality in the eastern part of the country, but the price is quite expensive. Lion, however, is used more as additional filing cabinet. * There are also local brands like Mustang mustang [Sp. mesteño=a stray], small feral horse of the W United States. Mustangs are descended from escaped Native American horses, which in turn were descended from horses of North African blood, brought to the New World by the Spanish c.1500. and Mitsui Mitsui: see zaibatsu. in Medan, Lu-Fo in Semarang. In eastern part of the country including Surabaya, Banjarmasin and Makasar, Brother and Super VIP are quite popular among banks with prices much cheaper than those of Lion and Datascrip * The brand of Bostinco is most popular for mobile file (Roll O Pack) and is used widely both in Jakarta and in the regions. Datascrip, Lion and Mosler are not very popular. Not all banks have mobile file. There are few brands of mobile file (Roll O pack) used by banks. The most popular is Bostinco, followed by Datascrip. Criteria criteria (krītēr´ē  ),n. of products selected Criteria set by banks in selecting metal furnishings are as follows. * Almost all branches of big banks put quality at the top of the criteria to select metal furnishings, with only CIMB CIMB Commerce International Merchant Bankers Berhad CIMB Current Issues in Molecular Biology (periodical) CIMB Corporate Information Management Branch (British Columbia, Canada) Niaga and BII BII Bank Internasional Indonesia BII British Institute of Innkeepers BII Bioindustry Initiative (US Department of State) BII Bronco II (Ford truck; predecessor of the Explorer) BII Basic Issue Item put quality second below prices. * Price is the second factor although BCA placed price the fourth after quality, service, and brand. * After sales service is also an important factor especially for safes, vault doors, and other fireproof metal furnishings. After sales services include for lost keys, code being forgotten and for other emergency.
Table--1
Number of brands and medium and large suppliers of metal furnishings
Types of goods Number Producers/ Medium
of brands Suppliers
Large
Filing cabinets 2-4 drawers 13 7 6
Stallenkas 13 7 6
Mobile file 8 5 3
Fireproof filing cabinets 9 6 3
(2 &4 ) drawers
Safes 9 5 4
Vault doors 5 5 0
Deposit Safe 5 5 0
Source: Data Consult
Table--2
Major brands of metal furnishings and types of products
Brands FC 2 & 4 Stallenkas Mobile Fireproof
File FC 2 &4
Bostinco [check] [check] [check]
Chubbsafes [check] [check] [check] [check]
Lion [check] [check] [check] [check]
Acroe Atmipro [check] [check] [check]
Brilliant/Brother [check] [check]
Elite [check] [check]
Datascrip [check] [check] [check] [check]
Mosler [check]
Cassa [check]
Sargent safe [check]
Solingen
Brands Safes Vault Deposit
doors safes
Bostinco
Chubbsafes [check] [check] [check]
Lion
Acroe Atmipro
Brilliant/Brother [check] [check]
Elite
Datascrip
Mosler [check] [check] [check]
Cassa [check] [check] [check]
Sargent safe [check] [check] [check]
Solingen [check] [check] [check]
Source: Field survey
Table--3
Specification of non-fireproof metal furnishings
Specifications Filing cabinet Filing cabinet
2 drawers 4 drawers
Dimension
Height (mm) 680-740 1272-1337
Width (mm) 455-485 455-485
Depth (mm) 620-675 620-675
Materials JIS-G-3141-SPCC JIS-G-3141-
SPCC
Thickness of body plate 0.7-1.2 mm 0.7-1.2 mm
Thickness of frame 0.9-1.2 mm 0.9-1.2 mm
plate, foundation
Drawers Withdrawn 88-100% Withdrawn 88-
100%
Capacity of 35-80 kg 35-80 kg
drawers/racks
Rail Telescopic with Telescopic with
metal ball cushion metal ball
cushion
Key Central Central
Paint Powder coating Powder coating
Door
Specifications Stalen kas Mobile file
Dimension
Height (mm) 1825-1840 1860-2200
Width (mm) 880-1000 400(single),
800(double)
Depth (mm) 457-500 1000-5000
Materials JIS-G-3141- JIS-G-3141-
SPCC SPCC
Thickness of body plate 0.7-1.2 mm 0.7-1.2 mm
Thickness of frame 0.9-1.5 mm 1.2-2.3 mm
plate, foundation
Drawers
Capacity of 50-100 kg 40-150 kg
drawers/racks
Rail
Key Key on three Central
dots
Paint Powder Powder coating
coating
Door Swing door,
hinge invisible
Source: Data Consult/ICN
Table--4
Profiles of suppliers of non-fireproof metal furnishings
Suppliers PT Indolok PT Lion Metal
Bakti Utama Works Tbk
Location of head East
office Central Jakarta Jakarta
Width of office 4,700 m With
(including factory
warehouse)
Location of factory PT Chubbsafes Cakung,
Indonesia (MM East
2100 Industrial Jakarta
Estate
Cibitung)
Width of factory 15,740 37,000
(land & sq.m.
