MSNBC.com Launches Dynamic HTML News Menu; Improved News Menu Allows Viewers to Browse Complete Listing of News Headlines and Feature Packages.Business Editors NEW YORK--(BUSINESS WIRE)--June 7, 2001 MSNBC.com (www.msnbc.com), the number one Internet news site, today announced the launch of a new version of News Menu that uses Dynamic HTML (DHTML See Dynamic HTML. DHTML - Dynamic HTML ) to provide even easier access to MSNBC MSNBC Microsoft/National Broadcasting Company .com's one-click navigation. The DHTML-improved News Menu now allows users to easily browse and navigate through different sections and stories on site with the cascading menu of headlines without a download. "MSNBC.com has always made easy-to-use navigation a priority. The DHTML News Menu is a remarkable improvement with the removal of the download barrier," said John Nicol, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of MSNBC.com. "We expect a substantial increase in both the number of users and length of stay on our site." The new site feature is available to users without a download and allows users to navigate from the headline directly to the story or news feature. The DHTML News Menu is activated when the cursor is placed over the main news category bar available at the top of all pages on MSNBC.com. The DHTML News Menu will be used by IE 5 browsers and above as well as by Netscape 6 browsers and above. It will not be supported on the Mac. ABOUT MSNBC.COM MSNBC.com is the number one news site based on audience data tracked by the Internet measurement service Media Metrix(TM). The leader in breaking news and original journalism on the Internet, MSNBC.com delivers the best of NBC News, MSNBC Cable, CNBC CNBC Center for the Neural Basis of Cognition (artificial intelligence) CNBC Consumer News and Business Channel CNBC Congress of National Black Churches, Inc. , and NBC Sports. MSNBC is a 24-hour cable and Internet joint venture of Microsoft (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : MSFT) and NBC News (NYSE NYSE See: New York Stock Exchange : GE.) |
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