MX Logic Boosts PartnerFocus Program Participation by 107 Percent with Margin-Rich Managed Security Service Offerings.MX Logic Supports Channel Adoption of Managed Services An umbrella term for third-party monitoring and maintaining of computers, networks and software. The actual equipment may be inhouse or at the third-party's facilities, but the "managed" implies an ongoing effort; for example, making sure the equipment is running at a certain quality with Ingram Micro Ingram Micro, Inc. NYSE: IM a Fortune 100 company founded in 1979 and based in Santa Ana, California. It is the world’s largest technology distributor and a leading technology sales, marketing and logistics company. Partnership and Launch of Marketing on Demand Program ENGLEWOOD, Colo. -- MX Logic, Inc., a leading managed security services Security services are state institutions for the provision of intelligence, primarily of a strategic nature, but also including protective security intelligence. Examples include the Security Service (MI5) and the Secret Intelligence Service (MI6) in the United Kingdom, and the provider of email and Web defense solutions, today announced that it has increased the number of partners participating in its PartnerFocus Program by 107 percent from January 2006. As demonstrated by this increase in partner adoption, MX Logic is enabling the channel to quickly take advantage of revenue opportunities in the managed security services market without expending internal resources. As part of ongoing efforts to help resellers jump into the lucrative managed services market, MX Logic has formed a partnership with Ingram Micro Inc. By working with technology distributors like Ingram Micro, MX Logic is helping resellers mitigate mit·i·gate v. To moderate in force or intensity. mit i·ga tion n. costs associated
with selling managed services while providing smart security solutions
that prevent vulnerabilities and threats such as spam E-mail that is not requested. Also known as "unsolicited commercial e-mail" (UCE), "unsolicited bulk e-mail" (UBE), "gray mail" and just plain "junk mail," the term is both a noun (the e-mail message) and a verb (to send it). , worms and spyware Software that sends information about your Web surfing habits to its Web site. Often quickly installed in your computer in combination with a free download you selected from the Web, spyware transmits information in the background as you move around the Web. from entering a managed network. Ingram Micro is distributing the MX
Logic[R] Email Defense Service and MX Logic(SM) Web Defense Service as
part of the distributor's Seismic Virtual Services Warehouse.
"Managed security services are a growing opportunity for resellers to build new, recurring re·cur intr.v. re·curred, re·cur·ring, re·curs 1. To happen, come up, or show up again or repeatedly. 2. To return to one's attention or memory. 3. To return in thought or discourse. revenue streams," said Ken Totura, vice president channel sales, MX Logic. "Not only are we helping resellers break into the managed services market, we are providing them with the tools and support needed to easily sell our email and Web defense services so they can deliver effective security solutions to their end user customers." MX Logic is meeting the needs of the channel community to address the nuances of selling a managed service through its innovative channel program, which offers dedicated support and unique sales tools that enable partners to deliver margin-rich managed security services. "Our experience with MX Logic is unprecedented," said Jeb Carter, president, DefenderSoft, Inc. "Through the MX Logic PartnerFocus Program we were able to increase our annual revenue by 25 percent. MX Logic's understanding of the IT end user, and the company's focus on providing a user-friendly management console A terminal or workstation used to monitor and control a network. See Microsoft Management Console. , makes a sale to our customer smart and simple." In addition to its Sales on Demand program that provides a dedicated team of security channel sales experts that enhance partners' sales teams, MX Logic is also launching a Marketing on Demand program. This new program includes telemarketing telemarketing, the practice of selling goods or services to customers by means of the telephone or of surveying consumer preferences in telephone conversations. , direct mail programs, as well as pre-produced, co-branded marketing campaigns to support partners' sales of MX Logic services. The MX Logic PartnerFocus Program is designed for solution providers looking to capitalize on Cap´i`tal`ize on` v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>. the rapidly growing market for managed email and Web security. Reselling a managed service requires a fundamentally different relationship with the end customer than selling an appliance or software, and the PartnerFocus Program makes it easy for the channel to enter the growing managed security services market. About MX Logic MX Logic is a leading provider of managed email and Web security services that deliver enterprise-grade performance without enterprise-level complexity and cost. Our easy-to-use, award-winning services reduce risk and liability, lower overall IT costs, and increase productivity. MX Logic services are available through our industry-leading partner network. For more information, visit www.mxlogic.com. |
|
||||||||||||||

i·ga
tion n.
Printer friendly
Cite/link
Email
Feedback
Reader Opinion