Light Lands By Elinor Milchan.Times Square Video Installation NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- The "Light Lands" series by New York based photographer Elinor Milchan will be presented on the MTV MTV in full Music Television U.S. cable television network, established in 1980 to present videos of musicians and singers performing new rock music. MTV won a wide following among rock-music fans worldwide and greatly affected the popular-music business. and JPMorgan Chase JPMorgan Chase (NYSE: JPM TYO: 8634 ) is one of the oldest financial services firms in the world. The company, headquartered in New York City, is one of the leaders in investment banking, financial services, asset and wealth management and private equity. With assets of $1. screens, in the heart of Times Square. This video installation takes the absolute counterpoint counterpoint, in music, the art of combining melodies each of which is independent though forming part of a homogeneous texture. The term derives from the Latin for "point against point," meaning note against note in referring to the notation of plainsong. to the profusion of noise and endless commercial messages and information that define the contemporary urban landscape. These ethereal ethereal /ethe·re·al/ (e-ther´e-il) 1. pertaining to, prepared with, containing, or resembling ether. 2. evanescent; delicate. e·the·re·al adj. 1. images, slowly fading from one to another, take the viewer into a meditative med·i·ta·tive adj. Characterized by or prone to meditation. See Synonyms at pensive. med  i·ta journey of emotions and movements.
The "Light Lands" is a series of abstract works on light in movement and time. In these photographs that are visually closer to abstract gestural painting than photography, all has been omitted for the light and its movements to be fully expressed. "Because everything must collapse into nothingness noth·ing·ness n. 1. The condition or quality of being nothing; nonexistence. 2. Empty space; a void. 3. Lack of consequence; insignificance. 4. Something inconsequential or insignificant. if it wants to live in the Being" (Johann Wolfgang von Goethe. One and Everything) Traditional photography describes what has happened and records the world in an instant of time. Elinor's work describes the feelings of being part of this world, it speaks of universal notions rather than particular subjects. The works break the surface of reality to reach a consciousness of emotions to return to the essence, an approach that cannot be voiced nor explained, but only felt. As described in Art in America Art in America, published since 1913, is an illustrated monthly art magazine covering the visual art world both in the US and abroad, but concentrating on New York City. , this series liberates the photographic medium from its function. With this public installation, Elinor pushes further the discourse and liberates the billboard from any reference or allure to action; she plainly transforms it, breaks it again and again with the lines, shapes and colors of her lands of light. This installation comprises a number of videos (1 min. to 3 min long) that will run simultaneously on the MTV and JPMorgan Chase screens at the end of each hour. It is the first time that MTV and JPMorgan Chase co-operate and lend their screens for a video installation. MTV HD Screen Schedule - November 1 through December 29, 2006 Located on Broadway between 44th and 45th St. The installation will run 1 min. per hour, 18 hours a day, at the end of each hour. Until Dec. 2 the installation will also run 3 min. per hour, Wednesday through Saturday 5pm to 12am, at the end of each hour. MTV Screen schedule is subject to change JPMorgan Chase Screen Schedule November 1 through November 30, 2006 Located on 7th Ave. and 42nd St. The installation will run 2 min. per hour 24 hours a day at the end of each hour. The show is supported by BCRE - Real Estate and is the first installation of a series of art events organized by the Times Square Alliance continuing through the end of the year. Special thanks to MTV, JPMorgan Chase, BCRE and Company. |
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