MORE B2B MANIA.

www.asista.com (English and Spanish)

This Delaware start-up joins the growing list of sites serving Latin America's online business-to-business market. It presents a good argument why companies should join the B2B bandwagon, boasting that firms that need automotive, laboratory and office supplies as well as maintenance and repair items can reduce the cost by 10% to 30%. But the website is filled with annoying lines and circles and arrows that are confusing and difficult to read.