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MACWORLD Expo/New York 1999 a Major Success.


NEW YORK--(BUSINESS WIRE)--July 30, 1999--

The anticipation began at the close of January's MACWORLD Expo/San Francisco, and the momentum kept building, never stopping but culminating last week into yet another record-breaking MACWORLD Expo!

At MACWORLD Expo/New York 1999, more than 46,000 attendees -- up from 34,000 in 1998 -- came, saw and experienced an exhibit floor with 362 exhibiting companies (up from 247 for MACWORLD Expo/New York 1998), two critically acclaimed conference programs, a keynote address keynote address
n.
An opening address, as at a political convention, that outlines the issues to be considered. Also called keynote speech.

Noun 1.
 as only Steve Jobs Steve Jobs - Stephen Jobs  can deliver, a MACWORLD Expo Town Meeting, and a Special General Session.

"The more than 35% increase from last year in both attendees and the number of exhibitors proves that the Mac market is a great place to be for our 350-plus exhibiting companies," said Macworld Expo Show Director Nicole Derany.

"As the industry's premier trade show, Macworld Expo is a true indicator of the energy and excitement surrounding the Mac platform. It is also the forum for which over 80% of our exhibitors chose to present new products to the nearly 50,000 Mac professionals and consumers on-site."

Some of the event highlights included:

Town Meeting

MACWORLD Expo/New York witnessed the East Coast debut of the "MACWORLD Expo Town Meeting," to an audience of more than 1,000 conference attendees and media. Hosted by MACWORLD Expo Conference Chairman Paul Kent, this MACWORLD Expo warm-up session began with original songs written and sung by author/columnist David Pogue David Pogue (born March 9 1963) is a technology writer, journalist and commentator. He is a personal technology columnist for the New York Times, an Emmy-winning tech correspondent for CBS News Sunday Morning, and tech guest reporter for NPR's Morning Edition. , and followed up with a who's who Who’s Who

biographical dictionary of notable living people. [Am. Hist.: Hart, 922]

See : Fame
 line-up of Mac columnists and authors.

Bob "Dr. Macintosh" Levitus surveyed his audience, Andy Ihnatko Andy Ihnatko is a technology journalist for the Chicago Sun-Times,[1] and tech author. He currently resides in Boston. He frequently appears on Leo Laporte's netcasts, specifically MacBreak Weekly and TWiT. , America's 42nd Most Beloved Industry Personality extended his vision for the platform, and Adam Engst, publisher of TidBITS TidBITS is an award-winning electronic newsletter and web site dealing primarily with Apple Computer and Macintosh-related topics. Internet publication
TidBITS has been published weekly since April 16, 1990, which makes it one of the longest running Internet publications.
, shared his Apple Computer report card results.

Also, Steve Wilhite Steve Wilhite of CompuServe Invented the GIF Format which went on to become the de facto standard for 8-bit images on the Internet.

Steve Wilhite remained on the CompuServe/AOL payroll into the 1st decade of the 21st century working on a variety of CompuServe systems.
, director of Marketing for Apple Computer Inc., delivered an insightful look at his own Macintosh experiences. The Town Meeting was brought to a close by some very talented and inspiring AppleMasters: Michael Backes, Paul Davis Paul Davis may refer to:
  • Paul Davis (programmer), British programmer
  • Paul Davis (footballer) (born 1961), English footballer
  • Paul Davis (singer) (born 1948), American singer
  • Paul Davis (Stargate), fictional character in the Stargate SG-1 television series
, Jim Ludtke and David Mash, who impressed and educated the audience.

Keynote

Attendees began queuing up as early as 5:30 a.m. on July 21 to ensure a good seat for the 9 a.m. keynote address, given by Apple Computer's Interim CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Steve Jobs. 5,500 conference attendees and media were on hand, making this the largest East Coast keynote attendance to date, to witness the dramatic unveiling of Apple Computer's new consumer portable device, the iBook.

Conferences

The faculty of industry experts at the MACWORLD Expo/New York 1999 conferences delivered educational, informative and entertaining sessions to standing-room-only audiences. Both the Macworld Pro and MACWORLD Expo Users conference programs were chock-full of tips, tricks, and hard core training to ensure all attendees left with the experience needed to maximize their Macintosh productivity and play hard.

"For both the Pro and User Conference Programs we have covered the bases of the Mac platform," said Paul Kent, conference chairman. "Attendees have really responded to the fresh and timely content that is the basis of our sessions. We are succeeding in delivering training that Mac customers are looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
. We plan on continuing this success with MACWORLD Expo/San Francisco 2000's conference programs."

Vision Thing Live

Moderator and host Andy Gore, editor-in-chief of Macworld Magazine, had his panel of industry experts touch on everything from the morality of software piracy The illegal copying of software for distribution within the organization, or to friends, clubs and other groups, or for duplication and resale. The software industry loses billions of dollars each year to piracy, and although it may seem innocent enough to install an application on a  to e-commerce, before a very entertained audience.

Humor abounded as panelists Jason O'Grady and David Pogue tried out their stand-up stand·up or stand-up  
adj.
1. Standing erect; upright: a standup collar.

