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London-based insurer Brit insurance holdings PLC'S.


LONDON-BASED INSURER BRIT INSURANCE Brit Insurance Holdings plc (LSE: BRE) is a London-based general insurance and reinsurance group. It is a member of the London Stock Exchange and a constituent of the FTSE 250 Index. Market capitalisation was over £850m as of mid-2005.  HOLDINGS PLO'S search for the much-coveted ABC ABC
 in full American Broadcasting Co.

Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928.
1 male--British sociological shorthand for middle and upper middle classes--ended on a famous cricket ground.

There, the company scored a sponsorship for that quintessentially English activity that combines the languid lan·guid  
adj.
1. Lacking energy or vitality; weak: a languid wave of the hand.

2. Showing little or no spirit or animation; listless: a languid mood.
 batting and pursuit of a ball with breaks for afternoon tea. Sponsoring cricket, which costs Brit about 500,000 [pounds sterling] (about $883,000) a year, also comes much more cheaply than supporting soccer or rugby.

Brit is now entering its third year of a three-year contract, which has an option for two more years, to sponsor the Oval Cricket Ground in London, as well as the shirts of the Surrey County Cricket Club Surrey County Cricket Club is one of the 18 major county clubs which make up the English domestic cricket structure, representing the historic county of Surrey. Its limited overs team is called the Surrey Brown Caps (formerly the Surrey Lions). . The club uses the Oval--now the Brit Oval--as its home ground.
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Best's Review
Article Type:Brief article
Geographic Code:4EUUK
Date:Mar 1, 2006
Words:125
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