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M-2K Launches Affiliate Label Program with Thrilling Anime, Revolutionary DVD-Multiplay Game; ``Excited`` Digital Versatile Disc, Ltd. Named Initial Partner.


SEATTLE--(BUSINESS WIRE)--June 11, 1999--

With an eye toward broadening its already sizable software catalog, as well as increasing its distribution range, M-2K announced the implementation of a new affiliate label program and named Digital Versatile Disc digital versatile disc or digital video disc (DVD), a small plastic disc used for the storage of digital data. The successor media to the compact disc (CD), a DVD can have as much as 26 times the storage capacity of a CD. , Ltd. (DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
 Ltd.) its inaugural partner in the program.

As the initial venture in the companies' relationship, M-2K's publishing division, Multimedia 2000, will distribute five titles from DVD Ltd., including four from its line of Japanese anime.

"I've been planning our affiliate label program for some time now, and beginning it by partnering with DVD Ltd. has me bouncing with glee!" burbled Paul Bader, president of M-2K. (http://www.m-2k.com/) "We've been looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 other great anime and games to release ever since the phenomenal success of our Bubblegum bub·ble·gum  
n. also bubble gum
1. Chewing gum that can be blown into bubbles.

2. Slang A style of popular music designed to appeal to adolescents, characterized by bouncy rhythms and a generally cheerful tone.
 Crisis Collectors series. With DVD Ltd.'s stellar catalog of anime, movies, games, and music titles, I foretell fore·tell  
tr.v. fore·told , fore·tell·ing, fore·tells
To tell of or indicate beforehand; predict.



fore·tell
 a long and prosperous relationship. Nobody else in the industry, worldwide, can touch our combined line now."

M-2K, long hailed as a leader and pioneer in DVD and DVD-ROM DVD-ROM: see digital versatile disc.


A read-only DVD disc used to permanently store data files. DVD-ROM discs are widely used to distribute large software applications that exceed the capacity of a CD-ROM disc.
, broadens its already impressive lead over competitors with this program. Adding critically acclaimed, groundbreaking games such as Shadoan to the M-2K product line, while also strengthening the proven market leader in anime DVD-ROM, is seen as a consolidation of the DVD behemoth's consumer-oriented strategy.

Digital Versatile Disc Ltd. (http://www.digitalversatiledisc.com/) licenses, markets, and distributes high-quality DVD titles including movies, animation, interactive games, and music video products.

"I'm excited. This is a great marriage, bringing together organizations with decades of video and software experience," stated Lee Kasper, co-founder and president of DVD Ltd. "We're opening a new world of opportunities for both parties."

The five titles to be released by Multimedia 2000 are Kingdom II: Shadoan; Tokyo Babylon; Odin; The Legend of Mulan; and Cyber City Oedo. Kingdom II: Shadoan, is an award-winning animated game of adventure and strategy, and was hailed in Wizard Magazine for its "Tolkienesque mythology, breathtaking animation, and super fast processing."

The four anime titles feature the suspenseful sus·pense  
n.
1. The condition of being physically suspended.

2.
a. The state or quality of being undecided, uncertain, or doubtful.

b.
 stories and fast-paced, pulse-pounding action that has made anime one of the hottest genres in the entertainment field. The specialty website Anime on DVD (http://www.animeondvd.com/) raved about Tokyo Babylon as "very enjoyable and well done" and "filled with thrilling action sequences." Anime on DVD also applauded Cyber City Oedo as "an easy purchase" with "a good story and some great action sequences."

Multimedia 2000 is the publishing division of M-2K, a private company that drives traffic to internet commerce sites. Multimedia 2000 creates and distributes high-quality, award-winning multimedia DVD-ROM and CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
 titles developed with respected consumer brands such as Better Homes and Gardens, Webster Publishing, and The Home Depot The Home Depot (NYSE: HD) is an American retailer of home improvement and construction products and services.

Headquartered in Vinings, just outside Atlanta in unincorporated Cobb County, Georgia, Home Depot employs more than 355,000 people and operates 2,164 big-box
.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 14, 1999
Words:450
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