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MERGING TECHNOLOGY : FIRMS COMPETE TO MELD TV, PC.


Byline: Evan Ramstad Associated Press Associated Press: see news agency.
Associated Press (AP)

Cooperative news agency, the oldest and largest in the U.S. and long the largest in the world.
 

TVs and PCs are coming together, but on Tuesday the companies making that happen were a country apart.

The nation's biggest TV maker came to New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 to show innovations for putting computing functions into a TV, including the ability to surf the World Wide Web. Meanwhile, the biggest PC software firm was in San Jose San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
 touting touting

the making of personal representations by a veterinarian to persons who are not clients in an attempt to solicit their business.
 new ideas "New Ideas" is the debut single by Scottish New Wave/Indie Rock act The Dykeenies. It was first released as a Double A-side with "Will It Happen Tonight?" on July 17, 2006. The band also recorded a video for the track.  for making PCs the center of home entertainment.

The gulf between computer and TV companies is not just geographic. Both sides want to preserve the traditional strengths of their existing products as they blend the two together. They believe that will let them hang on to market position. But the result may be slower product development and marketing claims that confuse customers.

One sign of the divide came before Thomson Consumer Electronics' demonstration of its new home theater An audio/video entertainment center that has a large-screen TV and hi-fi system with three speakers in the front (left, right and center) and left and right speakers in the rear. Starting in the early 1990s, video inputs were added to stereo receivers and preamplifiers.  concept.

Its vice president of multimedia and video product development, Guy Johnson For the English cellist, see .

Guy Johnson (c.1740 – 5 March 1788) was an Irish-born military officer and diplomat for the Crown during the American Revolutionary War. He was the son of either John or Warren Johnson of Smithstown, Dunshaughlin, Co.
, read a Microsoft Corp. news release about the San Jose conference and said, ``It doesn't make any mention of consumer electronics people.''

Thomson, maker of RCA See RCA connector and video/TV history.  and GE TVs, demonstrated a home theater TV that easily blends many kinds of program sources - on-air broadcasts, cable, digital satellite, tapes, compact discs and the World Wide Web. It is still at prototype stage, though, with plans for a test with 100 families later this year. It uses a 35-inch screen modified to display text as sharply as a computer monitor.

The on-screen on·screen or on-screen  
adj. & adv.
1. As shown on a movie, television, or display screen.

2. Within public view; in public.
 guide in Thomson's Genius Theater II pulls together a variety of video and audio sources and provides visual cues for related material. For instance, a person who sees ``The Lion King'' video disc on the guide might also see an icon with a link to the music CD or the World Wide Web page of Disney Corp., which produced the movie.

``Our point is the consumer doesn't really care where the information is coming from,'' said Rob Logan, a Thomson manager who designed the guide. ``There's no file structure. There's no folders. It's just a guide.''

The TV's computer can also set up individual viewing profiles for different members of the family and track viewing habits to later suggest something a person might like. Thomson still must determine who would buy such a product at the current price, around $5,000, before building them to send to stores.

PC maker Gateway 2000 Inc. will put on sale next week a $3,700 combination PC and TV that connects to other video sources, a stereo and the Internet. The device comes with a 31-inch computer monitor.

But Gateway doesn't have the same production risk Thomson does. It sells computers directly to consumers, waiting to build one until an order comes in on the phone, and will do the same with the home theater PC-TV, which it calls Destination.

CAPTION(S):

Photo

Photo: (color) Louis Lenzi, a vice president of Thomson Con sumer Electronics, poses with a prototype RCA home theater TV.

Associated Press
COPYRIGHT 1996 Daily News
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Title Annotation:BUSINESS
Publication:Daily News (Los Angeles, CA)
Date:Apr 3, 1996
Words:496
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