LivePerson launches click-to-talk solution for the SMB market.

LivePerson, Inc., a provider of online conversion solutions, has announced the availability of LiveCall, a click-to-talk application designed to bridge the gap between the online and phone channels for the small and mid-sized business (SMB) sector. More than 100 SMB customers have already adopted LivePerson's patent-pending technology that enables Web site visitors to instantly click to talk with sales representatives or customer service agents, who maintain full visibility into the online session during the phone call. LiveCall adds new capabilities to LivePerson's existing multichannel platform that manages customer interactions across all online channels--live chat, e-mail and self-service/knowledgebase. Delivering a seamless transition from Web to voice, the solution offers advanced integration and interaction benefits. Integration features supply insight into the context, nature and history of customer inquiries, while interaction tools allow agents to use page-push, co-browse and form-sharing technology to help customers complete their online purchases or resolve service issues. LiveCall enables SMBs to manage customer phone calls with the same ease, efficiency and cost-effectiveness as Web-based interactions. When a visitor initiates a call request, LiveCall immediately routes the request to the appropriate department or agent in the application's operator console. As soon as an agent accepts the request, the call is automatically activated, connecting the customer and agent instantly.

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www.liveperson.com