building) 19,814
sq.m.
buildings)
Number of 20 1
branches total (Agent 24)
Java 6 1
Outside Java 14
Start-up 1973 1972
Ownership National PMA
Line of business Sole agent, Producer
Importer,
Distributor
Type of product
(brands)
Ordinary filing Chubbsafes Lion
cabinet 2 & 4 (Comodo)
drawers
Office cabinets Chubbsafes Lion
(stalenkat) (Reptil)
Mobile file Chubbsafes
(Secure) Lion
Other Fire Works
Extinguisher, station,
Security chair
products warehouse
racks
Foreign Principal GUNNEBO,
Sweden
Supply/prod. 1600 tons
capacity /month *
Workers total 458 470
Salesmen 180 14
Production 131 450
workers
Suppliers PT Bostinco PT Acroe
Indonesia (TMI)
Location of head Cileungsi, Jakarta
office Bogor
1,000
Width of office sq.m. (with
factory)
Location of factory Cileungsi, ATMI, Solo
Bogor
Width of factory 90,000 35,000
SQ.M. (land &
(land & buildings)
buildings)
Number of 6 3
branches total
Java 4 3
Outside Java 2
Start-up 1952 1992
(ATMI
1968)
Ownership National National
Line of business Producer Sole agent
Type of product
(brands)
Ordinary filing Bostinco Acroe Atmipro
cabinet 2 & 4
drawers
Office cabinets Bostinco Acroe
(stalenkat) Atmipro
Mobile file Bostinco Roll O Acroe
Pact Atmipro
Other Shopfitting, hospital,
fire door workshop
equipment
Foreign Principal
Supply/prod. 600-900 tons 600 tons ( cap
capacity /month * ATMI)
Workers total 700 20 (500 ATMI)
Salesmen 20 5
Production 500 2
workers
Suppliers PT Elite Permai PT Data Scrip
Metal Works Ltd
Location of head North Jakarta Jakarta
office 1700 sq.m.
Width of office 2,000 sq.m.
Location of factory North Jakarta Cikarang
(PT
Matahari Alka)
Width of factory 100,000 sq.m. 62000 SQ.M.
(Buildings (land &
15000 sq.m.) buildings)
Number of 7
branches total
Java 1
Outside Java 6
Start-up 1976 1979
Ownership National National
Line of business Produce Importer/
sole agent
Type of product
(brands)
Ordinary filing Elite Datascrip
cabinet 2 & 4
drawers
Office cabinets Elite Datascrip
(stalenkat)
Mobile file
Elite
Other Gas cylinder,
chair work
station,
warehouse
rack
Foreign Principal
Supply/prod. 1500 ton
capacity /month *
Workers total 406 700 in
Jakarta
Salesmen 55 9
salesmen
for filing
cabinet
Production 330 12 for FC
workers
Suppliers PT Tjakrindo
Mas
Location of head Surabaya
office 300 sq.m.
Width of office
Location of factory Surabaya
Width of factory 110500 SQ.M.
