MEISTER PUBLISHING ACQUIRES CLEAR WINDOW MULTIMEDIA.Meister Publishing Co. (Willoughby, OH), the publisher of 12 agricultural trade magazine titles, has acquired Clear Window MultiMedia (Baliwin, MO), the producer of Dealer Progress and PrecisionAg Illustrated magazines, buyers' guides and accompanying Web sites. No terms were given. Launched in 1970 as Fertilizer fertilizer, organic or inorganic material containing one or more of the nutrients—mainly nitrogen, phosphorus, and potassium, and other essential elements required for plant growth. Progress, Dealer Progress is published eight times a year with a controlled circulation of 26,500. Targeted to executives at agricultural product and services companies, the title includes information on ag products, equipment, merchandising merchandising Element of marketing concerned especially with the sale of goods and services to customers. One aspect of merchandising is advertising, which aims to capture the interest of the segment of the population most likely to buy the product. , production, regulation, research, farm chemicals and developments in allied industries. PrecisionAg Illustrated was established in 1997 and is published four times a year. It has a controlled circulation of 20,000 crop producers interested in new technologies, including GPS, GIS (1) (Geographic Information System) An information system that deals with spatial information. Often called "mapping software," it links attributes and characteristics of an area to its geographic location. , yield monitors, variable-rate application, remote sensing Deriving digital models of an area on the earth. Using special cameras from airplanes or satellites, either the sun's reflections or the earth's temperature is turned into digital maps of the area. , computer field maps, transgenic trans·ge·nic adj. 1. Of, relating to, or being an organism whose genome has been altered by the transfer of a gene or genes from another species or breed: transgenic mice. 2. crops, and using the Internet. Meister said it will merge the title into Cyber Dealer, a new magazine to be launched in February. Clear Window also produces the "Precision Agriculture Buyer's Guide," custom newsletters and videos. Meister produces such magazine titles as American Fruit Grower, Cotton Grower and American Vegetable Grower. |
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