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Leap Brings Its Innovative Cricket Wireless Service to Its Hometown of San Diego.



Set to Launch Tomorrow, Leap's Cricket Service Will Turn Up Wireless Competition in San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay.  with Affordable, Unlimited Mobile Phone Services

SAN DIEGO -- San Diego-based Leap Wireless Leap Wireless International Inc. is a public telecommunications company that provides customers with affordable wireless services through its subsidiaries, Cricket and Jump Mobile.  International, Inc. (Nasdaq:LEAP), a leading provider of innovative and value-driven wireless communications wireless communications

System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data.
 services, today announced that it will offer its Cricket Service in its hometown of San Diego beginning tomorrow. Cricket([R]) service is now available to more than 2.8 million new potential customers or "covered POPs" in the region and approximately 44.1 million covered POPs nationwide.

"Since the time that we initially began offering our Cricket service in the southern part of the U.S. more than seven years ago, Leap has focused on making high-quality wireless services available to consumers in markets across the country at an affordable rate," said Doug Hutcheson, president and chief executive officer for Leap. "This is an exciting time for Leap as we now are providing our innovative Cricket service to consumers in our own backyard. We believe that our unlimited wireless service offerings will resonate res·o·nate  
v. res·o·nat·ed, res·o·nat·ing, res·o·nates

v.intr.
1. To exhibit or produce resonance or resonant effects.

2.
 well with San Diegans This is a list of famous people or were born, spent a majority of their life, or currently live in San Diego, California, USA.
: A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

A
  • John Alessio, civic leader, "Mr.
 who are looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 affordable wireless services, and are pleased to be launching service this week."

With the launch of Cricket services tomorrow, there will be an opening of five retail stores located throughout the San Diego area and more than 50 Cricket exclusive wireless retailers. Please visit www.mycricket.com/sandiego for store locations and service plan details.

Launch activities for the San Diego area will include a variety of events to generate market awareness and sales. Activities throughout launch week include a 10-day contest to find San Diego's fastest text messenger and try to beat Ben Cook, America's fastest text messenger; a radio rap contest and song parody competition; and live entertainment. For a complete listing of events, please contact Leap public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  at 858-740-4283.

About Leap

Leap, headquartered in San Diego, Calif., is a customer-focused company providing innovative mobile wireless services targeted to meet the needs of customers under-served by traditional communications companies. With the value of unlimited wireless services as the foundation of its business, Leap pioneered both Cricket([R]) and Jump(TM) Mobile service. Through its affordable, flat-rate service plans, Cricket offers customers a choice of unlimited local voice minutes, unlimited domestic long distance voice minutes, unlimited text, instant and picture messaging picture messaging n(envío de) mensajes mpl con imágenes

picture messaging picture npicture messaging m, messagerie f
 and additional value-added services, including data over a high-quality, all-digital CDMA (Code Division Multiple Access) A method for transmitting simultaneous signals over a shared portion of the spectrum. The foremost application of CDMA is the digital cellular phone technology from QUALCOMM that operates in the 800 MHz band and 1.9 GHz PCS band.  network. Designed for the mobile-dependent, urban youth market, Jump Mobile is a unique prepaid wireless service that offers customers free unlimited incoming calls from anywhere with outgoing calls at an affordable 10 cents per minute and free incoming and outgoing text messaging Sending short messages to a smartphone, pager, PDA or other handheld device. Text messaging implies sending short messages generally no more than a couple of hundred characters in length. . Both Cricket and Jump Mobile services are offered without long-term commitments or credit checks. For more information, please visit www.leapwireless.com.

Except for the historical information contained herein, this report contains "forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
" within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. Such statements reflect management's current forecast of certain aspects of Leap's future. You can identify most forward-looking statements by forward-looking words such as "believe," "think," "may," "could," "will," "estimate," "continue," "anticipate," "intend," "seek," "plan," "expect," "should," "would" and similar expressions in this report. Such statements are based on currently available operating, financial and competitive information and are subject to various risks, uncertainties and assumptions that could cause actual results to differ materially from those anticipated or implied in our forward-looking statements. Such risks, uncertainties and assumptions include, among other things:

* our ability to attract and retain customers in an extremely competitive marketplace;

* changes in economic conditions that could adversely affect the market for wireless services;

* the impact of competitors' initiatives;

* our ability to successfully implement product offerings and execute market expansion plans;

* our ability to comply with the covenants in our senior secured credit facilities credit facilities nplfacilidades fpl de crédito

credit facilities nplfacilités fpl de paiement

credit facilities 
 and any future credit agreement, indenture or similar instrument;

* our ability to attract, motivate and retain an experienced workforce;

* failure of our network systems to perform according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 expectations; and

* other factors detailed in the section entitled "Risk Factors" included in our periodic reports filed with the SEC.

All forward-looking statements included in this news release should be considered in the context of these risk factors. We undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. Investors and prospective investors are cautioned not to place undue reliance on such forward-looking statements.

Leap is a U.S. registered trademark and the Leap logo is a trademark of Leap. Cricket is a U.S. registered trademark of Cricket. In addition, the following are trademarks of Cricket: Unlimited Access, Unlimited Plus, Unlimited Classic, Jump, Travel Time, Cricket Clicks and the Cricket "K." All other trademarks are the property of their respective owners.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 5, 2006
Words:790
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