(9000 sq.m. of
office
equipment)
Number of Agent ::21
branches total
Java 14
Outside Java 7
Start-up 1984
Ownership National
Line of business Producer
Type of product
(brands)
Ordinary filing Brother, Daito,
cabinet 2 & 4 Brilliant
drawers
Office cabinets Brother, Daito
(stalenkat)
Mobile file Brilliant
Other Hospital
equipment,
panel
electricity ,
furniture,
Foreign Principal fireproof
product
Supply/prod. FC 10,000 /
capacity /month * month Safes
500/month
Workers total 2000 (300 of
office
equipment)
Salesmen
Production
workers
Source: Data Consult/ICN
Table--5
Scale of producers/suppliers of metal furnishings
Description PT Indolok PT Lion PT Bostinco
Bakti Utama Metal Works
Supply/ prod. capacity 1600 600-900
/month * tons tons
Workers total 458 470 700
Salesmen 180 14 20
Production workers 131 450 500
Monthly turnover * 14,000 15,000 9,000
(Rp million)
Description PT Acroe PT Elite Permai
Indonesia (ATMI) Metal Works
Supply/ prod. capacity 600 ton
/month * (cap ATMI) 1500 tons
20
Workers total (500 ATMI) 406
Salesmen 5 55
Production workers 2 330
Monthly turnover * 600 (office equipment) 6,000
(Rp million)
Description PT Tjakrindo
Mas
Supply/ prod. capacity 10,000
/month * FC/month
2000
Workers total (300) **)
Salesmen
Production workers
Monthly turnover * 21,000
(Rp million)
*) All types of product
**) Only office equipment division
Source: Data Consult/ICN
Table--6
Marketing of metal furnishings from suppliers
Description PT Indolok PT Lion Metal
Bakti Utama Works
Trend of sales Up 10%/year Up 20% in 2007
Marketing orientation
Local (%) 30% all over 85% mainly in
Indonesia Java & Sumatra
(60% via
distributor,40%
projects)
Exports (%) 70% Europe, 15% to Malaysia ,
Asia, Africa, Middle East,
Australia Singapore
Bank customers 95 4
State banks 5 2
BPD 19
Indon private banks 36 1
Foreign bank 10 1
Other banks (BPR) 25
Description PT Bostinco PT Acroe
Indonesia
(ATMI)
Trend of sales Up 10/15% / 10-20%/ year
Marketing orientation year
Local (%) 80% all over Local 100%
Indonesia through agents
or distributors
Exports (%) 20% German,
Jepang, Spore
Bank customers 14 Sales to
banks
through an
agent
State banks 5
BPD
Indon private banks 6
Foreign bank 3
Other banks (BPR)
Description PT Elite Permai
Metal Works
Trend of sales Up 10%-15%/year
Marketing orientation
Local (%) Local 95 %
Exports (%) Export - 5 %
Bank customers 8
State banks 3
BPD
Indon private banks 4
Foreign bank 1
Other banks (BPR)
Source: Data Consult/ICN
Table--7
After sales services
Description PT Indolok Bakti Utama PT Lion Metal Works
Guarantee 1 year, ASS no time limit Flexible Flexible
Networks of Coverage all Via Dealer/
service point over Indonesia distributor
Java-Bali 6 14
Sumatra 7 8
Kalimantan 3 0
Sulawesi 2 2
Other eastern Indon 2
Response time to 1x24 hours 2 x 24 hours
any complaint
Description PT Bostinco PT Acroe Indonesia
(ATMI)
Guarantee 1 year 1 year
Networks of Coverage all Coverage all
service point over Indonesia over Indonesia
Java-Bali 4 2
Sumatra 2
Kalimantan
Sulawesi
Other eastern Indon
Response time to 2 x 24 hours
any complaint
Description PT Elite Permai
Metal Works
Guarantee 1year
Networks of Via dealer/
service point distributor
Java-Bali All large cities
Sumatra
Kalimantan
Sulawesi
Other eastern Indon
Response time to 2 x 24 hours
any complaint
Source: Data Consult/ICN
Table--8
Profile of suppliers of non-fireproof metal furnishings
Supplier PT Indolok PT Lion Metal PT
DATA-DATA SUPLIER Bakti Utama Works Tbk. Bostinco
Width of land & 15,740 37,000 90000
factory (sq.m.)
