Maritim Hotels to Roll Out IDeaS Revenue Optimization in 13 Hotels.

DARMSTADT, Germany & MINNEAPOLIS -- IDeaS, the leading provider of revenue optimization solutions and one of the industry's fastest growing technology companies today announced that Maritim Hotels, one of Germany's largest hotel chains, has signed a deal with IDeaS to install IDeaS v5i revenue optimization solution at 13 of its hotels in key destinations including Berlin, Bremen, Munich, Frankfurt, Cologne, Stuttgart, Dresden, Bonn, Hamburg, Hannover, NE-rnberg and DE-sseldorf.

The selection of IDeaS came after a lengthy pilot program where Maritim evaluated products from three different vendors at three of its hotels over an 18 month time period.

"As we wrapped up our selection process there were several aspects of the IDeaS solution that made them our choice," said Rene Halla, Director Global Sales for Maritim Hotels. "Because we have a large estate of dispersed hotels, ASP deployment became a requirement. Secondly, we were really pleased with the speed with which we could deploy the solution in our hotels and the fact that solution is upgraded 4 times a year with those upgrades incorporating client requests. Finally, the superiority of the IDeaS solution gave us the best results."

"Maritim's lengthy review process gave the IDeaS team a significant amount of time to understand the specific environment and further tune the use of the product to Maritim's unique needs and requirements," said Fabian Specht, Director of Business Development & Distribution, EAME for IDeaS.

Key Product Highlights: IDeaS in use at Maritim

uA IDeaS Group Pricing is designed to help hoteliers evaluate group requests, analyze displaced revenues, find alternative dates and include ancillary revenues and costs for a total value assessment

uA IDeaS Best-Available-Rate with its unique Web-Rate shopping integration assists hotels in setting the right pricing decisions while also incorporating competitive rate information

uA IDeaS web based delivery was designed to provide a faster, easier and more cost effective deployment method for hoteliers of any size and in any location in the world. IDeaS ASP deployment method offers hoteliers the best of both worlds, our award-winning technology delivered in an easy to purchase, faster to learn and conveniently supported way. IDeaS' web delivery provides all the benefits of IDeaS' technology with none of the encumbrances inherent in a traditional software purchase.

About Maritim

The name is synonymous with outstanding, first class standards, an elegant ambience, international and German culinary specialties, personal service and heart-warming hospitality. If you feel completely at home with us, then we will have achieved what we set out to do. On a daily basis our teams do their utmost, to ensure that you enjoy your stay in more than 44 hotels in Germany, Bali, Malta, Mauritius, Tenerife, Tunisia, Turkey and Riga/Latvia.

Our hotels are always located on prime sites whether it be at a beach or on a lakeside, near a park, in a city centre or in the midst of the most delightful countryside, ideal starting points for the leisure pursuits of your choice. More information on Maritime can be found at www.maritim.de.

About IDeaS

IDeaS is the leading provider of hospitality focused pricing and revenue optimization solutions. IDeaS products offer award-winning technical innovation paired with unsurpassed personalized support. Our products are specifically designed to provide hoteliers with a clear vision to their data, thereby giving them greater control over their business.

IDeaS primary market focus is the global hospitality industry. The company's clients include some of the most-prestigious companies in the world, including InterContinental Hotels Group, Hyatt International, Hilton International, Mandarin Oriental Hotel Group, Millennium Hotels and Resorts, MEvenpick Hotels and Resorts, Shangri-La, Kempinski Hotels & Resorts, Conrad Hotels, Taj Mahal Hotel Mumbai, Universal Orlando, Travelodge UK, Steigenberger Hotels and Resorts, The Venetian Resort Hotel Casino, Vail Resorts and Gaylord Entertainment properties, such as Gaylord Opryland.

Headquartered in Minneapolis, Minnesota, IDeaS maintains global technology, support and sales offices in North America, the United Kingdom, Europe, Australia and Asia. For more information, visit www.ideas.com or call [phone].

NOTE TO EDITORS: In the name Movenpick Hotels there should be an umlaut over the "o" in Movenpick. This symbol may not appear properly in some systems.