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Local multimedia campaign.


CLIENT: Bayer CropScience, Research Triangle Park Research Triangle Park, research, business, medical, and educational complex situated in central North Carolina. It has an area of 6,900 acres (2,795 hectares) and is 8 × 2 mi (13 × 3 km) in size. Named for the triangle formed by Duke Univ. , N.C.--Stephanie Gable

AGENCY: AdFarm, Kansas City Kansas City, two adjacent cities of the same name, one (1990 pop. 149,767), seat of Wyandotte co., NE Kansas (inc. 1859), the other (1990 pop. 435,146), Clay, Jackson, and Platte counties, NW Mo. (inc. 1850). , Mo.--Colin Clarke

MESSAGE: Prevent yield loss due to scab (Fusarium Fusarium

a genus of fungi; some species are plant pathogens and some are opportunistic infectious agents of humans and animals. Many also produce trichothecene toxins which cause poisoning of animals if the infected material, usually stored feed, is eaten.
 Head Blight). FOLICUR allows a grower to better manage and effectively market his wheat crop.

AUDIENCE: Wheat growers residing in North Dakota, Minnesota and South Dakota, primarily in the Red River Valley
See also the Red River disambiguation page.


The Red River Valley is a region in central North America that is drained by the Red River of the North.
 area, who farm more than 500 acres of wheat.

MERIT: Emerald BioAgriculture Corporation / Broadhead + Co. Inc.

NATIONAL FINALISTS: Farm Credit Services of America / The Meyocks Group AMVAC Chemical Corporation / Blasdel Cleaver Schwalbe Wisconsin Public Service / The Hiebing Group Syngenta Crop Protection / Martin|Williams AgriGold/E.W. McDaniels Marketing Communications Inc. Valent U.S.A. Corporation / archer>malmo Latham Seed Company / The Meyocks Group
COPYRIGHT 2004 Doane Information Service
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:marketing
Publication:Agri Marketing
Article Type:Brief Article
Geographic Code:1U5NC
Date:Apr 1, 2004
Words:120
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