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MOTOR MAX: STORM ALERT; Land Rover unveils its car of the future.

OULD this be the future of luxury offroading? It may be so far as Land Rover is concerned,as the company has made history by unveiling its first ever concept show car, the Range Stormer,at the North American International Auto Show in Detroit.

The Range Stormer is a high performance, sports tourer/SUV concept car, which showcases a future design direction for Land Rover.

It also previews a new production model that will enter a fresh market segment for the Midlandsbased company and will be an additional model line in the Land Rover portfolio.

Land Rover managing director Matthew Taylor said: ``The supercharged V8 Range Stormer gives a taste of our forthcoming new entrant in the booming high performance SUV segment.

``The production vehicle that follows will share many of its styling and technical innovations. It is very much conceived to be an on-road,performance machine,as well as class-leading off-road like all Land Rovers.''

The design brief was to produce a concept for a high performance machine that looks powerful, muscular and edgy. Future technologies previewed include an all-new platform that will be the basis for future full-size Land Rover models. It will also provide the underpinnings for the production vehicle inspired by the Range Stormer.

Another major innovation showcased is Terrain Response,aimed at delivering the best possible on and off- road composure and control.

The driver simply selects the appropriate Terrain Response setting from the six available and the vehicle does the rest, using technology that offers a choice of settings from `dynamic'for high speed work to `deep ruts'for extreme off-roading.

Taylor said: ``You'll be seeing an increasing amount of innovative technology in future Land Rovers -but technology that makes the driver's task simpler,not more complicated, such as Terrain Response.''

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TOP OF THE RANGE: Land Rover has revealed its Range Stormer concept car at the Detroit motor show
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Title Annotation:Features
Publication:Liverpool Echo (Liverpool, England)
Date:Jan 6, 2004
Words:315
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