LogicBay Accelerates and Enhances Courseware Development With Suite of Industry-Leading Tools and Services.

Business Editors/High-Tech Writers

ATLANTA--(BUSINESS WIRE)--March 5, 2001

LogicBuilder(TM) 3 takes Reusable Learning Object architecture

to new level for courseware development

LogicBay(TM) Corporation, a leading enterprise e-Learning solutions company, announced today that it has created an industry-leading suite of courseware development tools and services, LogicBuilder(TM) 3, that enables rapid custom courseware development and updates, and takes Reusable Learning Object (RLO) architecture to a new level with automation and personalization. RLO architecture enables information, text and graphics to be tagged and stored in a database for reuse, which benefits companies by making it easier and quicker to update, modify and retool courseware throughout the organization.

"The concept of Reusable Learning Objects architecture is the Holy Grail of the industry," said LogicBay Chief Learning Officer Peder Jacobsen. "With LogicBuilder 3, we have moved it from theory into practice and beyond. LogicBuilder 3 extends the RLO architecture by fully automating content input and personalizing delivery so that companies' courseware becomes a long-term investment, and students learn more during time spent online."

LogicBuilder 3 uses RLO architecture in conjunction with other widely accepted enterprise-level database and programming technologies, enabling large volumes of content to be input and converted for reuse. In addition, the robust adaptive learning capability personalizes learning on multiple levels and can create courseware that is tailored to a learner's knowledge. Through the integration of Extensible Stylesheet Language (XSL) architecture, even the content's look and feel can be altered and enhanced to meet the specific needs of various audiences.

This combination of technology and architecture means better quality, more flexible courseware, lower costs, increased speed of development, and automated, personalized learning and assessment.

"This is micro-level adaptive learning at its best," said Jacobsen. "Instruction can be personalized with only the content the learner actually needs being served, which is invaluable to organizations as they strive to deliver the right training at the right time and in the right context with no "content clutter."

Think of it this way -- reducing 10 minutes of learning time per hour in a 10-hour curriculum for a population of 5,000 can realize more than 8,000 hours of productivity. We're excited to be able to offer this high level of performance to our clients."

About LogicBay

LogicBay Corporation, a leading enterprise e-Learning solutions company, designs and implements on-line universities, develops powerful custom courseware and offers clients a hosted environment for worry-free content management and delivery. Using an industry-leading suite of tools and services, the company helps customers quickly and efficiently convert existing legacy assets to the Web, create powerful custom courseware, and publish textbooks and technical documents to the Web. LogicBay employs a standards-based Reusable Learning Object architecture and a rapid-application development process to accelerate development, ensure content quality and provide ease-of-integration.

LogicBay's Learning Service Provider offering lets clients access and manage their content through a hosted environment, incorporating world-class learning management systems such as Saba(TM) and WisdomLink(TM). The company also maintains licensing agreements with leading off-the-shelf content manufacturers. LogicBay's strategic consulting service help clients develop smart enterprise learning strategies and our e-Venture(TM) promotion service helps create "learners for life."

The success of LogicBay's approach is evidenced by the adoption of its e-Learning solutions within leading organizations such as The U.S. Army, Freightliner, Deere & Company, General Motors, 3M, American Express, Ford, Lucent Technologies, Target Corporation, and more than 40 other Fortune 1000 clients. LogicBay is headquartered in Minneapolis, Minn., and has offices across the United States. For more information, please visit www.logicbay.com or call 1-877-854-3413.