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Lonza Signs Metagenics for Health Professional Channel with PepZin GI; Doctor Market is Substantial Target.


Business Editors

FAIR LAWN Fair Lawn, borough (1990 pop. 30,548), Bergen co., NE N.J., across the Passaic River from Paterson; inc. 1924. It is residential with light industries. , N.J.--(BUSINESS WIRE)--Sept. 2, 2003

Lonza, Inc. has selected Metagenics as its exclusive healthcare professional marketing partner for PepZin GI(TM) - sold under the name Zinlori(TM) 75. Zinlori 75 is a patented dietary supplement Noun 1. dietary supplement - something added to complete a diet or to make up for a dietary deficiency
diet - a prescribed selection of foods

vitamin pill - a pill containing one or more vitamins; taken as a dietary supplement
 with notable effects on stomach health and function. Studied extensively for its ability to interact with Helicobacter pylori Helicobacter pylori
A gramnegative rod-shaped bacterium that lives in the tissues of the stomach and causes inflammation of the stomach lining.

Mentioned in: Indigestion, Ulcers

Helicobacter pylori
, support gastric health, and relieve dyspeptic dys·pep·tic  
adj.
1. Relating to or having dyspepsia.

2. Of or displaying a morose disposition.

n.
A person who is affected by dyspepsia.
 symptoms, Zinlori 75 delivers PepZin GI, the all-natural, chelated che·late  
adj. Zoology
Having chelae or resembling a chela.

n. Chemistry
A chemical compound in the form of a heterocyclic ring, containing a metal ion attached by coordinate bonds to at least two nonmetal ions.
 complex of L-carnosine and zinc in a 1:1 ratio for maximum bioavailability bioavailability /bio·avail·a·bil·i·ty/ (bi?o-ah-val?ah-bil´i-te) the degree to which a drug or other substance becomes available to the target tissue after administration.

bi·o·a·vail·a·bil·i·ty
n.
 and efficacy.

This is the second of several supply channel agreements in Lonza's campaign to bring PepZin GI to Europe and North America. "Metagenics is the leader within the healthcare professional channel," offered Dan Murray, Associate Director of Technical Development for Nutrition at Lonza. "Metagenics' earnest commitment to evidence-based bioactive bi·o·ac·tive
adj.
Of or relating to a substance that has an effect on living tissue.



bioactive

having an effect on or eliciting a response from living tissue.
 ingredients, their impressive sales force, and brand equity among doctors made the partnership a natural selection."

"Our diligent quest for clinical validation and an evidence base struck a harmonious chord with Lonza's PepZin GI," stated Jeffrey Bland, PhD, President and Chief Science Officer at Metagenics. "Upon scrutinizing the extensive safety and efficacy data on PepZin GI, we determined that our allegiance of healthcare professional clients and their patient base would derive great benefits from its use."

"We are very excited to have Metagenics' pharma-caliber field representatives disseminate the evidence and IP package on PepZin GI and foster adoption within the integrative healthcare sector," concluded Murray.

Lonza has an exclusive distribution agreement to market PepZin GI in North America and Europe. In Japan, PepZin GI has been sold for over a decade under the name Polaprezinc which is manufactured by Hamari Chemicals, Ltd. PepZin GI offers exceptional, "drug-like" patent protection, in that the molecule itself is claimed. This allows Lonza's strategic marketing partners unparalleled exclusivity.
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Publication:Business Wire
Geographic Code:1USA
Date:Sep 2, 2003
Words:301
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