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Loud music lovers will only heed experts' advice to prevent going deaf: MTV Survey.


Byline: ANI

Washington, July 14 (ANI): Loud music lovers would turn down the volume or use ear protection if told to do so by a health care expert, suggests a new Vanderbilt study carried out along with MTV MTV
 in full Music Television

U.S. cable television network, established in 1980 to present videos of musicians and singers performing new rock music. MTV won a wide following among rock-music fans worldwide and greatly affected the popular-music business.
.com shows.

Roland Eavey, director of the Vanderbilt Bill Wilkerson Center and chair of the Department of Otolaryngology, conducted the research in 2007 while working at Massachusetts Eye and Ear Infirmary Massachusetts Eye and Ear Infirmary, known locally as Mass. Eye & Ear, is a specialty hospital providing patient care for disorders of the eye, ear, nose, throat, head and neck.  at Harvard.

Eavey's study, a follow-up to his groundbreaking 2002 MTV survey, discovered the media as the most informative source in guiding about risk of permanent hearing loss.

The "Intentional Exposure to Loud Music: The 2nd MTV.com Survey Reveals an Opportunity to Educate" also found that the health care community was the least likely source, despite respondents saying they would change behavior if an expert warned them to the problem.

Eavey said: "Since our last study we have learned that enough people still are not yet aware, but that more are becoming aware, especially through the help of the media.

"We have learned that the audience does use public health behaviors like sunscreen sunscreen /sun·screen/ (-skren) a substance applied to the skin to protect it from the effects of the sun's rays.

sun·screen
n.
, designated drivers designated driver Public health A person at a social function who volunteers, or is 'volunteered' to chauffeur inebriated revellers chez elles at festivity's end. Cf Squash it.  and seatbelts and that the health care community is the least likely source of informing patients about hearing loss, so we have an excellent opportunity to start educating patients."

Eavey further alerted that "hearing loss from excessive sound volume is preventable ... and once it happens, the loss is permanent and cannot be reversed. Even hearing aids Hearing Aids Definition

A hearing aid is a device that can amplify sound waves in order to help a deaf or hard-of-hearing person hear sounds more clearly.
 might not help that type of hearing loss and the ringing of the ears that can occur."

The study has been published in the Journal of Pediatrics. (ANI)

Copyright 2009 Asian News International The Asian News International (ANI) agency provides multimedia news to China and 50 bureaus in India. It covers virtually all of South Asia since its foundation and presently claims, on its official website, to be the leading South Asia-wide news agency.  (ANI) - All Rights Reserved.

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Publication:Asian News International
Date:Jul 14, 2009
Words:286
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