MagTek Releases USB-Compatible IntelliStripe 380 Motorized Magstripe/Smart Card Reader/Writer; Extends IntelliStripe 380's Precision and Reliability Benefits to USB Users.Business Editors/High-Tech Writers CARSON, Calif.--(BUSINESS WIRE)--Jan. 21, 2004 MagTek, Inc., a global leader in card encoding technology, today released a USB-compatible version of its IntelliStripe(R) 380 motorized mo·tor·ize tr.v. mo·tor·ized, mo·tor·iz·ing, mo·tor·iz·es 1. To equip with a motor. 2. To supply with motor-driven vehicles. 3. To provide with automobiles. card reader/writer, ensuring that the precision and reliability of the IntelliStripe 380 will continue to be available as PC manufacturers fully embrace the USB USB in full Universal Serial Bus Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer. standard. The new version supports both USB and RS-232 interfaces. The MagTek motorized IntelliStripe 380 is a competitively priced, attractive PC-based unit ideal for card issuers managing a small to moderate issuing flow of loyalty, access or identity cards for lodging, services, commercial, and institutional applications. The IntelliStripe 380 sharply increases precision and reliability in the encoding process. This, in turn, reduces misreads at the point-of-card use, yielding cost savings for the card issuer both directly and through increased consumer satisfaction. The IntelliStripe 380's small footprint makes it ideal for crowded point-of-service environments. "As USB becomes the universal interface for PC peripherals, we felt it was important to adapt the IntelliStripe 380 to the USB standard, especially now that newer PCs are beginning to omit serial ports in favor of USB," said Sarah Irato, MagTek's Senior Vice President of Sales and Marketing. "With this release, the precision and reliability benefits of the IntelliStripe 380 are fully available to those using the newest generation of computer hardware." Users who deploy the IntelliStripe 380 with USB interface also enjoy all the technical benefits that have made USB such a popular standard, including simple port sharing and plug-and-play connectivity. About MagTek, Inc. Since 1972, MagTek has been a world leader in electronic transaction technology, from magnetic stripe card A magnetic stripe card is a type of card capable of storing data by modifying the magnetism of tiny iron-based magnetic particles on a band of magnetic material on the card. readers and writers, to MICR (Magnetic Ink Character Recognition) The machine recognition of numeric data printed with magnetically charged ink. It is used on bank checks and deposit slips. MICR readers detect the characters and convert them into digital data. check readers and scanners, secure PIN issuance and cardholder card·hold·er n. One who holds a card, especially a credit card. card  hold verification systems. The company's products and components are in
use today at point-of-sale (POS (1) See point of sale and packet over SONET.(2) "Parent over shoulder." See digispeak. POS - point of sale ) and back-office locations in thousands of companies around the world. They are incorporated into kiosks and ATMs, banking consumer service terminals, custom retail point-of-sale (POS) terminals, and restaurant and hospitality equipment. Recent MagTek innovations have included MICR check readers/scanners to meet the growing demand for check conversion, encrypting PINpads with magstripe and smart card capability, high-reliability motorized card encoding technology, USB-enabled interface readers and PINpads, an integrated consumer PIN selection and management system, and hybrid magnetic-stripe/smart card reader/writer technology. MagTek has been a leading proponent of electronic payment standards for over three decades. MagTek has 250 employees at its Carson, California Carson is a city in Los Angeles County, California, United States. As of the 2000 census, Carson had a total population of 89,730. It is located 13 miles south of downtown Los Angeles, and is classified as a suburb of the city. headquarters, and sales offices throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , Europe, and Asia, with independent distributors in over 40 countries. For More Information Prospective customers are invited to visit www.magtek.com or contact Shelley Decker, Product Manager, at 800-421-5208, ext. 6315 or Shelley.Decker@magtek.com. Photo A photo of the MagTek IntelliStripe 380 is available online at http://www.magtek.com/media/product_photos/card_issuing_encoding/card_ issuing_encoding.asp (due to the length of this URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. , it may be necessary to copy and paste To copy files from one location to another or to copy text and images from one document to another. All modern operating systems and applications have a copy and paste capability that is typically selected from an Edit menu. See cut and paste and Win Copy between windows. this hyperlink into your Internet browser's URL address field without a space) or from Barry Shoultz (651-653-0849). Photo Cutline: MagTek's new USB-compatible version of its IntelliStripe(R) 380 motorized card reader/writer, brings the precision and reliability of the IntelliStripe 380 to PCs as manufacturers fully embrace the USB standard. The new version supports both USB and RS-232 interfaces. |
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