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Libke firm stresses high-tech medicine.


Libke firm stresses high-tech medicine

Dr. Albert Libke, who played for the University of Washington in the 1964 Rose Bowl, credits his football experience for helping him during the rough start-up years of his small public company.

"Football has absolutely helped me in business -- the mental toughness, discipline and understanding that over a long season there's always ups and downs ups and downs  
pl.n.
Alternating periods of good and bad fortune or spirits.


ups and downs
Noun, pl

alternating periods of good and bad luck or high and low spirits
," he says.

Libke's four-year-old company, Bio-Analogics Inc. of Brentwood, recently reported another losing year, with a net loss of $3.5 million, or 99 cents a share, on sales of $4.2 million.

Undaunted, Libke pursues his high-tech medical diagnostic equipment business with vigor, looking forward to the day the medical system financially rewards preventive care Preventive care is a set of measures taken in advance of symptoms to prevent illness or injury. This type of care is best exemplified by routine physical examinations and immunizations. The emphasis is on preventing illnesses before they occur. See also
  • Public health
 rather than just treatment of illness in what has become a $500 billion industry.

His diagnostic system, using computer software to analyze fat levels, blood content and the lungs, checks a person's fitness level to prevent disease before it begins.

Libke became interested in preventive medicine preventive medicine, branch of medicine dealing with the prevention of disease and the maintenance of good health practices. Until recently preventive medicine was largely the domain of the U.S.  while he was an emergency specialist at California Hospital and Medical Center and after a medical internship at Stanford, where he had performed successful open-heart surgery open-heart surgery

Any surgical procedure opening the heart and exposing one or more of its chambers, most often to repair valve disease or correct congenital heart malformations (see congenital heart disease).
. Then, three nights a week, he worked with Nathan Pritikin at the Pritikin Center in Santa Monica Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. .

At the time, Pritikin's ideas about nutritional medicine nutritional medicine,
n 1. use of food and nutrition as a medical approach.
2. supplementation of diet with nutrients, intermediary metabolic products, and probiotics to prevent illness and improve health and heal-ing. See also probiotic.
 were visionary, said Libke, and not accepted by physicians.

Libke, who demonstrated his system on the "Phil Donahue Phillip John Donahue (born December 21, 1935 in Cleveland, Ohio) is an American media personality and writer, best known as the creator and star of The Phil Donahue Show, also known as Donahue, the first tabloid talk show. The show had a 26-year run on national (U.  Show," says he has an "extremely detailed business plan" of marketing to the 250,000 primary care physicians in the United States, using a sales force of 25 people.

Libke's goal is to move BioAnalogics from the development stage and to have at least one profitable quarter this year.

He is also working to convince medical insurers like Blue Cross that his equipment, at $4,000 to $7,000 a system, is worth reimbursing.

He's had no luck yet, however.

"We've worked very hard at the reimbursement level and we're still working hard at it," says Libke.
COPYRIGHT 1990 CBJ, L.P.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1990, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Dr. Albert Libke; BioAnalogics Inc.
Author:Flores, J.C.
Publication:Los Angeles Business Journal
Date:Mar 5, 1990
Words:328
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