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MATROX PARHELIA GRAPHICS CARDS SHIP W/ COLOREAL VISUAL.


Matrox Graphics Inc., a professional graphics company, has begun shipping its Parhelia graphics cards with Coloreal Visual, which enables monitors to be color matched with ICC profiles. Created and marketed by WayTech Development, Inc., Coloreal Visual provides accurate color across multiple monitors attached to the same system, specifically allowing for accurate and consistent color in production environments. Matrox Parhelia graphics cards mark the next phase in the industry's adoption of the Coloreal platform as the standard for controlling color on, and across, computer peripherals.

"The Coloreal advanced color calibration system, included with Parhelia graphics cards, provides users with a tool for creating accurate and consistent monitor color," says Dan Wood, vice president of marketing, Matrox Graphics Inc. "It's great with our DualHead-High Fidelity (HF) technology, as it takes full advantage of Parhelia's dual, high precision 10-bit RAMDACs and allows users to precisely color match multiple monitors."

"WayTech is leading the way to broad-based color accuracy," says Sam Shearer, managing director, WayTech Development USA. "Matrox's decision to include Coloreal Visual with its Parhelia graphics cards demonstrates Coloreal's market acceptance, and consumers are reaping the rewards."

Coloreal, the precursor to Coloreal Visual, is currently factory-installed on all HP (NYSE:HPQ) CRT monitors that are sold with Presario desktop PCs for the home and home office and with Evo commercial desktops for enterprise customers. Coloreal provides accurate color from the Internet to the consumer's PC enabling consumers to trust online color. In addition to monitors, Coloreal powers accurate color on web sites including Volkswagen, Big Dogs Sportswear, Teva and Novica, in association with National Geographic.

About Parhelia-512

A source of unparalleled quality, excellent performance, and the widest range of innovative features, Parhelia-512 is designed to bring outstanding graphics quality to professional users and PC enthusiasts alike. This AGP 4x, 80 million transistor, 0.15 micro, 2D, 3D and DVD/video GPU supports unified frame buffers up to 256MB in size and features a true 256-bit DDR memory interface. Parhelia-512 delivers advanced multi-display computing with support for TripleHead RGB output, DualHead digital output and TV output for the ultimate in high fidelity graphics. With an unprecedented number of groundbreaking technologies, Parhelia-512 takes 2D quality and 3D realism to a whole new level.

About Matrox Graphics Inc.

Matrox Graphics Inc., a professional graphics company, has been delivering high-quality, innovative 2D/3D and video graphics accelerators for more than a quarter century. Pioneer of the trend-setting DualHead technology, Matrox is a graphics chip designer and board manufacturer whose products have been awarded over 1,000 times worldwide for their image quality, practical ingenuity and unwavering stability. A privately held company headquartered in Montreal, Canada, Matrox has international offices in the United States, the United Kingdom, Ireland, France, Germany, Italy, Hong Kong, and Taiwan. Information on Matrox products, drivers, technical support and more can be found at: http://www.matrox.com/mga .

About WayTech Development

Founded in 1997, WayTech Development is a multi-national software developer headquartered in Taiwan. With a team of well-known color management experts based in Irvine, California, the US office focuses on the development, marketing, and support of the Coloreal brand and its patented technology. Coloreal ensures consumer confidence in color consistency among Web sites, PCs, monitors, and color-critical peripherals.

Coloreal can be found on the World Wide Web at http://www.coloreal.com/.

WayTech Development can be found on the World Wide Web at http://www.waytech.com/.

For more information, call 949/859-5580.
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Comment:MATROX PARHELIA GRAPHICS CARDS SHIP W/ COLOREAL VISUAL.
Publication:Computer Workstations
Article Type:Product Announcement
Geographic Code:1USA
Date:Aug 1, 2002
Words:571
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