Lexar to Sponsor Microsoft WinHEC 2006 Conference.

FREMONT, Calif. -- Lexar Media, Inc. (Nasdaq:LEXR), a leader in advanced digital media and accessories, today announced its sponsorship of the Microsoft(R) conference for Windows(R) professionals - WinHEC 2006 (Windows Hardware Engineering Conference).

Lexar to Demonstrate Innovative New Applications for USB Drives

At WinHEC 2006, Lexar will demonstrate two major breakthroughs in the USB flash drive arena, including Lexar's PowerToGo(TM) solution, a new software product that creates a portable working environment for users, as well as the company's first enterprise-class USB Personal Storage Device (PSD), the SAFE PSD S1100. PowerToGo software enables users to install and run most standard Windows applications from select Lexar JumpDrive(R) products, providing a solution to enable applications on-the-go. The SAFE PSD S1100 features a multi-layered security architecture that includes Lexar's PSD-Lock technology, an embedded device access control technology designed to enable USB device locking, plus onboard 256-bit "on-the-fly" AES hardware encryption and tamper-evident housing.

WinHEC 2006 is geared toward professionals focused on the Windows hardware platform and takes place at the Seattle Convention Center from May 22nd - 25th. Lexar is providing for attendees a 256 MB flash drive, pre-loaded with content allowing them to experience various examples of usage models for USB flash drives, including connection to the WLAN at WinHEC.

"Lexar is proud to continue its history of support for WinHEC, which is an important convention of professionals," said Steffen Hellmold, Lexar VP & GM UFD BU. "This year we will once again be bringing the latest breakthroughs in USB flash drive technology that will enable new applications and usage models contributing to the continuous growth of the market."

Also at WinHEC 2006, Lexar will present an informative session entitled "USB Flash Drives: Protecting Data, Enhancing Storage," scheduled for Wednesday from 11am to 12pm. Featuring a demonstration, the Lexar session will cover a USB lockable storage technology, focusing on the architecture for creating lockable UFDs, as well as a discussion of how additional features can be added to lockable UFDs and how the USB lockable storage technology could be expanded to other USB personal storage devices.

About Lexar Media, Inc.

Lexar is a leading marketer and manufacturer of NAND flash memory products including memory cards, USB flash drives, card readers and ATA controller technology for the digital photography, consumer electronics, industrial and communications markets. The company holds over 98 issued or allowed controller and system patents, and licenses its technology to companies including Olympus Corporation, Samsung Electronics Co., Ltd., SanDisk Corporation and Sony Corporation. Lexar sells its memory cards worldwide and through an exclusive agreement, also sells memory cards under the Kodak brand. Headquartered in Fremont, California, Lexar has operations in countries around the world.

Cautionary Note Regarding Forward-Looking Statements

This release contains forward-looking statements which are subject to the safe harbor provisions of the Private Litigation Reform Act of 1995. These statements include statements related to the benefits and availability of, and consumer demand for, Lexar's products, including the PowerToGo solution and the SAFE PSD S1100, and the growth opportunities available to Lexar. These forward-looking statements involve risks and uncertainties that could cause Lexar's actual results to differ materially from those anticipated by these forward-looking statements. These risks include, among others, the possibility that the market for the PowerToGo solution and the SAFE PSD S1100 may not develop as expected or that development of these products may not proceed as planned; that the growth and success of Lexar's business depends on its ability to achieve and maintain technology leadership, and develop, sell and market products that are commercially accepted; and that security technology by its nature is capable of circumvention such that Lexar cannot guarantee data will be 100% secure from unauthorized access, alteration or destruction. Readers should also refer to the risk factors described in Lexar's filings with the SEC, including its most recently filed Form 10-K and Form 10-Q. Lexar assumes no obligation to update the information in this release.

Lexar, JumpDrive, PowerToGo and the Lexar logo are trademarks of Lexar Media, Inc. All other brand or product names are trademarks or registered trademarks of their respective holders.