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Madflowers Introduces the Next Generation in Henna Henna Lip Stain & Treatment to Launch June 1.

MALIBU, Calif. -- Madflowers, a beauty and skincare company dedicated to developing and marketing innovative products based on henna and natural plant oils, is introducing its latest product breakthrough: Henna Lip Stain & Treatment.

Available at traditional and online retailers beginning June 1, Madflowers Henna Lip Stain & Treatment is modern in terms of its formulation, but ancient when considering its heritage.

"The women of ancient Egypt Editing of this page by unregistered or newly registered users is currently disabled due to vandalism.  used henna to stain their lips a deep red," explains Terah Tidy, founder and president of Madflowers, "and many historians agree that henna has been used for its healing and beautifying qualities for around 5000 years. Our products, which are based on natural essential plant oils, are designed to combine the latest knowledge of ingredients and manufacturing technologies with the ancient understanding of the healing properties of natural oils."

Madflowers Henna Lip Stain & Treatment will enhance the natural color of the lips, and since it is a stain, it will last for hours. Packaged in a sleek and convenient clear compact, the product provides an aromatherapy aromatherapy

Therapy using essential oils and water-based colloids extracted from plant materials to promote physical, emotional, and spiritual health and balance. Single or combined extracts may be diffused into inhaled air, used in massage oil, or added to bathwater.
 benefit via the sugar mandarin orange fragrance and flavor. The suggested retail price is $18.00.

The key active ingredients An active ingredient, also active pharmaceutical ingredient (or API), is the substance in a drug that is pharmaceutically active. Some medications may contain more than one active ingredient.  are:

--Henna: naturally stains and nourishes the lips, while acting as a natural sun block

--Mineral Oil: moisturizes and hydrates the lips

--Chamomile: promotes skin regeneration, and acts as an anti-inflammatory

--Marine Collagen collagen (kŏl`əjən), any of a group of proteins found in skin, ligaments, tendons, bone and cartilage, and other connective tissue. Cells called fibroblasts form the various fibers in connective tissue in the body.  Extracts: wrinkle Wrinkle

A feature of a new product or security intended to entice a buyer.
 reducer, which also restores, rejuvenates and nourishes the lips.

Madflowers Henna Lip Stain can be used in conjunction with the company's Henna Bronzing Oil to nourish nour·ish
v.
To provide with food or other substances necessary for sustaining life and growth.
 and hydrate hydrate (hī`drāt), chemical compound that contains water. A common hydrate is the familiar blue vitriol, a crystalline form of cupric sulfate. Chemically, it is cupric sulfate pentahydrate, CuSO4·5H2O.  the skin, while giving a healthy, natural glow.

Henna Lip Stain will be available on www.madflowers.net beginning June 1, 2006.

About Madflowers

Founded in 2004 by beauty industry veteran Terah Tidy, Madflowers produces beauty and skincare products based on pure plant oils. Formerly Artistic Director of Sebastian Hair Products, Tidy has taken her expertise in natural oils and product development to formulate innovative treatments that naturally enhance the beauty and color tone of the skin and lips. Madflowers' headquarters are in Malibu, Calif. For more information, please visit www.madflowers.net.

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Publication:Business Wire
Date:May 17, 2006
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