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Managing Business Risk.


By Peter C. Young and Steven C. Tippins. Amacom, 443 pages. $69.95.

The authors, two academics from small Midwestern universities The P.A. Program is a 2-year program that starts in the summer. The D.O.,Pharm D., and Psy.D are 4-year programs. The D.O. degree is the legal and professional equivalent of the M.D. , ostensibly os·ten·si·ble  
adj.
Represented or appearing as such; ostensive: His ostensible purpose was charity, but his real goal was popularity.
 set out to write a primer prim·er
n.
A segment of DNA or RNA that is complementary to a given DNA sequence and that is needed to initiate replication by DNA polymerase.
 on the current state of risk management, while including a bit of history on its evolution. By and large, they have succeeded. Managing Business Risk is a soup-to-nuts overview that covers areas such as risk assessment and control, asset and liability exposures, risk financing and insurance. A central theme is that organizational risk management has emerged as a best practice standard; ORM ORM - Object Role Modeling  takes risk control beyond the finance function and weaves it into the fabric of the organization.

The book has some good, readily understandable charts and diagrams, but it has one odd aspect: At regular intervals, it uses reprinted articles from magazines like Risk Management and Business Insurance. The pieces are generally recent and germane ger·mane  
adj.
Being both pertinent and fitting. See Synonyms at relevant.



[Middle English germain, having the same parents, closely connected; see german2.
, but it's strange for a business book to devote long stretches to words, and ideas, that are not the authors' own.
COPYRIGHT 2001 Financial Executives International
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Review
Author:Marshall, Jeffrey
Publication:Financial Executive
Article Type:Book Review
Date:Mar 1, 2001
Words:165
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