Lexar Introduces New Line of High-Performance Memory Cards Designed for Use in Today's Multimedia Mobile Phones and Other Portable Devices.

BARCELONA, Spain -- Lexar Exhibits the Full Range of Its Mobile Line at 3GSM, Highlighting Features and Benefits for Mobile Customers

Lexar Media, Inc. (Nasdaq:LEXR), a leader in advanced digital media technologies and accessories, today announced it is demonstrating its full line of high-performance flash memory cards for use in mobile phones and other portable devices at the 2006 3GSM World Congress in Barcelona, Spain. Lexar is one of the leading manufacturers that provides a full range of mobile memory storage form factors, including a variety of SD cards, MMC cards, and Memory Stick PRO Duo cards, with a wide selection of memory capacities and specialized applications. All Lexar mobile flash memory cards are designed to increase the functionality, features and performance of advanced mobile phones and handheld multimedia devices, handling applications from computer files to games, music, video, images and more.

Attendees of the 2006 3GSM World Congress may visit the Lexar Booth J21 (Hall 2.1) for a presentation of the company's full line of new mobile products, including a live demonstration of a multimedia content application. In addition, a special drawing will be held at the Lexar booth, giving visitors the opportunity to win a new Nokia phone, featuring a 1GB memory card with 100 pre-loaded songs.

"There's tremendous consumer demand for multimedia phones and other mobile devices with photo, MP3, video and other specialized functions. It is predicted that 330 million phones will have memory card slots by the end of 2006, reaching 510 million by 2010," said Sandy Duncan, Lexar Vice President, EMEA. "With this explosive growth anticipated, Lexar is committed to offering advanced high-capacity, high-speed flash memory cards, as well as a host of added-value services and special functions, including built-in security applications and more - all designed to let users take full advantage of today's most advanced features."

Complete Family of Lexar Memory Cards for Mobile Devices

Lexar's line of mobile storage memory products includes all the popular portable media formats including:

SD(TM) Cards: Available in Europe under Lexar's Value Line, the company's new SD cards provide a high-performance interface for multimedia applications, featuring built-in security applications for storing and playing secure content, in capacities from 256MB to 2GB.

MiniSD(TM) Cards: Lexar's expanded line of MiniSD Cards offer high-performance functionality at half the size of a conventional SD card. They also include built-in security features, and include an adaptor for use in all SD products (in capacities from 256MB to 1GB).

MicroSD(TM) Cards: The ultra-compact design of Lexar's MicroSD cards make them ideal for use in mobile phones. They also include an adaptor so they can be used in all SD products.

Lexar MMCmobile(TM): Lexar's new compact MMCmobile memory cards offer the same high-performance as the MMCplus universal cards at half the size. They also include an adaptor for use in all SD or MultiMediaCard products (in capacities from 256MB to 512MB).

Lexar MMCmicro(TM): The tiny Lexar MMCmicro memory cards provide users with a super-compact solution for enjoying today's most advanced flash memory features. They also include an adaptor for use in all SD or MultiMediaCard products.

Lexar Memory Stick PRO Duo(TM): Ideal for a variety of mobile applications, Memory Stick PRO Duo cards can be used in all products compatible with standard-size Memory Stick media using the included adapter.

About Lexar Media, Inc.

Lexar is a leading marketer and manufacturer of NAND flash memory products including memory cards, USB flash drives, card readers and ATA controller technology for the digital photography, consumer electronics, industrial and communications markets. The company holds over 93 issued or allowed controller and system patents, and licenses its technology to companies including Olympus Corporation, Samsung Electronics Co., Ltd., SanDisk Corporation and Sony Corporation. Lexar sells its memory cards worldwide and through an exclusive agreement, also sells memory cards under the Kodak(R) brand. Headquartered in Fremont, California, Lexar has operations in countries around the world. More information is available at www.lexar.com

Cautionary Note Regarding Forward-Looking Statements 

This release contains forward-looking statements which are subject to the safe harbor provisions of the Private Litigation Reform Act of 1995. These statements include statements related to trends in the mobile phone market and the benefits and availability of, and consumer demand for, Lexar's products, including Lexar's line of mobile storage memory products, and the growth opportunities available to Lexar. These forward-looking statements involve risks and uncertainties that could cause our actual results to differ materially from those anticipated by these forward-looking statements. These risks include, among others, uncertainties related to competitive pressures; that the growth and success of our business depends on our ability to achieve and maintain technology leadership, and to develop, sell and market products that are commercially accepted; and that security technology by its nature is capable of circumvention such that we cannot guarantee data will be 100% secure from unauthorized access, alteration or destruction. Readers should also refer to the risk factors described in our filings with the SEC, including our most recently filed Form 10-K and Form 10-Q. We assume no obligation to update the information in this release.

Lexar and the Lexar logo are trademarks of Lexar Media, Inc. All other brand or product names are trademarks or registered trademarks of their respective holders.