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Articles from Library Trends (January 1, 1995)

1-14 out of 14 article(s)
Title Author Type Words
Distribution in an electronic environment, or will there be libraries as we know them in the Internet world? Dowlin, Kenneth E. 3479
Focus on the library customer: revelation, revolution, or redundancy? Johnson, Diane Tobin 3036
Kissing in the dark: promoting and communicating in a public library setting. Krieg-Sigman, Kelly 4648
Marketing and the political environment. Hamon, Peter G. 8036
Marketing in the special library environment. Powers, Janet E. 5996
Marketing youth services. Dimick, Barbara 5905
Practice as a marketing tool: four case studies. Duncan Smith, Iain 5531
Preparing for the millennium: the case for using marketing strategies. Weingand, Darlene E. 8106
The library's product and excellence. Bushing, Mary C. 6986
The marketing audit: baseline for action. Cram, Laura 9286
The Olympic training field for planning quality library services. Catt, Martha E. 6572
Trends in marketing services. Gorchels, Linda M. 6085
Using future trends to inform planning/marketing. Nichols, John V. 7655
What do products/services cost? How do we know? Weingand, Darlene E. 2761

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