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M-Systems Celebrates Five Years of DiskOnKey(R) USB Flash Drives with the Introduction of a New Whopping 8 Gigabyte Density.


LAS VEGAS Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States.  -- With 1000X the Density of Its First 8 Megabyte One million bytes, or more precisely 1,048,576 bytes. Also MB, Mbyte and M-byte. See mega and space/time.

(unit) megabyte - (MB, colloquially "meg") 2^20 = 1,048,576 bytes = 1024 kilobytes. 1024 megabytes are one gigabyte.
 DiskOnKey and Support for a Broad Portfolio of Software Applications, M-Systems Continues to Lead and Innovate Smart Personal Storage

M-Systems (Nasdaq: FLSH), an industry leader and innovator of flash-based data storage devices, is announcing the availability of an 8 gigabyte DiskOnKey USB flash drive See USB drive.  (UFD (USB Flash Drive) See USB drive. ), celebrating five years of personal, portable and pocketable USB USB
 in full Universal Serial Bus

Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer.
 storage with 1000X the density of its original 8 megabytes DiskOnKey first launched in 2000.

In line with market demand, NAND flash See flash memory.  price trends and thanks to its strategic flash supply agreements with leading flash manufacturers, M-Systems will first offer the 8 gigabyte DiskOnKey through its long time partner Kingston Technology Kingston Technology Co. is an American producer of memory products. It is located in Fountain Valley, California with manufacturing and logistics facilities in the United States, United Kingdom, Ireland, Malaysia, China and Taiwan.  Company Inc. The 8 gigabyte UFD combines high density, robust security and reliability, satisfying the needs of even the most memory-hungry professionals. Whether used as a tool by IT managers, for storing, backing-up or archiving countless files, or in serving graphic designers, architects and video editors to store, carry and manipulate high resolution photos, CAD files or roughly two DVDs' worth of video files, the 8 gigabyte DiskOnKey is a storage giant in a miniature, ultra-portable package.

Today's data portability requirements constantly push the storage density envelope, which in turn, further elaborates the need for application and environment portability. U3 LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
, launched by M-Systems and SanDisk exactly one year to date is entrusted with the task of realizing application portability, building on a smart, portable platform and a rapidly growing community of 3rd party software developers which supports it. The U3 platform transforms USB flash drives from simple storage devices into U3 smart drives making software applications, personal preferences, passwords, settings and files more portable, personal, and protected than ever before. (For more information on U3, please go to www.u3.com).

"We are extremely pleased to have reached this fantastic milestone of 1000X the megabyte density of the first ever DiskOnKey USB flash drive, introduced back in 2000", said Dov Moran, creator of the USB flash drive and president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of M-Systems. "Innovation is genuinely a way of life in M-Systems. We continually strive to come up with new ways of making personal storage smarter, better and more exciting. No doubt, the past 5 years have been nothing short of amazing a·maze  
v. a·mazed, a·maz·ing, a·maz·es

v.tr.
1. To affect with great wonder; astonish. See Synonyms at surprise.

2. Obsolete To bewilder; perplex.

v.intr.
, but we now believe we are at the onset of a second wave, a new paradigm New Paradigm

In the investing world, a totally new way of doing things that has a huge effect on business.

Notes:
The word "paradigm" is defined as a pattern or model, and it has been used in science to refer to a theoretical framework.
 shift in USB personal storage. With flash pricing and technology advancements expected to lead towards 128 gigabytes drives by 2010 - we certainly have our work cut out for us where innovation is concerned. What are the potential usage models when dealing with a 32 gigabytes U3 smart drive? What new and exciting opportunities await end-users when they have 64 gigabytes of highly reliable, secure and immediate personal storage device in their pockets? We feel U3 is an excellent, promising step in the right direction and we believe it will flourish and proliferate pro·lif·er·ate
v.
To grow or multiply by rapidly producing new tissue, parts, cells, or offspring.
 in the coming years as increased densities call for precisely those functionalities which U3 smart drives are being designed to deliver and vice versa VICE VERSA. On the contrary; on opposite sides. . Stick around - M-Systems will strive to make the next five years at least as interesting as the last five."

DiskOnKey Recent Recognition

M-Systems' DiskOnKey product was recently named as one of the top 10 gadgets on PC World's list of "The 50 Greatest Gadgets of the Past 50 Years" released December 24th, 2005. For a complete version of the PC World article, please go to: http://www.pcworld.com/resource/printable/article/0,aid,123950,00.asp

Note to Editors:

M-Systems holds a table at Digital Experience 2006. For a briefing on M-Systems' achievements in the past five years and a glimpse into its vision for the next five, please refer to Mr. Daniel Schreiber, VP Marketing DiskOnKey.

About M-Systems

M-Systems develops, manufactures and markets innovative flash-based data storage solutions for consumer electronics and embedded markets. The Company targets the fast growing multimedia mobile handset market with its DiskOnChip(R) and MegaSIM(TM) products and the popular USB flash drive market with its DiskOnKey(R) product. More information about M-Systems is available online at www.m-systems.com.

All company and product names mentioned may be trademarks or registered trademarks of their respective holders and are used for identification purposes only.

This press release includes forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 as defined in the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. Readers are cautioned not to place undue reliance on these forward-looking statements, as they are subject to various risks and uncertainties which may cause actual results to vary significantly. These risks include, but are not limited to: the effect of global economic conditions in general and conditions in M-Systems' industry and target markets in particular, shifts in supply and demand, market acceptance, the impact of competitive products and pricing, product development, commercialization and technological difficulties, and capacity and supply constraints including dependence on flash component suppliers; changes in M-Systems' and its customers' inventory levels and inventory valuations; timely product and technology development/upgrades and the ability to manage changes in market conditions as needed as needed prn. See prn order. ; market acceptance of new products and continuing product demand; the impact of competitive products and pricing on M-Systems' and its customers' products and markets; the development, release and sale of new products by strategic suppliers and customers; the development and growth of anticipated markets for M-Systems' and its customers' products; and other risk factors detailed from time to time in M-Systems' filings with the Securities and Exchange Commission. M-Systems assumes no obligation to update the information in this press release and disclaims any obligation to publicly update or revise any such forward-looking statements to reflect any change in its expectations or in events, conditions, or circumstances on which any such statements may be based, or that may affect the likelihood that actual results will differ from those set forth in the forward-looking statements. Reference to M-Systems' website above does not constitute incorporation of any of the information thereon into this press release.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Company Profile
Date:Jan 4, 2006
Words:994
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