2. Taken, done, or used while standing: a standup supper; a standup bar.
 routines on each other and the inviting crowd. Discussing technology, inside-industry news, and new products announced by exhibitors at MACWORLD Expo/New York, the mood was kept light even while answering some very difficult questions.

National Macintosh Gaming Championship

Hundreds of wall-to-wall Macintosh gaming fans worked their magic on more than 30 simultaneous tournaments in three days of nothing-but-the-game at the 1999 series of the National Macintosh Gaming Championship.

$25,000 worth of prizes were distributed, including one grand prize worth $5,000 to the single winner of three separate tournaments. As the largest Macintosh Championship in history, it was truly where to find the best of the best.

The gaming exhibition area surrounding the championship was alive with new product information. LucasArts announced four new games scheduled to come out later this year based on the blockbuster hit movie "Star Wars Episode I: The Phantom Menace." Also Bungie Software gave private demonstrations of its latest work-in-progress, "Halo," scheduled for a 2000 release, to members of the media.

More Than 360 Exhibiting Companies ...

Working their way through the packed aisles, MACWORLD Expo/New York attendees were privy to hundreds of the newest and hottest products for their Macintosh. Live demonstrations, samples and exhibit-floor specials were available to the 46,119 attendees comprising Macintosh professionals, Mac enthusiasts and Mac home-users.

The special interest areas highlighted the small business, education, consumer, science and technology, digital media, developer and printing and publishing markets for the Mac.

MACWORLD Expo/San Francisco is next in line, at San Francisco's Moscone Center The Moscone Center is San Francisco, California's largest convention and exhibition complex. The complex consists of two main underground halls underneath Yerba Buena Gardens, Moscone North and Moscone South, as well the three-level Moscone West exhibition hall across 4th Street.  from Jan. 4-8, 2000 (Exhibits are Jan. 5-8).

About MACWORLD Expo

MACWORLD Expo produced by IDG IDG International Data Group
IDG Integrated Drive Generator
IDG Installation Design Guide
IDG Internet Discussion Group
IDG Inset Dielectric Guide
IDG International Dangerous Goods (mail, shipping) 
 Expo Management Co., is the world's most comprehensive Macintosh OS event. MACWORLD Expo is the showcase for products and services geared to professionals involved in media and creative content development for corporate and home applications, and consumers using the Mac at home.

MACWORLD Expo brings together the loyal base of Mac OS audiences in creative services Creative Services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses. Examples include:
  • Design and Production agencies
, education, application development, entertainment, small office/home office See SOHO.  and Internet-based environments. MACWORLD Expo offers professionals and consumers alike the opportunity to discover the latest developments and hottest products these markets offer.

Multiple conference programs cover beginning and advanced uses of the Mac. Macworld/Pro Conference sessions offer a technology-intensive professional development series for Macintosh design, management and networking professionals. The Users Conference program covers beginning and advanced uses and techniques in areas such as Internet, design, integration with NT systems, education, content asset management, entertainment and more.

MACWORLD Expo is sponsored by Mac Publishing Mac Publishing is a publishing company based in San Francisco, California, and is wholly owned by the International Data Group. It is the publisher of Macworld magazine and numerous web sites, including Macworld.com, Playlistmag.com, and MacOSXHints.com.  LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
, a joint venture between International Data Group and Ziff Davis, and publishers of Macworld Magazine, MacBuy.com, iMacworld.com and MacWEEK.com. For more information on MACWORLD Expo call 800/645-EXPO or visit the Web site at www.macworldexpo.com.

About IDG Expo Management Co.

With headquarters in Norwood, Mass., IDG Expo Management Co. is a premium producer and manager of exposition and conference events that shape the IT marketplace. IDG Expo Management Co. is an affiliate of the International Data Group (IDG) family of companies.

IDG Expo-produced events include the MACWORLD Expos in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 and San Francisco; ComNet in Washington, D.C., and E3 -- the Electronic Entertainment Expo produced for the Interactive Digital Software Association (IDSA IDSA Infectious Diseases Society of America
IDSA Industrial Designers Society of America
IDSA Interactive Digital Software Association
IDSA Institute for Defense Studies and Analyses (India)
IDSA International Dark Sky Association
).

Each year, more than 2,000 exhibiting companies and more than 250,000 IT professionals attend IDG's U.S. events to buy, sell, learn about and influence the IT-purchasing agenda. IDG Expo Management Co. was founded in 1979 as Mitch Hall Associates. For more information, call 781/551-9800 or visit the company's Web site at www.idgexpos.com.

About International Data Group (IDG)

IDG Expo Management Co. is a business unit of IDG, the world's leading IT media, research and exposition company. IDG publishes more than 290 computer magazines and newspapers and 700 book titles and offers online users the largest network of technology-specific sites around the world through IDG.net (http://www.idg.net), which comprises more than 240 targeted Web sites in 55 countries.

IDG is also a leading producer of 168 computer-related expositions worldwide, and provides IT market analysis through 49 offices in 42 countries worldwide. Company information is available at http://www.idg.com.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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