Mad Dog Multimedia First to Retail Market with SurePower BTX/ATX ``Smart Cable'' Power Supplies.SAN DIEGO San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. -- Native BTX (Balanced Technology EXtended) A motherboard design from Intel introduced in 2004 that supersedes the ATX. Unlike the ATX, the placement of all chip sockets in the BTX is defined in order to provide sufficient air flow over the processor and display adapter. power supplies support today's ATX motherboards and feature low dBA, enhanced air flow, and advanced cable management Mad Dog Multimedia Mad Dog Multimedia®, Inc is a company that sells computer hardware, in the areas of optical media and drives, sound and graphics cards , data cables, and power supplies. Their products are resold by a number of major US retailers. Company Site , a $52 million multimedia technology company is first to the retail market with its latest addition of BTX/ATX "Smart Cable" power supplies to its SurePower power supply family. The SurePower BTX/ATX Smart Cable power supplies come in 400, 500 and 600-watt models and are designed to support the emerging Intel BTX motherboard standard. With a clear vision of the future yet aimed at today's users, Mad Dog Multimedia has included an adapter that makes it easy to use these power supplies with ATX See ATX motherboard. (hardware, standard) ATX - An open PC motherboard specification by Intel. ATX is a development of the Baby AT specification with the motherboard rotated 90 degrees in the chassis. boards and slip the adapter off when it's time It's Time was a successful political campaign run by the Australian Labor Party (ALP) under Gough Whitlam at the 1972 election in Australia. Campaigning on the perceived need for change after 23 years of conservative (Liberal Party of Australia) government, Labor put forward a to upgrade to the new Intel BTX motherboards. The SurePower cable management system makes it easy for users to choose only the cables they need eliminating unwanted clutter and enhancing air flow for maximum cooling. The new series of SurePower BTX ATX Smart Cable power supplies give even the most demanding PC users a way to keep their cool. Housed in Titanium-colored enclosures, these power supplies feature multiple, low-noise ball bearing fans to ensure smooth and quiet operation in the workplace or home office. Whether it is work or play, business presentations or games, applications can take center stage because they no longer have to compete with typical PC cooling noise. With full support for enthusiast VGA cards and Serial ATA products, these new power supplies can satisfy even the most demanding consumer by letting users choose only the cables they need, eliminating a typical tangle of unnecessary power cables. In addition to the BTX-to-ATX adapter, standard mounting kit and AC power cord, the SurePower BTX/ATX "Smart Cable" Power Supplies offer a cable assortment including VGA/HDD power cable, SATA (Serial ATA) A serial version of the ATA (IDE) interface, which has been the de facto standard hard disk interface for desktop PCs for more than two decades. The original Parallel ATA (PATA) interface was launched in 1986. power cable and two combination cables with three IDE power connectors and one floppy power connector. "Our Smart Cable BTX/ATX power supplies are aimed at the consumer who wants the most flexibility to meet today's and tomorrow's demanding power requirements," said Karen McCauley, Director of Marketing for Mad Dog Multimedia. "With an amazingly quiet operation, cable management and our new BTX/ATX adaptability, Mad Dog Multimedia once again offers price, value and features that are simply unparalleled in the market." Backed with Mad Dog Multimedia's uncompromising five-year warranty, users can rely on the long life of the power supplies whether they're using today's ATX motherboards or when they migrate to future BTX motherboards. Mad Dog SurePower BTX/ATX "Smart Cable" 400W Power Supply is available for $79.99 and features two variable-speed cooling fans with only 22 dBA at 1,500 RPM. The 500W unit is priced at $99.99 and features three variable-speed cooling fans with a nominal noise of only 26 dBA at 1600 RPM. The 600W Power Supply features a four-fan cooling system and runs at a quiet 33 dBA at 1600 RPM and is available for $129.99. About Mad Dog Multimedia Mad Dog Multimedia is a leader in providing high value peripheral products targeted at the multimedia entertainment and storage demands of the consumer and small to medium business "SMB (1) (Small to Medium-sized Business) Also called "SME" (small to medium-sized enterprise), it refers to companies that are larger than the small office/home office (SOHO), but not huge. " market. Products range from optical storage for high quality digital media or critical business data backup, to graphics accelerators and audio cards to "Techie A technical person. See hacker and programmer. Toyz" case modding accessories. The company, based in San Diego, California “San Diego” redirects here. For other uses, see San Diego (disambiguation). San Diego is a coastal Southern California city located in the southwestern corner of the continental United States. As of 2006, the city has a population of 1,256,951. , is highly responsive to today's volatile multimedia and SMB market needs while delivering products that meet its standard of "Uncompromising Excellence." With a loyal customer base of over 1 million users, the company is set to launch over 50 new products in 2005. For more information, visit the company's web site at www.mdmm.com. The following are Registered Trademarks or Trademarks of Mad Dog Multimedia(R); Inc.: CHAMPION; CONQUERER; DECIMATOR Dec´i`ma`tor n. 1. One who decimates. ; DOMINATOR; ENTERTAINER; HYDROCHILL; MAD DOG MULTIMEDIA; MEGACAPTURE; MEGACLOCK; MEGAGLASS; MEGASTOR; POWERCHILL; PREDATOR; PROWLER prowler - (Unix) A daemon that is run periodically (typically once a week) to seek out and erase core files, truncate administrative logfiles, nuke "lost+found" directories, and otherwise clean up the cruft that tends to pile up in the corners of a file system. ; and SUREPOWER. All other brands and product names contained herein are trademarks or registered trademarks of their respective owners and are hereby recognized as such. |
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