LightEdge Solutions Selects BroadSoft Platform to Deliver VOIP Services; Midwestern Telecom Service Provider Leverages BroadWorks VoIP Application Platform to Expand Service Offerings.GAITHERSBURG, Md. -- BroadSoft, Inc., the leading provider of VoIP application software, today announced that LightEdge Solutions, a leader in converged data networking, VoIP and managed IT business services, has selected BroadSoft's BroadWorks(R) VoIP application platform to deliver its high-quality VoIP services. LightEdge will use the BroadWorks platform to deliver hosted PBX (Private Branch eXchange) An inhouse telephone switching system that interconnects telephone extensions to each other as well as to the outside telephone network (PSTN). and trunk replacement services to small and mid-sized businesses in the Midwest and Southwest.LightEdge cited BroadSoft's position as the industry leader in VoIP application software as well as a comprehensive call feature set as reasons for selecting the BroadWorks application platform. In addition, BroadWorks integrates well with third-party software used by LightEdge's business customers for customer relationship management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ), back-office operating systems Operating systems can be categorized by technology, ownership, licensing, working state, usage, and by many other characteristics. In practice, many of these groupings may overlap. and messaging. "BroadSoft is at the forefront of developing platform solutions to support the growing demand for VoIP," said Jeff Springborn, president and COO of LightEdge Solutions. "Ultimately, our goal is to empower our customers with scalable, on-demand, Fortune 500-level voice and data services. BroadSoft's clear vision and industry leadership, combined with its BroadWorks platform allow us to confidently deliver the exact advanced call features that our customers demand. A key benefit to customers lies in the inherent disaster recovery and business continuity features of the VoIP system. In the event of a natural disaster or network outage A network outage is an interruption in availability of a system due to the communication failure of the network. Network outages cost money directly to the organisation (for example Banks, Airlines, Online Transaction companies); or cost money indirectly to customers ISP, , a user can quickly, easily and securely connect to the VoIP system through any Internet connection from any location." "As a leader in providing converged network The integration of the telephone system with IP-based data networks. See softswitch. (networking) converged network - A single network that can carry voice, video and data. and IT services, LightEdge offers its customers industry-leading levels of reliability in and productivity through VoIP service," said Michael Tessler, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of BroadSoft. "This deployment attests to BroadSoft's leadership in the development of VoIP application software. Through our extensive experience, we are well-equipped to provide service providers with high-quality products, services, and collaborative relationships to help them grow their businesses and deliver the VoIP services their customers need." LightEdge's on-demand service delivery model enables small and midsize businesses to take advantage of converged network and IT services to increase operational efficiency and scale for growth--all at a fraction of the upfront capital costs. Rather than making significant investments in infrastructure, applications or technical resources, businesses can sign up for the level of technology services they need at affordable monthly rates. In addition to its VoIP services, LightEdge provides hosted storage, disaster recovery and business continuity, wide area networking (WAN) and meshed IP WAN, managed security, business Internet and remote access services (communications) Remote Access Services - (RAS) A service provided by Windows NT which allows most of the services which would be available on a network to be accessed over a modem link. . BroadSoft's IMS-compliant BroadWorks provides a comprehensive range of VoIP applications, including hosted PBX, IP Centrex A telephone service in which an IP-based PBX is located in the telephone company's facilities. It connects to the customer via the LAN rather than by telephone wires. IP CENTREX offers voice over IP and other IP-based services as well as connectivity to the regular telephone system (PSTN). , mobile PBX, business trunking and residential broadband services fully integrated into a single hosted communications platform. BroadWorks is uniquely capable of providing these applications with the reliability, redundancy, scalability and regulatory capabilities required to deliver carrier-class service. About LightEdge Solutions LightEdge(TM) Solutions is a leading provider of fully converged data and VoIP networking and business services for small- and medium-sized companies in the Midwest and Southwest. LightEdge is dedicated to technology leadership, best-in-class service and support. With its Service-on-Demand(SM) offering, LightEdge's managed services An umbrella term for third-party monitoring and maintaining of computers, networks and software. The actual equipment may be inhouse or at the third-party's facilities, but the "managed" implies an ongoing effort; for example, making sure the equipment is running at a certain quality are backed by a carrier-grade, redundant network, allowing companies to focus on their core business, gain competitive advantage and scale for growth. LightEdge is headquartered in Des Moines Des Moines, city, United States Des Moines (dĭ moin`), city (1990 pop. 193,187), state capital and seat of Polk co., S central Iowa, at the junction of the Des Moines and Raccoon rivers; inc. , with offices in Cedar Rapids Cedar Rapids, city (1990 pop. 108,751), seat of Linn co., E central Iowa, on the Cedar River; inc. as a city 1856. The second largest city in Iowa, it is named for the surging rapids in the river. , Kansas City Kansas City, two adjacent cities of the same name, one (1990 pop. 149,767), seat of Wyandotte co., NE Kansas (inc. 1859), the other (1990 pop. 435,146), Clay, Jackson, and Platte counties, NW Mo. (inc. 1850). , Minneapolis, Omaha and Scottsdale. For more information, visit LightEdge's Web site at http://www.lightedge.com. About BroadSoft BroadSoft's VoIP application software is revolutionizing the delivery of hosted telephony and multimedia services. Its flagship BroadWorks(R) technology empowers wireless and wireline carriers to deliver next-generation voice and multimedia applications and advanced features that increase revenue, enhance competitive differentiation and elevate customer satisfaction. BroadSoft's family of carrier-class software products delivers the scale, open architecture and reliability that the world's leading telecommunications companies demand to serve mission-critical enterprise and residential broadband customers. BroadSoft's customer base of 150 network operators, including BellSouth, Korea Telecom, MCI (1) (Media Control Interface) A high-level programming interface from Microsoft and IBM for controlling multimedia devices. It provides commands and functions to open, play and close the device. (2) (Microwave Communications Inc. , Singtel, Telstra, Verizon and XO Communications, leads the industry with more than 1,750,000 lines deployed. BroadSoft and BroadWorks are registered trademarks of BroadSoft, Inc. All other names are trademarks of their respective companies. |
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