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LeaseTrading.com Appoints Dev Bhatia as CEO; Auto Lease Trading Company Also Secures Additional $2 Million in Financing.


PALM DESERT, Calif. -- LeaseTrading.com, where you can exit your car lease for half the cost, today named Dev n. 1. (Hind. Myth.) A god; a deity; a divine being; an idol; a king.  Bhatia as its new Chief Executive Officer. The Company also has secured an additional $2 million of investor financing. Bhatia replaces LeaseTrading.com founder Michael Penfield, who remains on the company's board of directors. Mr. Bhatia previously served as LeaseTrading.com's Chief Operations Officer.

LeaseTrading.com lets people break free of their leases for half the cost by finding buyers to take over the payments. Before LeaseTrading.com, breaking a lease meant paying off the negative equity, which could total tens of thousands of dollars. For drivers who want out of their lease fast, LeaseTrading's Instant LeaseRelease(sm) pays half of their negative equity, ending their lease obligation instantly.

"LeaseTrading.com is poised to bring a revolution to auto finance, while delivering significant savings to our customers," said Bhatia. "Our investors' continued support underscores both their belief in our business model and our ability to execute against it."

Before joining LeaseTrading.com, Bhatia served as CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of HotSocket, a Web-based, direct response marketing company. Prior to that, he was VP of Brand Management at Yoyodyne, the Web's leading direct marketing promotions firm, which was purchased by Yahoo! in 1998. A graduate of Yale University Yale University, at New Haven, Conn.; coeducational. Chartered as a collegiate school for men in 1701 largely as a result of the efforts of James Pierpont, it opened at Killingworth (now Clinton) in 1702, moved (1707) to Saybrook (now Old Saybrook), and in 1716 was , Bhatia earned his MBA MBA
abbr.
Master of Business Administration

Noun 1. MBA - a master's degree in business
Master in Business, Master in Business Administration
 from Columbia University Columbia University, mainly in New York City; founded 1754 as King's College by grant of King George II; first college in New York City, fifth oldest in the United States; one of the eight Ivy League institutions. .

"LeaseTrading.com addresses a significant problem for millions of car drivers; if you're stuck in a lease, we can offer you a unique way out -- for half the cost," added Bhatia. "And if you're looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 your dream car, LeaseTrading.com can get you into that car with a short term, no money down, and low monthly payments."

About LeaseTrading.com

Since 1999, LeaseTrading.com has helped tens of thousands of drivers in and out of car leases. Seventeen million U.S. consumers drive leased cars -- one out of every three cars driven off the lot. More than 25 percent of leaseholders would opt out of their current lease if it were not for exorbitant termination fees termination fee

The one-time charge for terminating or transferring an individual retirement account. If a financial institution charges a termination fee, the fee must be spelled out in the original agreement that is signed when the account is opened.
. For more information on LeaseTrading, please call toll free: 1-888-280-9009 or visit www.LeaseTrading.com.
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Publication:Business Wire
Date:Aug 20, 2004
Words:352
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