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MANAGEMENT HORIZONS EXTENDS RETAIL EXPERTISE INTO HOME SHOPPING INDUSTRY

 COLUMBUS, Ohio, Feb. 3 /PRNewswire/ -- Daniel J. Sweeney, chairman and CEO, Management Horizons Division of Price Waterhouse, today announced that "Management Horizons is breaking new ground by expanding our client base to the electronic retailing industry." Home Shopping Network, Inc. (NYSE: HSN), St. Petersburg, Fla.-based telecommunications company and leading electronic retailer, has engaged Management Horizons to provide strategic and management consulting for its subsidiary, Home Shopping Club, Inc. Management Horizons' assignment is to totally review all aspects of Home Shopping Club's merchandising practices, policy and management over the next several months.
 "We have good reason to be particularly delighted with the opportunity to hone the cutting edge of this very exciting industry," Sweeney said. "As far back as 1967 Management Horizons first predicted that: 'In the not too distant future retail transactions will be made by electronic telecommunications,' and in our landmark forecast of the industry, Retailing 2000, we identified technology as the 'Dominant Art Form' in the year 2000 for retailing," Sweeney said.
 "Our relationship with Home Shopping Network, Inc. will create a forum for Management Horizons' knowledge and expertise in retailing to come together with Home Shopping Network's strong entrepreneurial leadership, vision and unwavering focus on and commitment to the future," Sweeney said.
 Home Shopping Club, Inc. sells a variety of consumer goods and services by means of live, customer-interactive retail sales programs which are transmitted to broadcast television stations, cable television systems and satellite dish receivers.
 Management Horizons is the Columbus, Ohio-based management consulting division of Price Waterhouse specializing in retailing and consumer products manufacturing. Specialized services include: strategic planning, market positioning, marketing and merchandising strategy, market and consumer research, and development and implementation of management information systems.
 -0- 2/3/93
 /CONTACT: Jaron M. Terry, director, public relations of Management Horizons Division of Price Waterhouse, 614-365-7757/
 (HSN)


CO: Management Horizons Division of Price Waterhouse; Home Shopping
 Network, Inc. ST: Ohio, Florida IN: REA SU:


JB-AW -- FL007 -- 2555 02/03/93 16:02 EST
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Date:Feb 3, 1993
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