MACWORLD Expo/San Francisco 2000 Shatters All-Time Attendance Record.

Business/Technology Editors

MACWORLD Expo SF 2000

SAN FRANCISCO--(BUSINESS WIRE)--Jan. 12, 2000

Fueled by the resurgent popularity of the Macintosh platform, MACWORLD Expo set a new all-time attendance record by attracting more than 85,000 attendees to it's 16th annual event in San Francisco, held January 5-8, 2000.

The final tally of 85,179 attendees represents a dramatic 23% increase over last year's MACWORLD Expo/San Francisco's total of 69,500, and easily surpasses the all-time attendance record of 76,000 set in 1997. Much of this growth can be attributed to the interest in the hundreds of new products that were being introduced by nearly 500 exhibitors.

According to show organizers IDG Expo Management, last week's San Francisco event was by far the most successful MACWORLD Expo ever held.

"By all accounts this was the biggest and best MACWORLD Expo of all-time," said Nicole Derany, Show Director. "In addition to the new attendance record, many exhibitors told us they sold more software and hardware and generated more sales leads than at any previous MACWORLD Expo."

About MACWORLD Expo

MACWORLD Expo, produced by IDG Expo Management Company, is the North America most comprehensive Macintosh OS event. MACWORLD Expo is the showcase for products and services geared to professionals involved in media and creative content development for corporate and home applications, and consumers using the Mac at home. MACWORLD Expo brings together the loyal base of Mac OS audiences in creative services, education, application development, entertainment, small office/home office and Internet-based environments. MACWORLD Expo offers professionals and consumers alike the opportunity to discover the latest developments and hottest products these markets offer. Multiple conference programs cover beginning and advanced uses of the Mac. Macworld/Pro Conference sessions offer a technology-intensive professional development series for Macintosh design, management and networking professionals. The Users Conference program covers beginning and advanced uses and techniques in areas such as Internet, design, integration with NT systems, education, content asset management, entertainment, and more. MACWORLD Expo is sponsored by Mac Publishing, LLC, a joint venture between International Data Group and Ziff Davis, and publishers of Macworld Magazine, MacBuy.com, iMacworld.com, MacCentral and MacWEEK.com. For more information on MACWORLD Expo call 800-645-EXPO or visit the Web site at www.macworldexpo.com.

About IDG Expo Management Company

Headquartered in Norwood, Massachusetts, IDG Expo Management Company is a premium producer and manager of exposition and conference events that shape the IT marketplace. IDG Expo Management Company is an affiliate of the International Data Group (IDG) family of companies. IDG Expo-produced events include the MACWORLD Expos in New York and San Francisco; ComNet in Washington, D.C. and E3Expo - the Electronic Entertainment Expo produced for the Interactive Digital Software Association (IDSA). Each year, more than 2,000 exhibiting companies and more than 250,000 IT professionals attend IDG Expo Management Company's events to buy, sell, learn about and influence the IT purchasing agenda. IDG Expo Management Company was founded in 1979 as Mitch Hall Associates. For more information, please call 781-551-9800 or visit the company's Web site at www.idgexpos.com.

About International Data Group (IDG)

IDG, the world's leading IT media, research and exposition company. IDG publishes more than 290 computer magazines and newspapers and 4,000 book titles and offers online users the largest network of technology-specific sites around the world through IDG.net (http://www.idg.net), which comprises more than 250 targeted Web sites in 55 countries. IDG is also a leading producer of 168 computer-related expositions worldwide, and provides IT market analysis through 49 offices in 42 countries worldwide. Company information is available at http://www.idg.com.