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LignUp Names Strategic Advisory Board; ''Father of DNS'' and Veteran Silicon Valley Executive to Shape Future of LignUp and IP Telephony Communications.


MOUNTAIN VIEW, Calif. -- LignUp Corporation, a provider of web services-based IP telephony The two-way transmission of voice over a packet-switched IP network, which is part of the TCP/IP protocol suite. The terms "IP telephony" and "voice over IP" (VoIP) are synonymous.  communications solutions, today announced that Mark Iwanowski and Paul Mockapetris will serve as founding members of LignUp's strategic advisory board.

This group's collective technical, management, marketing and strategic expertise will provide valuable counsel as LignUp extends and grows its operations and customer base across the Americas, Asia Pacific and Europe, and further evangelizes the LignUp Communications Platform as the premier platform for building voice-enabled applications and services for businesses.

"The formation of the LignUp advisory board represents another major step forward in making the web services based LignUp Communications Platform the industry standard platform for building IP telephony applications," said Hector Saldana, founder, chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  at LignUp Corporation. "These individuals will play an active role in helping LignUp's platform become essential among the next generation of Internet infrastructure solutions, enhancing LignUp's leadership position in the marketplace and in the realm of world-class global IT services operations."

Paul Mockapetris, Chairman & Chief Scientist, Nominum, Inc.

As the inventor of the Domain Naming System See DNS.  (DNS (Domain Name System) A system for converting host names and domain names into IP addresses on the Internet or on local networks that use the TCP/IP protocol. For example, when a Web site address is given to the DNS either by typing a URL in a browser or behind the ) and an active participant in the evolution of the Internet, Paul Mockapetris has applied his technical expertise to help several Internet businesses take flight. He was director of engineering and the second employee at @Home and held leadership roles at several other Silicon Valley networking startups, including Software.com (now OpenWave), Fiberlane (now Cisco) and Siara Systems (now Redback). In addition to his current role as Chairman and Chief Scientist at Nominum, Mr. Mockapetris also helps guide initiatives for DNS and ENUM. He was recently awarded the 2005 ACM (Association for Computing Machinery, New York, www.acm.org) A membership organization founded in 1947 dedicated to advancing the arts and sciences of information processing. In addition to awards and publications, ACM also maintains special interest groups (SIGs) in the computer field.  Sigcomm Award and the 2003 IEEE Internet Award IEEE Internet Award [1] was established by the IEEE Board of Directors in June of 1999. It may be presented annually for exceptional contributions to the advancement of Internet technology for network architecture, mobility and/or end-use applications. , and was the Chair of the IETF See Internet Engineering Task Force.

IETF - Internet Engineering Task Force
 from 1994 to 1996.

"The story of the Internet is still very much ahead of us, and IP telephony communications will play a central role," said Paul Mockapetris, chairman and chief scientist at Nominum, Inc. "LignUp's web services platform allows enterprises and service providers to build the converged voice and data solutions that will shape what will be known as the next revolution in networking. I look forward to joining LignUp and to working to make this future possible."

Mark Iwanowksi, Entrepreneur in Residence An Entrepreneur In Residence (EIR) is an entrepreneur who partners with a venture fund.. EIR
A role as an entrepreneur in residence (EIR) with a venture fund is a very coveted role for many entrepreneurs.
, Trident Capital

Before joining Trident Capital, Mark Iwanowski was Senior Vice President, Global IT for Oracle. He was responsible for managing over 1,500 people running Oracle's IT systems in more than 100 countries around the globe. Additionally, he was responsible for the integration of Oracle's Global IT services with Oracle's Global Product Support to ensure the delivery of consistent, high-quality services to Oracle On Demand customers. Prior to Oracle, Mr. Iwanowski managed a systems integration and outsourcing business for SAIC SAIC - http://saic.com. , the world's largest private system integrator.

"The convergence of voice and data communications presents one of the next great frontiers for the Internet Age," said Mark Iwanowski, entrepreneur in residence, Trident Capital. "LignUp is blazing a trail with the innovative web services technologies that will drive this revolution. I look forward to working with the LignUp team to help shape this new marketplace."

About LignUp Corporation

LignUp Corporation delivers a powerful web services based IP telephony communications platform deployed with hosted telephony, voice mail, unified messaging, IVR (Interactive Voice Response) An automated telephone information system that speaks to the caller with a combination of fixed voice menus and data extracted from databases in real time.  and other Web applications. The 100% software, native-SIP platform is powered by LignUp Call Control XML XML
 in full Extensible Markup Language.

Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations.
 (CCTRL) and LignUp Media Control XML (MCTRL) and enables solution integrators and service providers to quickly and easily create unique, high margin IP telephony applications and services. The proven LignUp Communications Platform is deployed today in over 100 enterprises and 10 service providers around the world and is distributed in Japan by SkyWave and SkyWave partners Hitachi IT, NEC-SI and Net One Systems. LignUp has been named to the Pulver 100 list of leading private VoIP companies, and has been recognized for innovation with the TMC TMC Technology Marketing Corporation (Norwalk, Connecticut)
TMC Texas Medical Center (Houston, TX)
TMC Traffic Message Channel
TMC The Movie Channel
TMC Traffic Management Center
 Labs Innovation Award and the EuroStart Channel Excellence Award. LignUp is also a founding member of FastLign, an industry alliance formed to reduce interoperability risks and increase speed to market for IP telephony service providers. FastLign alliance partners include Level3, TekVizion, Nextone, Rodopi, VoIP Logic, CentricVoice and LignUp. Headquartered in Silicon Valley, LignUp has offices in Salt Lake City, Shanghai, London and Tokyo. Visit www.LignUp.com for more information.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 31, 2006
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