LoanTrader Announces Full Integration with Calyx POINT Software in Preferred Partner Relationship.Business Editors/High Tech Writers IRVINE, Calif.--(BUSINESS WIRE)--Dec. 7, 2000 Now, Users of POINT Can Instantly Link to the LoanTrader.com Marketplace from Drop-Down Menus and Seamlessly Transfer Information Between the Two Systems LoanTrader Inc., developer of the wholesale mortgage industry's first B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business Internet marketplace See vertical portal and Web hub. , LoanTrader.com, Thursday announced it has entered into a strategic partnership agreement to achieve full integration with Calyx calyx (kā`lĭks): see sepal. POINT(R), the loan origination The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. system used by more than half of all mortgage brokers, which will provide brokers and lenders easier access to the LoanTrader.com Marketplace. Mortgage brokers have been able to import from and export to POINT while using LoanTrader.com since June of this year. Now brokers can access LoanTrader from any open POINT file, providing enhanced transferability between the POINT application and the marketplace. No re-keying of data, just a few simple clicks of the mouse and data is instantly imported and available for loan sourcing through LoanTrader.com. "POINT is the program of choice for most mortgage professionals including LoanTrader members, and the ability for POINT users to seamlessly access our LoanTrader marketplace represents a significant streamlining breakthrough," said John Le, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and co-founder of LoanTrader Inc. "Our goal has always been to simplify the loan origination process, and this strategic partnership with Calyx is yet another step we've taken towards providing efficient and effective solutions to mortgage professionals." As a Preferred POINT Partner(TM), LoanTrader will be accessible from four out of 12 Interface drop-down lists found in POINT Software's version 3.7 and will benefit from Calyx's industry market penetration Noun 1. market penetration - the extent to which a product is recognized and bought by customers in a particular market penetration - the act of entering into or through something; "the penetration of upper management by women" . Calyx POINT has a user base of more than 19,000 brokers, bankers and lender customers throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , adding nearly 400 new offices every month. The Preferred POINT Partner Program is a uniquely open platform that provides mortgage service providers with one standard method for interfacing with POINT. End user brokers benefit by getting a much more streamlined workflow for the loan origination process. As part of the program, Preferred POINT Partners, large and small, are listed within the POINT drop-down menus accessible from any open POINT file. Smaller companies benefit by being listed with the likes of Fannie Mae Fannie Mae: see Federal National Mortgage Association. and Freddie Mac Freddie Mac: see Federal Home Loan Mortgage Corporation. . Larger companies receive significant competitive advantage through a more direct connection to customers. In addition to LoanTrader.com, members include such prestigious organizations as Chicago Title Credit Services, Synergistic Software Synergistic Software was a game developer that published some of the earliest available games and applications for the Apple II family of computers. They continued developing games for various platforms into the late 1990s. Systems, Fidelity Title Co. and Lenders Interactive Online Network (LION). As a member of the program, LoanTrader.com will have its interface embedded into every live and demo copy of POINT. According to Jack Trageser, director of marketing & business development at Calyx Software, "The addition of LoanTrader.com to our list of Preferred POINT Partners is especially gratifying grat·i·fy tr.v. grat·i·fied, grat·i·fy·ing, grat·i·fies 1. To please or satisfy: His achievement gratified his father. See Synonyms at please. 2. because it enables users to painlessly work in both the Windows and Web environments. LoanTrader understands that ease-of-use is critically important to our users." About LoanTrader A leading software, service, and application hosting company LoanTrader Inc. operates the LoanTrader.com Marketplace and LoanTrader Technologies. LoanTrader.com Marketplace unites mortgage brokers and lenders in real-time to expedite the loan origination process in the industry's first fully-automated marketplace. The marketplace is a free service for mortgage brokers providing a simple, fast, standardized method of sourcing loans from a single point of access. Leveraging the power of LoanTrader Technologies' exclusive Loan Transaction Management System (LTMS LTMS Laugh to Myself ) the marketplace offers lenders a low-cost solution by providing point of sale product and pricing information along with automated decisioning technology. Currently more than 5,500 mortgage brokers and 55 lenders participate in the marketplace where transactions exceed $3 billion. About Calyx Software Calyx is the nation's leading provider of Windows-based software for mortgage industry professionals, as measured by the 1999 Wholesale Access survey. According to the independent survey Calyx's flagship software POINT is used by 41% of the mortgage broker market to originate and process mortgage loan applications. Mortgage brokers and lenders use POINT to market loans, pre-qualify borrowers, submit to Fannie and Freddie automated underwriting systems, process applications, track documents, generate reports, and manage their businesses. Calyx Software has headquarters at 6475 Camden Ave., Suite 207, San Jose, CA 95120. Telephone: 408/997-5525. Fax: 408/997-5520. The company's Web site can be found at: www.calyxsoftware.com. |
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