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Mama's Manna.

Owners: John and Jay Herring, Ed and Becca Garner Address: 1001 Rushing Circle, Little Rock, 72205, 663-7880 Start-up date: April

The smell of success to the owners of Mama's Manna is the aroma of fresh-baked bread.

Since opening their bakery, the four family partners have seen a 350-percent increase in business, according to manager Peter Garner. Peter Garner is Ed Garner's brother.

Prior to April, the business was a part-time, home-based operation.

Garner says Mama's Manna now sells to Kroger Food Stores Inc., Harvest Foods Inc., Beans And Grains And Things and several small supermarkets.

In addition to the bakery's "staple product," a multi-grain bread, Mama's Manna also sells a cinnamon raisin roll, a whole-wheat banana nut bread and a pecan date nut loaf. The family recipes for these breads have been used for decades by co-owner Jay Herring and Becca's mother.

The pecan date nut loaf is sold nationwide. Garner says thousands have been sold during the 1991 holiday season.

The business is expanding rapidly.

There is a waiting list of stores wanting to carry the made-from-scratch breads. However, the family wants the business to expand at a controlled pace.

"The care that goes into baking 200 loaves is the same as if only one were being made," Garner says. "And we don't want to lose that."
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Copyright 1991 Gale, Cengage Learning. All rights reserved.

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Title Annotation:New Businesses
Author:Harper, Kim
Publication:Arkansas Business
Article Type:Brief Article
Date:Dec 30, 1991
Words:218
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