Printer Friendly

MERCEDES-BENZ COOPERATES WITH ILMOR, PLANS INDYCAR INVOLVEMENT IN 1995

 STUTTGART, Germany, Nov. 3 /PRNewswire/ -- Mercedes-Benz AG will take a share in Ilmor Engineering Ltd. and will, in cooperation with this company, develop high-performance engines for IndyCar and Formula One competition, beginning in 1994.
 Mercedes-Benz will be involved in IndyCar racing together with the highly successful Penske Racing team through its Ilmor commitment, beginning in 1995. This will support Mercedes-Benz marketing efforts in the U.S.
 Ilmor, with headquarters in Northampton, England, and a subsidiary in Detroit, is a medium-sized company that has a successful record of developing and building racing engines. During the last few years Ilmor-powered cars have won several championship titles and a number of victories in the "Indianapolis 500." Ilmor has competed in Formula One for three years, and became the engine supplier for the Sauber Team this season. In its debut year, the Sauber/Ilmor team currently stands sixth of the 13 teams contesting the Formula One Constructors' championship.
 With this step, Mercedes-Benz will be able to develop a comprehensive involvement in international motorsports under its well- known three-pointed star symbol:
 -- In sedan racing, the C-Class, the latest product of the company, will race with the theme "made by Mercedes-Benz," Class 1 of the German Touring Car Championship.
 -- In Formula One, the marque will enter competition together with Sauber under the "concept by Mercedes-Benz" banner.
 -- In IndyCar racing, the company's strong market offensive and new sport-utility vehicle manufacturing plant in the U.S. will be supported by a "powered by Mercedes-Benz" identity.
 "Mercedes-Benz involvement in these three categories is a clear commitment to motorsports competition and will support the worldwide marketing efforts of the company," said a Mercedes spokesman.
 -0- 11/3/93
 /CONTACT: Wolfgang Schattling of Mercedes-Benz AG, 011-49-711-17-84008, or A.B. Shuman of Mercedes-Benz or North America, 201-573-2238/


CO: Mercedes-Benz AG; Ilmor Engineering Ltd. ST: IN: AUT SU:

CK-RW -- NY095 -- 0311 11/03/93 16:39 EST
COPYRIGHT 1993 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1993 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Nov 3, 1993
Words:314
Previous Article:DUFF & PHELPS RATES SOUTHERN CALIFORNIA GAS COMPANY'S $175 MILLION FIRST MORTGAGE BONDS 'A+'
Next Article:K-III ACQUIRES ELECTRONICS SOURCE BOOK; NINE DIRECTORIES SERVICING ELECTRONICS MARKET WILL BE PART OF INTERTEC UNIT
Topics:

Terms of use | Copyright © 2016 Farlex, Inc. | Feedback | For webmasters