Factory facility Modern- Modern- Modern-
complete complete complete
Number of branches & 20 1 branch, 24 6
agents agents
Prod. Capacity/Supply 1600 600-900
Duration of operation 35 37 56
(year)
Sales turnover total 14000 15000 9000
(Rp million/month )
Certification ISO, ISO SNI
international
certification
Bank customers 95 20 14
Networks of ASS 20 2 6
Supplier PT Acroe PT Elite Permai PT Data
DATA-DATA SUPLIER Indonesia Metal Works Scrip
Width of land & 35000 100000 62000
factory (sq.m.)
Factory facility Modern- Modern- Modern-
complete complete complete
Number of branches & 3 7
agents
Prod. Capacity/Supply 600 1500
Duration of operation 16 32 29
(year)
Sales turnover total 600 6,000 50,400
(Rp million/month )
Certification ISO ISO ISO
Bank customers 5 4 15
Networks of ASS 3 1 7
Supplier PT Tjakrindo
DATA-DATA SUPLIER Mas
Width of land & 110500
factory (sq.m.)
Factory facility Modern-
complete
Number of branches & 1
agents
Prod. Capacity/Supply FC 10000/bln
Duration of operation 24
(year)
Sales turnover total 21000
(Rp million/month )
Certification ISO
Bank customers 10
Networks of ASS 1
Source: Data Consult/ICN
Table--9
Use of ordinary filing cabinets in state and private banks
Bank Jakarta Medan Semarang
Mandiri Bostinco, Mustang, Lion
Elite Super VIP
BNI Lion, Chubbsafes Lion, Elite
Datascrip,
Bostinco,
BTN Bostinco, Lion Lu-Fo
Lion, Elite,
Datascrip
BCA Lion, Lion, Lion, Elite
Bostinco, Mustang,
Elite, Datascrip
Ichiban, Alba
CIMB NIAGA Bostinco, Mustang Brother,
Lion, Lu-Fo, VIP,
Chubbsafes Daichi
Danamon Lion, Lion, Lion
Chubbsafes Mustang
Mega Datascrip Lion, Mitsui Lion,
Datascrip
Permata Lion, Datascrip,
Bostinco Acroe,
Ichiban
OCBC NISP Datascrip
DKI Elite, Lion,
Bostinco
ANZ Panin Bostinco,
Lion, Elite
UOB Buana Datascrip,
Ichiban
Artha Graha Bostinco,
Brother
Citibank Bostinco
Bank Surabaya Banjarmasin Makasar
Mandiri Lion, Elite Lion, Elite Lion
BNI Datafile Lion Lion,
Datascrip
BTN Lion Lion, Lion, brother
BCA Lion, Lion, Brother Lion
Brother
CIMB NIAGA Lion Lion, Brother Lion, Brother
Danamon Lion Lion
Mega Lion, Lion, Lion
Datascrip Datascrip Datascrip
Permata Lion,
Datascrip
OCBC NISP Lion,
Datascrip,
Brother
DKI
ANZ Panin
UOB Buana
Artha Graha
Citibank
Source: Data Consult
Table--10
Use of "Mobile File (Roll O Pack)" in some state and private banks
Users among BANKs Brands
Mandiri Bostinco
CMB Niaga Bostinco
BCA Bostinco, Lion
BNI Bostinco, Datascrip, Mosler
Mega Datascrip, Chubbsafes
Permata Lion, Bostinco, Chubbsafes
BTN Bostinco, Lion, Datascrip
BII Mosler
UOB Buana Mosler
DKI Datascrip
ANZ Panin Chubbsafes
Citibank Bostinco
Source: Data Consult/ICN
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