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Macally Releases BTCUP for the iPod(R) Road Warrior.


Attractive Common Sense Cup-Holder Design with Hands Free Bluetooth Functionality for in-Car iPod Use; Supports New iPod Classic An iPod with the click wheel interface and hard disk. Although the click wheel helped make the iPod famous, it was eliminated with the iPhone and iPod touch in 2007. See iPod, iPhone and iPod touch.  and iPod Nano A flash-based digital music player from Apple, introduced in 2005. Like larger iPod models, the nano has a color screen. Although the nano name suggests ultra-small "nanotechnology," the iPod shuffle is actually smaller. See iPod.  

ONTARIO, Calif. -- Macally, a world-class designer and manufacturer of next-generation mobile and in-home electronics, today announced the release of its BTCUP, a full-channel FM transmitter A device that adapts an MP3 player or other portable audio source to a car's audio system via the FM radio. It retransmits the analog output of the headset jack as one of several FM channels, which is picked up by the car's antenna. Also called an "FM modulator.  with a clever cup holder design that lets customer enjoy their iPod in the car. It also features integrated Bluetooth hands-free functionality to connect with Bluetooth-equipped mobile devices.

"The Macally BTCUP will appeal to anyone who has ever tried to connect their iPod to their car audio system and then searched for a way to make it securely stay put," said Andrew Saldana, vice president, sales and marketing, Macally. "iPod users can now comfortably listen to their favorite iPod tunes through the FM car stereo receiver An audio amplifier and switching device for a hi-fidelity stereo system. It contains inputs for all the audio sources and outputs to one or more sets of speakers. It may also include an AM/FM tuner.  while also having the benefit of hands-free functionality for their Bluetooth-enabled mobile phones. Our continuing effort to create products that are at once useful, attractive and technologically advanced have come to fruition fru·i·tion  
n.
1. Realization of something desired or worked for; accomplishment: labor finally coming to fruition.

2. Enjoyment derived from use or possession.

3.
 again with the BTCUP."

The Macally BTCUP was designed to let customers enjoy their iPods even more. With the BTCUP, everyone can enjoy the music through the car's speakers via the FM transmitter. Fitting into standard car cup holders, the BTCUP keeps the iPod upright, giving the driver full access to the spin wheel and offering a clear view of the screen. In addition, the BTCUP features a backlit An LCD screen that has its own light source from the back of the screen, making the background brighter and characters appear sharper.  LCD display that show the channels in clear digital letters, so it is easier to read at night.

The BTCUP was also developed to be easy to use for both playing music and managing incoming calls from Bluetooth equipped mobile phones. When a call comes in, auto-switching between phone mode and iPod mode allows users to answer the call hands-free for improved safety, then returns to music play mode when the call is completed. It offers easy-to-reach buttons and switches including, a power on/off/privacy switch, a button for Bluetooth/answer/hang-up, frequency up and down buttons, as well as a "quick channel switch" button. The BTCUP also comes with an earphone See earbuds.  for enhanced call privacy. The earphone has its own in-line microphone designed for voice use with mobile phones.

Powered through the cigarette lighter, the BTCUP supports third- through sixth-generation iPods, iPod with Video, iPod Photo The iPod photo is an iPod digital audio player designed and marketed by Apple Inc. It was positioned as a premium higher-end spin-off of the fourth-generation iPod classic on October 26 2004. , first- and second-generation iPod nano as well as the new iPod classic and the new iPod nano. The Macally BTCup also charges the iPod when docked. It can access the full FM spectrum (88.1MHz (MegaHertZ) One million cycles per second. It is used to measure the transmission speed of electronic devices, including channels, buses and the computer's internal clock. A one-megahertz clock (1 MHz) means some number of bits (16, 32, 64, etc.  to 107.9MHz) to utilize the clearest channel available and will automatically access the last used frequency when turned on.

Macally plans to offer a BTCUP for iPhone in the fourth quarter of 2007.

Pricing and Availability

The Macally BTCUP for iPod full channel FM transmitter with built-in Bluetooth hands-free functionality has a Manufacturer's Suggested Retail Price of $119.99, and is now available at leading electronics and technology retailers throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . More details on the BTCUP can be found at: http://www.macally.com/EN/Product/ArticleShow.asp?ArticleID=46.

EDITORS' NOTE: high-resolution graphics for the Macally TunePro and all other Macally products are available for download at http://www.macally.com/graphics.html.

About Macally

Since 1975 Macally has been delivering aesthetically pleasing, high-quality, competitively priced consumer electronic peripheral equipment and accessories to satisfied customers. The company's mission is to create easy-to-use products that add enjoyment -- not complexity -- to consumer's lives. The company's innovative and attractive product lines provide solutions for customers' mobile lifestyle as well as the home and office. Macally's solutions include feature-rich MP3 accessories (headphones Head-mounted speakers. Headphones have a strap that rests on top of the head, positioning a pair of speakers over both ears. For listening to music or monitoring live performances and audio tracks, both left and right channels are required. , speakers, batteries and cables/adapters), mobile accessories (carrying cases, screen protectors A transparent, plastic film that is used to cover the screens of PDAs, digital cameras and laptops to protect them from scratches and nicks. With some thin laptops, the keyboard presses against the closed lid, making permanent marks on the screen. , media readers, cables/adapters) and input devices (mice, keyboards and game controllers). For more information go to http://www.macally.com.

All offers subject to change without notice or obligation and may not be available through all retail partners. Prices listed are manufacturer's suggested retail prices and may vary by retail location. Applicable taxes extra. Trademarks used herein are trademarks or registered trademarks of Macally. Other product or service names mentioned herein are the trademarks of their respective owners. iPhone and iPod are trademarks of Apple Inc.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved.

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Publication:Business Wire
Date:Sep 12, 2007
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