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Magic Media Networks, Inc. Announces Application for Gym TV Brand Trademark and Signs Beta Test Agreement with Gold's Gym.

Business Editors

FORT LAUDERDALE, Fla.--(BUSINESS WIRE)--Sept. 18, 2003

Magic Media Networks, Inc. (OTCBB:MGCN) announced today that an application for the trademark Gym TV(TM) has been filed with the United States Trademark and Patent Office (USPTO) and receipt Serial Number #782895526 was issued on August 19, 2003.

Also, Destination Television, a wholly owned subsidiary of Magic Media Networks, Inc., executed an agreement on September 17, 2003 to test launch "Gym TV ", a private television network, in Gold's Gym, Fort Lauderdale, Florida and to provide broadcast content and advertisers' airings on Gym TV as well as custom Gold's Gym branding in the Gold's 40,000 square foot location.

Upon receiving satisfactory viewership and advertiser interest, Gold's Gym - Fort Lauderdale has agreed to introduce and arrange additional regional beta tests with Gold's Gyms in Aventura and Miami. If the regional beta tests of the Gym TV brand are deemed successful by the local franchisees, they will make introduction and solicit Gold's Gym corporate headquarters for brand exclusivity of Gym TV on a chain-wide national roll out.

The original Gold's Gym started in Venice, California in 1965 as the place for serious fitness. From that first gym, it has become the largest co-ed gym chain with facilities in 45 states and 23 countries. The chain currently has over 560 locations in the United States and nearly 3 million members worldwide.

"Gold's Gym was the perfect fit we were looking for to test our Gym TV(TM) brand," commented Magic Media Network's president Gordon Scott Venters. He continued: "It's a natural step in our company's early interest in expanding in the private television network sector under our brand, Destination Television(TM). With Gold's Gym already advertising on Bar TV, I'm confident of the test results and look forward to when you can only watch Gym TV at a Gold's Gym."

Magic Media Networks, Inc. currently owns and operates a network in high traffic premium locations, from West Palm Beach to Miami-Dade County, airing upcoming major studio motion picture trailers and selective advertisements. The ads of national, regional and specific local advertisers, carried on the network, are directed to a demographic category of spending, mobile, and adult viewers.

For additional information, please visit http://www.magicmedia.com or contact Gordon Scott Venters toll free at 1-866-882-9888.

"Safe Harbor statement" under the Private Securities Litigation Reform Act of 1995

This press release contains certain forward looking statements that involve risk and uncertainties. The statements in this Release are forward looking statements. These statements involve known and unknown risks and uncertainties, which may cause the Company's actual results in certain periods to differ materially from results expressed or implied by forward looking statements. These risks and uncertainties include among other things, product demand and market competition. You should independently investigate and fully understand all risk before making an investment decision.
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Publication:Business Wire
Date:Sep 18, 2003
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