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Majestic MRSS Launches 'Perception Analyzer Services Across Three Countries'.



MUMBAI, India, May 3, 2010 /PRNewswire/ -- Following its launch of Eye tracking services across the region, Majestic MRSS MRSS Median Ranked Set Sampling
MRSS Master Remote Slave Station
 today announced the launch of Perception Analyzer services in 3 of its key markets viz. India, Thailand and UAE.

The Perception Analyzer system which was most recently used Most Recently Used (MRU) may refer to:
  • A specific menu in Microsoft Windows, see Common menus in Microsoft Windows
  • An uncommon method of caching disk access, see Cache algorithms
 in the US presidential elections has been a trusted and a proven marketing research methodology for decades.

The technology's ability to provide moment to moment feedback on any form of visual and aural communication is of particular salience in geographies where illiteracy is a significant problem. Also in Asia and the Middle East wherein 'Green' initiatives are rare, this research tool eliminates Paper interviews while enabling large scale sampling in a matter of hours.

Commenting on the launch, Mr. Raj Sharma, Co-Founder & President of Majestic MRSS said "Aside from the routine applications of the technology, I see this being a game changer in the areas of Pharmaceuticals, Rural Research and Entertainment. The technology provides a great way for Pharmaceutical companies to get feedback from their customers (i.e. doctors) on their detailing and e-detailing initiatives. In geographies with large urban/rural divides such as Thailand it allows for survey sampling on a scale heretofore impractical. For Bollywood which is a billion dollar industry it takes the current methods of testing to the next level and sets a new benchmark for feature film testing. This allows the industry to move from using soft measures for forecasting feature film success to hard scientific formula based approach "

Dr. Hassan Abdallah of Majestic Market Research, GCC GCC: see Gulf Cooperation Council.

(compiler, programming) GCC - The GNU Compiler Collection, which currently contains front ends for C, C++, Objective-C, Fortran, Java, and Ada, as well as libraries for these languages (libstdc++, libgcj, etc).
 adds: We think that the market research industry in the Gulf is now ready to welcome such technological innovations and we are sure that we will get a lot of requests for these services'

About Majestic Market Research Support Services (MMRSS): Since its inception as a Full Service Market Research Firm, Majestic MRSS has been conducting research and surveys in different countries. MMRSS is Asia's largest Independent Full Service Market Research Firm with full services offices across 10 countries. Majestic has always been at the forefront of technology and has been an emerging force in Asia and the Middle East in the last decade. Majestic MRSS also has Eyetracking, Video-streaming, Emotional Measurement, SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM.

(2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server.
 Research tools. For more details visit http://www.mmrss.com

"The launch team standing from left to right: Raj Sharma (Co-Founder & President ), Navneet Borkar (Technical Director ) and Saket Savant ( ICT (1) (Information and Communications Technology) An umbrella term for the information technology field. See IT.

(2) (International Computers and Tabulators) See ICL.

1. (testing) ICT - In Circuit Test.
 - GCC )"- http://www.mmrss.com/download/Photo Link.htm
 Media Contact:
     Raj Sharma, Sandeep Bhatia
    Co-Founder & President, Director- Majestic MRSS Ltd.
    DID: +91-93221 05830 ; Email: raj.sharma@mmrss.com 
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Publication:PR Newswire Europe
Geographic Code:9INDI
Date:May 3, 2010
Words:514
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